Clothing and laundry · County · Massachusetts
Clothing and shoe stores in Plymouth County, MA
How Plymouth County, MA compares with other counties and the U.S. for clothing and shoe stores: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 71 out of 100: Upper middle
Ranked #351 of 2,087 scored counties
#4 of 14 scored counties in Massachusetts
- Listings
- 274
- 131 chain locations (48%)
- Official establishments
- 131
- −17.1% since 2019
- Household spending a year
- $562.3M
- On clothing, shoes and related services · $2,768 a household
- Spending per listing
- $2.1M
- 62% above the U.S.
- Listings per 10k households
- 13.5
- 17% below the U.S.
- Population, 2025
- 546,829
- +3.5% since 2020
See the clothing and shoe stores around any address in Plymouth County
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Plymouth County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $2,768 per household (35% above the U.S. average), households in Plymouth County spend about $562.3M a year on clothing, shoes and related services. Spread across 274 clothing and shoe stores, that is $2.1M per store, 62% above the U.S. figure of $1.3M. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores.
There are 274 clothing and shoe stores on map listings in Plymouth County as of September 2026. Chain locations make up 48% of them, against 44% across the U.S. That comes to 13.5 for every 10,000 households, 17% below the U.S. rate of 16.2.
In 2023, official counts showed 131 businesses with payroll in Plymouth County classed as clothing and shoe stores, down 17.1% from 2019. That is one for every 1,551 households, against one for every 1,273 across the U.S. Official counts list 331 one-person businesses without payroll. Since fiscal 2022, 6 SBA-backed loans worth $310K have gone to businesses classed as clothing and shoe stores in Plymouth County.
Between 2020 and 2025, the population of Plymouth County grew 3.5%, in step with the U.S. (+3.1%). The Groundwork market score for clothing and shoe stores in Plymouth County is 71 (upper middle), #351 of 2,087 scored counties and #4 of 14 scored counties in Massachusetts. That puts it in the top quarter of counties.
How Plymouth County compares
The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Plymouth County | Massachusetts | U.S. |
|---|---|---|---|
| Listings per 10k households | 13.5 | 16.2 | 16.2 |
| Spending per listing | $2.1M | $1.7M | $1.3M |
| Households per official establishment | 1,551 | 1,233 | 1,273 |
| Official establishment growth, 2019–2023 | −17.1% | −12.9% | −12.2% |
| Population growth, 2020–2025 | +3.5% | +2.4% | +3.1% |
| Spending per household on clothing, shoes and related services | $2,768 | $2,675 | $2,055 |
| Median household income | $114,201 | $103,960 | $80,734 |
| Groundwork market score | 71 | 69 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 158 → 131−17.1% over the period
- Employees, 2023
- 1,854
- Annual payroll, 2023
- $40.6M
- One-person businesses, 2023
- 331Businesses with no payroll
- Map listings, September 2026
- 274131 chain locations
- Listings at the U.S. rate for this spending
- 443The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 6
- Amount
- $310K
SBA-backed loans to businesses classed as clothing and shoe stores in Plymouth County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Plymouth County
- Population, 2025 estimate
- 546,829+3.5% since 2020
- Households
- 203,141
- Median age
- 43.6
- Homes lived in by their owners
- 78%
- Vehicles per household
- 1.9
- Land area
- 659 sq. mi.
- People per square mile
- 813
- Median household income
- $114,201+27.6% vs. 2015–2019, before inflation
- Average household income
- $151,137
- Median home value
- $556,000
- Jobs located here
- 195,609
- Daytime population
- 454,742Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Plymouth County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of Plymouth County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across Massachusetts
Every Massachusetts market ranked →The highest-scoring counties in Massachusetts for clothing and shoe stores, numbered among those based in Massachusetts, with Plymouth County marked.
Top counties in Massachusetts
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hampshire County, MA | 84 | 52 | 8.4 | $2.9M | +10.4% | #90 of 2,087 |
| 2Franklin County, MA | 82 | 14 | 4.4 | $4.9M | −0.3% | #115 of 2,087 |
| 3Worcester County, MA | 82 | 314 | 9.4 | $2.7M | +3.7% | #129 of 2,087 |
| 4Plymouth County, MA | 71 | 274 | 13.5 | $2.1M | +3.5% | #351 of 2,087 |
| 5Middlesex County, MA | 68 | 914 | 14.4 | $2.1M | +2.8% | #436 of 2,087 |
| 6Bristol County, MA | 67 | 313 | 13.4 | $1.8M | +2.9% | #472 of 2,087 |
| 7Hampden County, MA | 59 | 230 | 12.5 | $1.7M | +0.2% | #709 of 2,087 |
| 8Essex County, MA | 57 | 557 | 17.8 | $1.5M | +2.3% | #790 of 2,087 |
| 9Norfolk County, MA | 53 | 562 | 19.8 | $1.5M | +2.2% | #935 of 2,087 |
| 10Suffolk County, MA | 46 | 657 | 20.1 | $1.3M | +0.1% | #1,195 of 2,087 |
Other business types in Plymouth County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry65
- Clothing and shoe stores71
- Laundromats58
- Dry cleaners50
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in Plymouth County, MA?
As of September 2026, map listings count 274 clothing and shoe stores in Plymouth County. 131 of them (48%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 131 businesses with payroll classed as clothing and shoe stores in 2023, down 17.1% from 2019. Official counts also show 331 one-person businesses without payroll.
How much do households in Plymouth County, MA spend on clothing, shoes and related services?
About $562.3M a year, or $2,768 per household. That is 35% above the U.S. average (an index of 135, where 100 is the U.S. average). Spread across the 274 clothing and shoe stores on map listings, it comes to $2.1M per store. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade. It is estimated from the incomes of the 203,141 households in Plymouth County and national spending patterns by income.
How does Plymouth County, MA compare with the U.S. for clothing and shoe stores?
Plymouth County has 13.5 clothing and shoe stores per 10,000 households, 17% below the U.S. rate of 16.2. Spending per store is $2.1M, 62% above the U.S. figure of $1.3M. At the U.S. ratio of clothing and shoe stores to household spending, Plymouth County would have about 443, against 274 on map listings. There is one business with payroll in the industry for every 1,551 households, against one for every 1,273 across the U.S. The official count fell 17.1% from 2019 to 2023, against −12.2% for the U.S.
How fast is Plymouth County, MA growing?
Population estimates put Plymouth County at 546,829 people in 2025, up 3.5% since 2020, in step with the U.S. (+3.1%). It has 203,141 households. Median household income in Plymouth County is $114,201, 41% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.6%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Plymouth County scores 71 for clothing and shoe stores (upper middle), #351 of 2,087 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Plymouth County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in Plymouth County
Screening a site or an acquisition in Plymouth County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Plymouth County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.