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Gas stations in Franklin County, MA
Competitor counts, household spending and official business counts for gas stations in Franklin County, MA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 49 out of 100: Lower middle
Ranked #1,200 of 2,358 scored counties
#11 of 14 scored counties in Massachusetts
- Listings
- 25
- 24 chain locations (96%)
- Official establishments
- 32
- +6.7% since 2019
- Household spending a year
- $62.9M
- On gasoline and other fuels · $1,994 a household
- Spending per listing
- $2.5M
- 6% above the U.S.
- Listings per 10k households
- 7.9
- 28% below the U.S.
- Population, 2025
- 70,698
- −0.3% since 2020
See the gas stations around any address in Franklin County
The site report maps the gas stations on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 25 gas stations in Franklin County. Chain locations make up 96% of them, against 84% across the U.S. That is 7.9 per 10,000 households, 28% below the U.S. rate of 10.9.
Households in Franklin County spend about $62.9M a year on gasoline and other fuels, or $1,994 per household, 23% below the U.S. average. Spread across 25 gas stations, that is $2.5M per station, 6% above the U.S. figure of $2.4M.
In 2023, official counts showed 32 businesses with payroll in Franklin County classed as gasoline stations, up 6.7% from 2019. That is one for every 987 households, against one for every 1,184 across the U.S. Official counts also show 4 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $397K has gone to businesses classed as gasoline stations in Franklin County.
Population estimates show Franklin County declined 0.3% from 2020 to 2025, against +3.1% for the U.S. For gas stations, Franklin County has a Groundwork market score of 49 (lower middle): #1,200 of 2,358 scored counties and #11 of 14 scored counties in Massachusetts.
How Franklin County compares
The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all gasoline and other fuels by the gas stations counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Franklin County | Massachusetts | U.S. |
|---|---|---|---|
| Listings per 10k households | 7.9 | 7.3 | 10.9 |
| Spending per listing | $2.5M | $2.5M | $2.4M |
| Households per official establishment | 987 | 1,416 | 1,184 |
| Official establishment growth, 2019–2023 | +6.7% | −0.8% | −3.1% |
| Population growth, 2020–2025 | −0.3% | +2.4% | +3.1% |
| Spending per household on gasoline and other fuels | $1,994 | $1,858 | $2,595 |
| Median household income | $74,907 | $103,960 | $80,734 |
| Groundwork market score | 49 | 49 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 30 → 32+6.7% over the period
- Employees, 2023
- 254
- Annual payroll, 2023
- $7.2M
- One-person businesses, 2023
- 4Businesses with no payroll
- Map listings, September 2026
- 2524 chain locations
- Listings at the U.S. rate for this spending
- 26The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $397K
SBA-backed loans to businesses classed as gasoline stations in Franklin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Franklin County
- Population, 2025 estimate
- 70,698−0.3% since 2020
- Households
- 31,570
- Median age
- 47.7
- Homes lived in by their owners
- 70%
- Vehicles per household
- 1.8
- Land area
- 699 sq. mi.
- People per square mile
- 101
- Median household income
- $74,907+22.9% vs. 2015–2019, before inflation
- Average household income
- $94,042
- Median home value
- $329,000
- Jobs located here
- 25,416
- Daytime population
- 59,931Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Franklin County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gas stations on map listings by name and distance.
Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardGas stations across Massachusetts
Every Massachusetts market ranked →The highest-scoring counties in Massachusetts for gas stations, numbered among those based in Massachusetts, with Franklin County marked.
Top counties in Massachusetts
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hampshire County, MA | 76 | 30 | 4.8 | $4.1M | +10.4% | #229 of 2,358 |
| 2Middlesex County, MA | 65 | 416 | 6.6 | $2.8M | +2.8% | #552 of 2,358 |
| 3Essex County, MA | 64 | 209 | 6.7 | $2.9M | +2.3% | #592 of 2,358 |
| 4Suffolk County, MA | 63 | 116 | 3.5 | $3.3M | +0.1% | #611 of 2,358 |
| 5Plymouth County, MA | 62 | 163 | 8.0 | $2.7M | +3.5% | #656 of 2,358 |
| 6Norfolk County, MA | 58 | 213 | 7.5 | $2.5M | +2.2% | #826 of 2,358 |
| 7Worcester County, MA | 56 | 318 | 9.5 | $2.2M | +3.7% | #912 of 2,358 |
| 8Nantucket County, MA | 56 | 6 | 11.4 | $2M | +3.6% | #920 of 2,358 |
| 9Barnstable County, MA | 55 | 91 | 8.6 | $2.4M | +2.4% | #945 of 2,358 |
| 10Bristol County, MA | 55 | 204 | 8.7 | $2.3M | +2.9% | #948 of 2,358 |
| 11Franklin County, MA | 49 | 25 | 7.9 | $2.5M | −0.3% | #1,200 of 2,358 |
Other business types in Franklin County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many gas stations are in Franklin County, MA?
Franklin County has 25 gas stations on map listings as of September 2026. 24 of them (96%) are chain locations. The listings count gas stations. Official counts show 32 businesses with payroll classed as gasoline stations in 2023, up 6.7% from 2019. Another 4 one-person businesses have no payroll, by official counts.
How much do households in Franklin County, MA spend on gasoline and other fuels?
About $62.9M a year, or $1,994 per household. That is 23% below the U.S. average (an index of 77, where 100 is the U.S. average). Spread across the 25 gas stations on map listings, it comes to $2.5M per station. It is estimated from the incomes of the 31,570 households in Franklin County and national spending patterns by income.
How does Franklin County, MA compare with the U.S. for gas stations?
Franklin County has 7.9 gas stations per 10,000 households, 28% below the U.S. rate of 10.9. Spending per station is $2.5M, 6% above the U.S. figure of $2.4M. At the national ratio of gas stations to household spending, Franklin County would have about 26, against 25 on map listings. There is one business with payroll in the industry for every 987 households, against one for every 1,184 across the U.S. The official count rose 6.7% from 2019 to 2023, against −3.1% for the U.S.
How fast is Franklin County, MA growing?
Population estimates put Franklin County at 70,698 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 31,570 households. The median household income in Franklin County is $74,907 a year, 7% below the U.S. median of $80,734. That rose 22.9% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Franklin County scores 49 for gas stations (lower middle), #1,200 of 2,358 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Franklin County. It maps the gas stations on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for gas stations · All 56 business types in Franklin County
Screening a site or an acquisition in Franklin County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.