Groundwork

Auto · County · Massachusetts

Collision repair and body shops in Franklin County, MA

Competitor counts, household spending and official business counts for collision repair and body shops in Franklin County, MA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #748 of 1,327 scored counties
#3 of 12 scored counties in Massachusetts

Listings
8
0 chain locations (0%)
Official establishments
8
Businesses with payroll, 2023
Household spending a year
$26.9M
On vehicle maintenance and repairs · $853 a household
Spending per listing
$3.4M
9% above the U.S.
Listings per 10k households
2.5
19% below the U.S.
Population, 2025
70,698
−0.3% since 2020

See the collision repair and body shops around any address in Franklin County

The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 8 collision repair and body shops in Franklin County. None of them are chain locations, against 14% across the U.S. That is 2.5 per 10,000 households, 19% below the U.S. rate of 3.1.

Households in Franklin County spend about $26.9M a year on vehicle maintenance and repairs, or $853 per household, 11% below the U.S. average. That is about $3.4M of household spending for each shop on map listings, 9% above the U.S. figure of $3.1M. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade.

In 2023, official counts showed 8 businesses with payroll in Franklin County classed as automotive body, paint and interior repair. That is one for every 3,946 households, against one for every 3,689 across the U.S.

Population estimates show Franklin County declined 0.3% from 2020 to 2025, against +3.1% for the U.S. The Groundwork market score for collision repair and body shops in Franklin County is 46 (lower middle), #748 of 1,327 scored counties and #3 of 12 scored counties in Massachusetts.

How Franklin County compares

The same measures for Massachusetts and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Collision repair and body shops in Franklin County, MA compared with Massachusetts and the U.S.
MeasureFranklin CountyMassachusettsU.S.
Listings per 10k households2.53.73.1
Spending per listing$3.4M$2.2M$3.1M
Households per official establishment3,9462,7663,689
Official establishment growth, 2019–2023n/a−4.3%−0.8%
Population growth, 2020–2025−0.3%+2.4%+3.1%
Spending per household on vehicle maintenance and repairs$853$841$958
Median household income$74,907$103,960$80,734
Groundwork market score4615

Official counts and lending

Businesses

Official establishments, 2019 to 2023
6 → 8
Employees, 2023
28
Annual payroll, 2023
$1.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
80 chain locations
Listings at the U.S. rate for this spending
9The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as automotive body, paint and interior repair in Franklin County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Franklin County

Population, 2025 estimate
70,698−0.3% since 2020
Households
31,570
Median age
47.7
Homes lived in by their owners
70%
Vehicles per household
1.8
Land area
699 sq. mi.
People per square mile
101
Median household income
$74,907+22.9% vs. 2015–2019, before inflation
Average household income
$94,042
Median home value
$329,000
Jobs located here
25,416
Daytime population
59,931Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Franklin County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.

Or open the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Collision repair and body shops across Massachusetts

Every Massachusetts market ranked →

The highest-scoring counties in Massachusetts for collision repair and body shops, numbered among those based in Massachusetts, with Franklin County marked.

Top counties in Massachusetts

Counties in Massachusetts ranked for collision repair and body shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hampshire County, MA53213.4$2.6M+10.4%#598 of 1,327
2Barnstable County, MA50343.2$2.9M+2.4%#656 of 1,327
3Franklin County, MA4682.5$3.4M−0.3%#748 of 1,327
4Plymouth County, MA38824.0$2.5M+3.5%#941 of 1,327
5Worcester County, MA341364.0$2.2M+3.7%#1,018 of 1,327
6Berkshire County, MA32152.6$3M−1.2%#1,055 of 1,327
7Bristol County, MA32873.7$2.3M+2.9%#1,063 of 1,327
8Middlesex County, MA312514.0$2.2M+2.8%#1,084 of 1,327
9Hampden County, MA30603.3$2.4M+0.2%#1,099 of 1,327
10Norfolk County, MA301124.0$2.2M+2.2%#1,101 of 1,327

Other business types in Franklin County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many collision repair and body shops are in Franklin County, MA?

Franklin County has 8 collision repair and body shops on map listings as of September 2026. None of them are chain locations. The listings count collision repair and auto body shops. Official counts show 8 businesses with payroll classed as automotive body, paint and interior repair in 2023.

How much do households in Franklin County, MA spend on vehicle maintenance and repairs?

About $26.9M a year, or $853 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 8 collision repair and body shops on map listings, it comes to $3.4M per shop. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops. It is estimated from the incomes of the 31,570 households in Franklin County and national spending patterns by income.

How does Franklin County, MA compare with the U.S. for collision repair and body shops?

Franklin County has 2.5 collision repair and body shops per 10,000 households, 19% below the U.S. rate of 3.1. Spending per shop is $3.4M, 9% above the U.S. figure of $3.1M. At the national ratio of collision repair and body shops to household spending, Franklin County would have about 9, against 8 on map listings. There is one business with payroll in the industry for every 3,946 households, against one for every 3,689 across the U.S.

How fast is Franklin County, MA growing?

Population estimates put Franklin County at 70,698 people in 2025, down 0.3% since 2020, against +3.1% for the U.S. It has 31,570 households. The median household income in Franklin County is $74,907 a year, 7% below the U.S. median of $80,734. That rose 22.9% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Franklin County scores 46 for collision repair and body shops (lower middle), #748 of 1,327 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Franklin County. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for collision repair and body shops · All 56 business types in Franklin County

Screening a site or an acquisition in Franklin County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Franklin County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.