Clothing and laundry · County · Massachusetts
Clothing and shoe stores in Norfolk County, MA
How Norfolk County, MA compares with other counties and the U.S. for clothing and shoe stores: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 53 out of 100: Upper middle
Ranked #935 of 2,087 scored counties
#9 of 14 scored counties in Massachusetts
- Listings
- 562
- 337 chain locations (60%)
- Official establishments
- 329
- −7.3% since 2019
- Household spending a year
- $854.1M
- On clothing, shoes and related services · $3,014 a household
- Spending per listing
- $1.5M
- 20% above the U.S.
- Listings per 10k households
- 19.8
- 22% above the U.S.
- Population, 2025
- 739,749
- +2.2% since 2020
See the clothing and shoe stores around any address in Norfolk County
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Norfolk County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Norfolk County spend about $854.1M a year on clothing, shoes and related services, or $3,014 per household, 47% above the U.S. average. That is about $1.5M of household spending for each store on map listings, 20% above the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.
Norfolk County has 562 clothing and shoe stores on map listings as of September 2026. 337 of them (60%) are chain locations, against 44% across the U.S. That comes to 19.8 for every 10,000 households, 22% above the U.S. rate of 16.2.
The official count of businesses with payroll classed as clothing and shoe stores in Norfolk County was 329 in 2023, down 7.3% from 2019. That is one for every 861 households, against one for every 1,273 across the U.S. Another 469 one-person businesses have no payroll, by official counts. Since fiscal 2022, 12 SBA-backed loans worth $2.5M have gone to businesses classed as clothing and shoe stores in Norfolk County.
Population estimates put the population change in Norfolk County from 2020 to 2025 at +2.2%, slower than the U.S. (+3.1%). Norfolk County scores 53 (upper middle) on the Groundwork market score for clothing and shoe stores, ranking #935 of 2,087 scored counties and #9 of 14 scored counties in Massachusetts.
How Norfolk County compares
The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Norfolk County | Massachusetts | U.S. |
|---|---|---|---|
| Listings per 10k households | 19.8 | 16.2 | 16.2 |
| Spending per listing | $1.5M | $1.7M | $1.3M |
| Households per official establishment | 861 | 1,233 | 1,273 |
| Official establishment growth, 2019–2023 | −7.3% | −12.9% | −12.2% |
| Population growth, 2020–2025 | +2.2% | +2.4% | +3.1% |
| Spending per household on clothing, shoes and related services | $3,014 | $2,675 | $2,055 |
| Median household income | $130,739 | $103,960 | $80,734 |
| Groundwork market score | 53 | 69 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 355 → 329−7.3% over the period
- Employees, 2023
- 6,066
- Annual payroll, 2023
- $145.8M
- One-person businesses, 2023
- 469Businesses with no payroll
- Map listings, September 2026
- 562337 chain locations
- Listings at the U.S. rate for this spending
- 672The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 12
- Amount
- $2.5M
SBA-backed loans to businesses classed as clothing and shoe stores in Norfolk County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Norfolk County
- Population, 2025 estimate
- 739,749+2.2% since 2020
- Households
- 283,368
- Median age
- 41.8
- Homes lived in by their owners
- 69%
- Vehicles per household
- 1.6
- Land area
- 396 sq. mi.
- People per square mile
- 1,843
- Median household income
- $130,739+26.6% vs. 2015–2019, before inflation
- Average household income
- $183,022
- Median home value
- $683,900
- Jobs located here
- 369,055
- Daytime population
- 712,907Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Norfolk County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of Norfolk County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across Massachusetts
Every Massachusetts market ranked →The highest-scoring counties in Massachusetts for clothing and shoe stores, numbered among those based in Massachusetts, with Norfolk County marked.
Top counties in Massachusetts
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hampshire County, MA | 84 | 52 | 8.4 | $2.9M | +10.4% | #90 of 2,087 |
| 2Franklin County, MA | 82 | 14 | 4.4 | $4.9M | −0.3% | #115 of 2,087 |
| 3Worcester County, MA | 82 | 314 | 9.4 | $2.7M | +3.7% | #129 of 2,087 |
| 4Plymouth County, MA | 71 | 274 | 13.5 | $2.1M | +3.5% | #351 of 2,087 |
| 5Middlesex County, MA | 68 | 914 | 14.4 | $2.1M | +2.8% | #436 of 2,087 |
| 6Bristol County, MA | 67 | 313 | 13.4 | $1.8M | +2.9% | #472 of 2,087 |
| 7Hampden County, MA | 59 | 230 | 12.5 | $1.7M | +0.2% | #709 of 2,087 |
| 8Essex County, MA | 57 | 557 | 17.8 | $1.5M | +2.3% | #790 of 2,087 |
| 9Norfolk County, MA | 53 | 562 | 19.8 | $1.5M | +2.2% | #935 of 2,087 |
| 10Suffolk County, MA | 46 | 657 | 20.1 | $1.3M | +0.1% | #1,195 of 2,087 |
Other business types in Norfolk County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry50
- Clothing and shoe stores53
- Laundromats74
- Dry cleaners33
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in Norfolk County, MA?
Map listings as of September 2026 show 562 clothing and shoe stores in Norfolk County. 337 of them (60%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 329 businesses with payroll classed as clothing and shoe stores in 2023, down 7.3% from 2019. Official counts list 469 one-person businesses without payroll.
How much do households in Norfolk County, MA spend on clothing, shoes and related services?
About $854.1M a year, or $3,014 per household. That is 47% above the U.S. average (an index of 147, where 100 is the U.S. average). Spread across the 562 clothing and shoe stores on map listings, it comes to $1.5M per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 283,368 households in Norfolk County and national spending patterns by income.
How does Norfolk County, MA compare with the U.S. for clothing and shoe stores?
Norfolk County has 19.8 clothing and shoe stores per 10,000 households, 22% above the U.S. rate of 16.2. Spending per store is $1.5M, 20% above the U.S. figure of $1.3M. At the U.S. ratio of clothing and shoe stores to household spending, Norfolk County would have about 672, against 562 on map listings. There is one business with payroll in the industry for every 861 households, against one for every 1,273 across the U.S. The official count fell 7.3% from 2019 to 2023, against −12.2% for the U.S.
How fast is Norfolk County, MA growing?
Population estimates put Norfolk County at 739,749 people in 2025, up 2.2% since 2020, slower than the U.S. (+3.1%). It has 283,368 households. Median household income in Norfolk County is $130,739, 62% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.6%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Norfolk County scores 53 for clothing and shoe stores (upper middle), #935 of 2,087 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Norfolk County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in Norfolk County
Screening a site or an acquisition in Norfolk County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Norfolk County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.