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Electricians in Dane County, WI

How Dane County, WI compares with other counties and the U.S. for electricians: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 70 out of 100: Upper middle

Ranked #168 of 1,160 scored counties
#3 of 43 scored counties in Wisconsin

Listings
65
1 chain location (2%)
Official establishments
133
+9.0% since 2019
Household spending a year
$758.8M
On home repairs, maintenance and insurance · $3,017 a household
Spending per listing
$11.7M
3% below the U.S.
Listings per 10k households
2.6
4% above the U.S.
Population, 2025
590,375
+4.9% since 2020

See the electricians around any address in Dane County

The site report maps the electricians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Dane County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 65 electricians in Dane County. One of them (2%) is a chain location, against 1% across the U.S. That comes to 2.6 for every 10,000 households, 4% above the U.S. rate of 2.5.

Household spending on home repairs, maintenance and insurance in Dane County comes to about $758.8M a year: $3,017 per household, in line with the U.S. average. That is about $11.7M of household spending for each company on map listings, 3% below the U.S. figure of $12M. That spending covers all home repairs, maintenance and insurance, which electricians share with other businesses in the trade.

In 2023, official counts showed 133 businesses with payroll in Dane County classed as electrical contractors, up 9.0% from 2019. That is one for every 1,891 households, against one for every 1,550 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $718K has gone to businesses classed as electrical contractors in Dane County.

Population estimates show Dane County grew 4.9% from 2020 to 2025, faster than the U.S. (+3.1%). Dane County scores 70 (upper middle) on the Groundwork market score for electricians, ranking #168 of 1,160 scored counties and #3 of 43 scored counties in Wisconsin. That puts it in the top quarter of counties.

How Dane County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the electricians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Electricians in Dane County, WI compared with Wisconsin and the U.S.
MeasureDane CountyWisconsinU.S.
Listings per 10k households2.62.72.5
Spending per listing$11.7M$10.1M$12M
Households per official establishment1,8911,6991,550
Official establishment growth, 2019–2023+9.0%+6.7%+9.2%
Population growth, 2020–2025+4.9%+1.3%+3.1%
Spending per household on home repairs, maintenance and insurance$3,017$2,759$3,018
Median household income$89,975$77,485$80,734
Groundwork market score7041

Official counts and lending

Businesses

Official establishments, 2019 to 2023
122 → 133+9.0% over the period
Employees, 2023
2,047
Annual payroll, 2023
$176.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
651 chain location
Listings at the U.S. rate for this spending
63The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$718K

SBA-backed loans to businesses classed as electrical contractors in Dane County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Dane County

Population, 2025 estimate
590,375+4.9% since 2020
Households
251,529
Median age
38.0
Homes lived in by their owners
57%
Vehicles per household
1.7
Land area
1,197 sq. mi.
People per square mile
479
Median household income
$89,975+21.8% vs. 2015–2019, before inflation
Average household income
$119,712
Median home value
$394,800
Jobs located here
369,475
Daytime population
644,560Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Dane County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the electricians on map listings by name and distance.

Or open the report at the center of Dane County. Signed out, you see a blurred preview; on an account, each report is one action.

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Electricians across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for electricians, numbered among those based in Wisconsin, with Dane County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for electricians by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Kenosha County, WI70121.7$16.1M−0.4%#159 of 1,160
2Ozaukee County, WI7082.1$15.4M+3.0%#160 of 1,160
3Dane County, WI70652.6$11.7M+4.9%#168 of 1,160
4Milwaukee County, WI65441.1$22.8M−1.5%#237 of 1,160
5Portage County, WI6472.4$11.4M+2.2%#267 of 1,160
6Racine County, WI63172.1$13M+0.4%#285 of 1,160
7Brown County, WI58312.8$9.9M+2.6%#408 of 1,160
8Pierce County, WI5753.2$9.3M+3.1%#432 of 1,160
9St. Croix County, WI55123.2$9.9M+4.7%#480 of 1,160
10Oconto County, WI5553.0$9M+2.9%#488 of 1,160

Other business types in Dane County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many electricians are in Dane County, WI?

Dane County has 65 electricians on map listings as of September 2026. One of them (2%) is a chain location. The listings count electricians. Official counts show 133 businesses with payroll classed as electrical contractors in 2023, up 9.0% from 2019.

How much do households in Dane County, WI spend on home repairs, maintenance and insurance?

About $758.8M a year, or $3,017 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 65 electricians on map listings, it comes to $11.7M per company. The spending figure covers all home repairs, maintenance and insurance, not only electricians. It is estimated from the incomes of the 251,529 households in Dane County and national spending patterns by income.

How does Dane County, WI compare with the U.S. for electricians?

Dane County has 2.6 electricians per 10,000 households, 4% above the U.S. rate of 2.5. Spending per company is $11.7M, 3% below the U.S. figure of $12M. At the national ratio of electricians to household spending, Dane County would have about 63, against 65 on map listings. There is one business with payroll in the industry for every 1,891 households, against one for every 1,550 across the U.S. The official count rose 9.0% from 2019 to 2023, against +9.2% for the U.S.

How fast is Dane County, WI growing?

Population estimates put Dane County at 590,375 people in 2025, up 4.9% since 2020, faster than the U.S. (+3.1%). It has 251,529 households. The median household income in Dane County is $89,975 a year, 11% above the U.S. median of $80,734. That rose 21.8% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Dane County scores 70 for electricians (upper middle), #168 of 1,160 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Dane County. It maps the electricians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for electricians · All 56 business types in Dane County

Screening a site or an acquisition in Dane County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Dane County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.