Clothing and laundry · County · Massachusetts
Clothing and shoe stores in Franklin County, MA
Competitor counts, household spending and official business counts for clothing and shoe stores in Franklin County, MA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 82 out of 100: High
Ranked #115 of 2,087 scored counties
#2 of 14 scored counties in Massachusetts
- Listings
- 14
- 1 chain location (7%)
- Official establishments
- 6
- Businesses with payroll, 2023
- Household spending a year
- $68M
- On clothing, shoes and related services · $2,154 a household
- Spending per listing
- $4.9M
- 3.8 times the U.S.
- Listings per 10k households
- 4.4
- 73% below the U.S.
- Population, 2025
- 70,698
- −0.3% since 2020
See the clothing and shoe stores around any address in Franklin County
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For clothing and shoe stores, Franklin County has a Groundwork market score of 82 (high): #115 of 2,087 scored counties and #2 of 14 scored counties in Massachusetts. That puts it in the top 10% of counties for clothing and shoe stores.
As of September 2026, map listings count 14 clothing and shoe stores in Franklin County. One of them (7%) is a chain location, against 44% across the U.S. That comes to 4.4 for every 10,000 households, 73% below the U.S. rate of 16.2.
Household spending on clothing, shoes and related services in Franklin County comes to about $68M a year: $2,154 per household, 5% above the U.S. average. That is about $4.9M of household spending for each store on map listings, 3.8 times the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.
In 2023, official counts showed 6 businesses with payroll in Franklin County classed as clothing and shoe stores. That is one for every 5,262 households, against one for every 1,273 across the U.S. Population estimates show Franklin County declined 0.3% from 2020 to 2025, against +3.1% for the U.S.
How Franklin County compares
The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Franklin County | Massachusetts | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.4 | 16.2 | 16.2 |
| Spending per listing | $4.9M | $1.7M | $1.3M |
| Households per official establishment | 5,262 | 1,233 | 1,273 |
| Official establishment growth, 2019–2023 | n/a | −12.9% | −12.2% |
| Population growth, 2020–2025 | −0.3% | +2.4% | +3.1% |
| Spending per household on clothing, shoes and related services | $2,154 | $2,675 | $2,055 |
| Median household income | $74,907 | $103,960 | $80,734 |
| Groundwork market score | 82 | 69 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 10 → 6
- Employees, 2023
- 19
- Annual payroll, 2023
- $427K
- One-person businesses, 2023
- 59Businesses with no payroll
- Map listings, September 2026
- 141 chain location
- Listings at the U.S. rate for this spending
- 54The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores in Franklin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Franklin County
- Population, 2025 estimate
- 70,698−0.3% since 2020
- Households
- 31,570
- Median age
- 47.7
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.8
- Land area
- 699 sq. mi.
- People per square mile
- 101
- Median household income
- $74,907+22.9% vs. 2015–2019, before inflation
- Average household income
- $94,042
- Median home value
- $329,000
- Jobs located here
- 25,416
- Daytime population
- 59,931Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Franklin County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across Massachusetts
Every Massachusetts market ranked →The highest-scoring counties in Massachusetts for clothing and shoe stores, numbered among those based in Massachusetts, with Franklin County marked.
Top counties in Massachusetts
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hampshire County, MA | 84 | 52 | 8.4 | $2.9M | +10.4% | #90 of 2,087 |
| 2Franklin County, MA | 82 | 14 | 4.4 | $4.9M | −0.3% | #115 of 2,087 |
| 3Worcester County, MA | 82 | 314 | 9.4 | $2.7M | +3.7% | #129 of 2,087 |
| 4Plymouth County, MA | 71 | 274 | 13.5 | $2.1M | +3.5% | #351 of 2,087 |
| 5Middlesex County, MA | 68 | 914 | 14.4 | $2.1M | +2.8% | #436 of 2,087 |
| 6Bristol County, MA | 67 | 313 | 13.4 | $1.8M | +2.9% | #472 of 2,087 |
| 7Hampden County, MA | 59 | 230 | 12.5 | $1.7M | +0.2% | #709 of 2,087 |
| 8Essex County, MA | 57 | 557 | 17.8 | $1.5M | +2.3% | #790 of 2,087 |
| 9Norfolk County, MA | 53 | 562 | 19.8 | $1.5M | +2.2% | #935 of 2,087 |
| 10Suffolk County, MA | 46 | 657 | 20.1 | $1.3M | +0.1% | #1,195 of 2,087 |
Other business types in Franklin County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry78
- Clothing and shoe stores82
- Laundromats30
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in Franklin County, MA?
Franklin County has 14 clothing and shoe stores on map listings as of September 2026. One of them (7%) is a chain location. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 6 businesses with payroll classed as clothing and shoe stores in 2023. Official counts also show 59 one-person businesses without payroll.
How much do households in Franklin County, MA spend on clothing, shoes and related services?
About $68M a year, or $2,154 per household. That is 5% above the U.S. average (an index of 105, where 100 is the U.S. average). Spread across the 14 clothing and shoe stores on map listings, it comes to $4.9M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 31,570 households in Franklin County and national spending patterns by income.
How does Franklin County, MA compare with the U.S. for clothing and shoe stores?
Franklin County has 4.4 clothing and shoe stores per 10,000 households, 73% below the U.S. rate of 16.2. Spending per store is $4.9M, 3.8 times the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, Franklin County would have about 54, against 14 on map listings. There is one business with payroll in the industry for every 5,262 households, against one for every 1,273 across the U.S.
How fast is Franklin County, MA growing?
Population estimates put Franklin County at 70,698 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 31,570 households. The median household income in Franklin County is $74,907 a year, 7% below the U.S. median of $80,734. That rose 22.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Franklin County scores 82 for clothing and shoe stores (high), #115 of 2,087 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Franklin County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in Franklin County
Screening a site or an acquisition in Franklin County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.