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House cleaning businesses in Muskegon County, MI

Competitor counts, household spending and official business counts for house cleaning businesses in Muskegon County, MI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 54 out of 100: Upper middle

Ranked #326 of 847 scored counties
#5 of 31 scored counties in Michigan

Listings
11
1 chain location (9%)
Official establishments
24
−14.3% since 2019
Household spending a year
$76M
On lawn care, cleaning and other household services · $1,122 a household
Spending per listing
$6.9M
8% above the U.S.
Listings per 10k households
1.6
27% below the U.S.
Population, 2025
177,901
+1.8% since 2020

See the house cleaning businesses around any address in Muskegon County

The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 11 house cleaning businesses in Muskegon County. One of them (9%) is a chain location, against 8% across the U.S. That is 1.6 per 10,000 households, 27% below the U.S. rate of 2.2.

Household spending on lawn care, cleaning and other household services in Muskegon County comes to about $76M a year: $1,122 per household, 21% below the U.S. average. Spread across 11 house cleaning businesses, that is $6.9M per business, 8% above the U.S. figure of $6.4M. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade.

Official counts show 24 businesses with payroll classed as janitorial and carpet cleaning services in Muskegon County in 2023, down 14.3% from 2019. That is one for every 2,822 households, against one for every 1,735 across the U.S.

Population estimates put the population change in Muskegon County from 2020 to 2025 at +1.8%, slower than the U.S. (+3.1%). Muskegon County scores 54 (upper middle) on the Groundwork market score for house cleaning businesses, ranking #326 of 847 scored counties and #5 of 31 scored counties in Michigan.

How Muskegon County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

House cleaning in Muskegon County, MI compared with Michigan and the U.S.
MeasureMuskegon CountyMichiganU.S.
Listings per 10k households1.61.92.2
Spending per listing$6.9M$6.4M$6.4M
Households per official establishment2,8222,1001,735
Official establishment growth, 2019–2023−14.3%+10.0%+6.6%
Population growth, 2020–2025+1.8%+0.6%+3.1%
Spending per household on lawn care, cleaning and other household services$1,122$1,230$1,414
Median household income$65,024$72,875$80,734
Groundwork market score5443

Official counts and lending

Businesses

Official establishments, 2019 to 2023
28 → 24−14.3% over the period
Employees, 2023
268
Annual payroll, 2023
$5.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
111 chain location
Listings at the U.S. rate for this spending
12The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Muskegon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Muskegon County

Population, 2025 estimate
177,901+1.8% since 2020
Households
67,732
Median age
40.6
Homes lived in by their owners
78%
Vehicles per household
1.8
Land area
504 sq. mi.
People per square mile
349
Median household income
$65,024+27.9% vs. 2015–2019, before inflation
Average household income
$81,950
Median home value
$198,300
Jobs located here
56,600
Daytime population
160,507Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Muskegon County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.

Or open the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.

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House cleaning across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for house cleaning businesses, numbered among those based in Michigan, with Muskegon County marked.

Top counties in Michigan

Counties in Michigan ranked for house cleaning businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Livingston County, MI66141.8$7.9M+1.7%#149 of 847
2Midland County, MI6251.4$8.9M+0.3%#194 of 847
3Washtenaw County, MI55291.9$7.2M−0.4%#314 of 847
4Lapeer County, MI5461.7$7.1M+1.0%#324 of 847
5Muskegon County, MI54111.6$6.9M+1.8%#326 of 847
6Oakland County, MI541132.1$6.7M+1.2%#330 of 847
7Monroe County, MI53121.9$6.5M+0.7%#348 of 847
8Wayne County, MI511071.5$7.5M−1.1%#387 of 847
9Macomb County, MI50611.7$7.3M+0.7%#414 of 847
10Ottawa County, MI50262.3$5.7M+3.9%#424 of 847

Other business types in Muskegon County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many house cleaning businesses are in Muskegon County, MI?

There are 11 house cleaning businesses on map listings in Muskegon County as of September 2026. One of them (9%) is a chain location. The listings count house cleaners and carpet cleaners. Official counts show 24 businesses with payroll classed as janitorial and carpet cleaning services in 2023, down 14.3% from 2019.

How much do households in Muskegon County, MI spend on lawn care, cleaning and other household services?

About $76M a year, or $1,122 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 11 house cleaning businesses on map listings, it comes to $6.9M per business. The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses. It is estimated from the incomes of the 67,732 households in Muskegon County and national spending patterns by income.

How does Muskegon County, MI compare with the U.S. for house cleaning businesses?

Muskegon County has 1.6 house cleaning businesses per 10,000 households, 27% below the U.S. rate of 2.2. Spending per business is $6.9M, 8% above the U.S. figure of $6.4M. At the national ratio of house cleaning businesses to household spending, Muskegon County would have about 12, against 11 on map listings. There is one business with payroll in the industry for every 2,822 households, against one for every 1,735 across the U.S. The official count fell 14.3% from 2019 to 2023, against +6.6% for the U.S.

How fast is Muskegon County, MI growing?

Population estimates put Muskegon County at 177,901 people in 2025, up 1.8% since 2020, slower than the U.S. (+3.1%). It has 67,732 households. Median household income in Muskegon County is $65,024, 19% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Muskegon County scores 54 for house cleaning businesses (upper middle), #326 of 847 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Muskegon County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for house cleaning businesses · All 56 business types in Muskegon County

Screening a site or an acquisition in Muskegon County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.