Auto · County · Michigan
Auto repair and car care businesses in Muskegon County, MI
The auto repair and car care businesses in Muskegon County, MI, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 54 out of 100: Upper middle
Ranked #1,045 of 2,401 scored counties
#36 of 75 scored counties in Michigan
- Listings
- 264
- 68 chain locations (26%)
- Official establishments
- 90
- +4.7% since 2019
- Household spending a year
- $68.5M
- On vehicle maintenance and repairs · $1,011 a household
- Spending per listing
- $259K
- 3% below the U.S.
- Listings per 10k households
- 39.0
- 9% above the U.S.
- Population, 2025
- 177,901
- +1.8% since 2020
See the auto repair and car care businesses around any address in Muskegon County
The site report maps the auto repair and car care businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 264 auto repair and car care businesses in Muskegon County. Of those, 68 are chain locations, or 26%, against 24% across the U.S. That is 39.0 per 10,000 households, 9% above the U.S. rate of 35.7.
Household spending on vehicle maintenance and repairs in Muskegon County comes to about $68.5M a year: $1,011 per household, 6% above the U.S. average. That works out to $259K per business, 3% below the U.S. figure of $269K.
Official counts show 90 businesses with payroll classed as automotive repair and maintenance, and tire dealers in Muskegon County in 2023, up 4.7% from 2019. That is one for every 753 households, against one for every 681 across the U.S. Official counts list 170 one-person businesses without payroll. Since fiscal 2022, 8 SBA-backed loans worth $2.4M have gone to businesses classed as automotive repair and maintenance, and tire dealers in Muskegon County.
Between 2020 and 2025, the population of Muskegon County grew 1.8%, slower than the U.S. (+3.1%). For auto repair and car care businesses, Muskegon County has a Groundwork market score of 54 (upper middle): #1,045 of 2,401 scored counties and #36 of 75 scored counties in Michigan.
How Muskegon County compares
The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair and car care businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Muskegon County | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 39.0 | 35.7 | 35.7 |
| Spending per listing | $259K | $286K | $269K |
| Households per official establishment | 753 | 643 | 681 |
| Official establishment growth, 2019–2023 | +4.7% | +3.9% | +4.1% |
| Population growth, 2020–2025 | +1.8% | +0.6% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $1,011 | $1,022 | $958 |
| Median household income | $65,024 | $72,875 | $80,734 |
| Groundwork market score | 54 | 45 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 86 → 90+4.7% over the period
- Employees, 2023
- 492
- Annual payroll, 2023
- $23.6M
- One-person businesses, 2023
- 170Businesses with no payroll
- Map listings, September 2026
- 26468 chain locations
- Listings at the U.S. rate for this spending
- 255The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 8
- Amount
- $2.4M
SBA-backed loans to businesses classed as automotive repair and maintenance, and tire dealers in Muskegon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Muskegon County
- Population, 2025 estimate
- 177,901+1.8% since 2020
- Households
- 67,732
- Median age
- 40.6
- Homes lived in by their owners
- 78%
- Vehicles per household
- 1.8
- Land area
- 504 sq. mi.
- People per square mile
- 349
- Median household income
- $65,024+27.9% vs. 2015–2019, before inflation
- Average household income
- $81,950
- Median home value
- $198,300
- Jobs located here
- 56,600
- Daytime population
- 160,507Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Muskegon County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair and car care businesses on map listings by name and distance.
Or open the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardAuto repair and car care across Michigan
Every Michigan market ranked →The highest-scoring counties in Michigan for auto repair and car care businesses, numbered among those based in Michigan, with Muskegon County marked.
Top counties in Michigan
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Leelanau County, MI | 88 | 19 | 19.7 | $627K | +3.0% | #28 of 2,401 |
| 2Alcona County, MI | 83 | 9 | 17.0 | $591K | +3.7% | #75 of 2,401 |
| 3Lake County, MI | 82 | 6 | 11.6 | $809K | +9.1% | #89 of 2,401 |
| 4Benzie County, MI | 80 | 27 | 35.0 | $326K | +3.1% | #132 of 2,401 |
| 5Antrim County, MI | 76 | 26 | 23.4 | $467K | +5.3% | #195 of 2,401 |
| 6Livingston County, MI | 76 | 226 | 29.6 | $423K | +1.7% | #197 of 2,401 |
| 7Cass County, MI | 75 | 55 | 25.9 | $442K | +0.2% | #221 of 2,401 |
| 8Clinton County, MI | 75 | 91 | 28.8 | $417K | +1.6% | #222 of 2,401 |
| 9Washtenaw County, MI | 72 | 342 | 22.7 | $450K | −0.4% | #290 of 2,401 |
| 10Monroe County, MI | 72 | 192 | 30.5 | $368K | +0.7% | #295 of 2,401 |
| 36Muskegon County, MI | 54 | 264 | 39.0 | $259K | +1.8% | #1,045 of 2,401 |
Other business types in Muskegon County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
- Auto repair and car care54
- Auto repair shops56
- Collision repair and body shops65
- Car washes and detailing56
- Tire shops71
- Oil change and quick lube35
- Gas stations63
- Insurance agencies49
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many auto repair and car care businesses are in Muskegon County, MI?
There are 264 auto repair and car care businesses on map listings in Muskegon County as of September 2026. 68 of them (26%) are chain locations. The listings count repair shops, body shops, tire shops, car washes, oil change and parts stores. Official counts show 90 businesses with payroll classed as automotive repair and maintenance, and tire dealers in 2023, up 4.7% from 2019. Official counts also show 170 one-person businesses without payroll.
How much do households in Muskegon County, MI spend on vehicle maintenance and repairs?
About $68.5M a year, or $1,011 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 264 auto repair and car care businesses on map listings, it comes to $259K per business. It is estimated from the incomes of the 67,732 households in Muskegon County and national spending patterns by income.
How does Muskegon County, MI compare with the U.S. for auto repair and car care businesses?
Muskegon County has 39.0 auto repair and car care businesses per 10,000 households, 9% above the U.S. rate of 35.7. Spending per business is $259K, 3% below the U.S. figure of $269K. At the national ratio of auto repair and car care businesses to household spending, Muskegon County would have about 255, against 264 on map listings. There is one business with payroll in the industry for every 753 households, against one for every 681 across the U.S. The official count rose 4.7% from 2019 to 2023, against +4.1% for the U.S.
How fast is Muskegon County, MI growing?
Population estimates put Muskegon County at 177,901 people in 2025, up 1.8% since 2020, slower than the U.S. (+3.1%). It has 67,732 households. Median household income in Muskegon County is $65,024, 19% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.9%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Muskegon County scores 54 for auto repair and car care businesses (upper middle), #1,045 of 2,401 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Muskegon County. It maps the auto repair and car care businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for auto repair and car care businesses · All 56 business types in Muskegon County
Screening a site or an acquisition in Muskegon County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.