Groundwork

Clothing and laundry · County · Michigan

Clothing, shoe and laundry businesses in Muskegon County, MI

Competitor counts, household spending and official business counts for clothing, shoe and laundry businesses in Muskegon County, MI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 45 out of 100: Lower middle

Ranked #1,308 of 2,210 scored counties
#51 of 71 scored counties in Michigan

Listings
125
49 chain locations (39%)
Official establishments
48
−9.4% since 2019
Household spending a year
$120.6M
On clothing, shoes and related services · $1,780 a household
Spending per listing
$965K
10% above the U.S.
Listings per 10k households
18.5
21% below the U.S.
Population, 2025
177,901
+1.8% since 2020

See the clothing, shoe and laundry businesses around any address in Muskegon County

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 125 clothing, shoe and laundry businesses in Muskegon County. Chain locations make up 39% of them, against 37% across the U.S. Per 10,000 households, that is 18.5, 21% below the U.S. rate of 23.3.

At $1,780 per household (13% below the U.S. average), households in Muskegon County spend about $120.6M a year on clothing, shoes and related services. That works out to $965K per business, 10% above the U.S. figure of $880K.

The official count of businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in Muskegon County was 48 in 2023, down 9.4% from 2019. That is one for every 1,411 households, against one for every 1,008 across the U.S. Official counts also show 94 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $763K have gone to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Muskegon County.

Between 2020 and 2025, the population of Muskegon County grew 1.8%, slower than the U.S. (+3.1%). The Groundwork market score for clothing, shoe and laundry businesses in Muskegon County is 45 (lower middle), #1,308 of 2,210 scored counties and #51 of 71 scored counties in Michigan.

How Muskegon County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in Muskegon County, MI compared with Michigan and the U.S.
MeasureMuskegon CountyMichiganU.S.
Listings per 10k households18.519.723.3
Spending per listing$965K$1M$880K
Households per official establishment1,4111,2251,008
Official establishment growth, 2019–2023−9.4%−13.5%−12.0%
Population growth, 2020–2025+1.8%+0.6%+3.1%
Spending per household on clothing, shoes and related services$1,780$1,975$2,055
Median household income$65,024$72,875$80,734
Groundwork market score4552

Official counts and lending

Businesses

Official establishments, 2019 to 2023
53 → 48−9.4% over the period
Employees, 2023
566
Annual payroll, 2023
$8.8M
One-person businesses, 2023
94Businesses with no payroll
Map listings, September 2026
12549 chain locations
Listings at the U.S. rate for this spending
137The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$763K

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Muskegon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Muskegon County

Population, 2025 estimate
177,901+1.8% since 2020
Households
67,732
Median age
40.6
Homes lived in by their owners
78%
Vehicles per household
1.8
Land area
504 sq. mi.
People per square mile
349
Median household income
$65,024+27.9% vs. 2015–2019, before inflation
Average household income
$81,950
Median home value
$198,300
Jobs located here
56,600
Daytime population
160,507Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Muskegon County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing, shoes and laundry across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for clothing, shoe and laundry businesses, numbered among those based in Michigan, with Muskegon County marked.

Top counties in Michigan

Counties in Michigan ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Clinton County, MI87165.1$4.2M+1.6%#40 of 2,210
2Barry County, MI85166.5$3M+2.2%#65 of 2,210
3Lapeer County, MI81298.3$2.4M+1.0%#117 of 2,210
4Monroe County, MI78589.2$2.2M+0.7%#168 of 2,210
5Allegan County, MI765712.5$1.6M+2.1%#214 of 2,210
6Montcalm County, MI752811.4$1.5M+4.1%#243 of 2,210
7Cass County, MI73178.0$2.4M+0.2%#283 of 2,210
8Shiawassee County, MI72269.2$2M−0.4%#308 of 2,210
9Ionia County, MI70114.7$4M−0.5%#359 of 2,210
10Newaygo County, MI70168.1$2.2M+3.1%#365 of 2,210
51Muskegon County, MI4512518.5$965K+1.8%#1,308 of 2,210

Other business types in Muskegon County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in Muskegon County, MI?

There are 125 clothing, shoe and laundry businesses on map listings in Muskegon County as of September 2026. 49 of them (39%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 48 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023, down 9.4% from 2019. Another 94 one-person businesses have no payroll, by official counts.

How much do households in Muskegon County, MI spend on clothing, shoes and related services?

About $120.6M a year, or $1,780 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 125 clothing, shoe and laundry businesses on map listings, it comes to $965K per business. It is estimated from the incomes of the 67,732 households in Muskegon County and national spending patterns by income.

How does Muskegon County, MI compare with the U.S. for clothing, shoe and laundry businesses?

Muskegon County has 18.5 clothing, shoe and laundry businesses per 10,000 households, 21% below the U.S. rate of 23.3. Spending per business is $965K, 10% above the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, Muskegon County would have about 137, against 125 on map listings. There is one business with payroll in the industry for every 1,411 households, against one for every 1,008 across the U.S. The official count fell 9.4% from 2019 to 2023, against −12.0% for the U.S.

How fast is Muskegon County, MI growing?

Population estimates put Muskegon County at 177,901 people in 2025, up 1.8% since 2020, slower than the U.S. (+3.1%). It has 67,732 households. Median household income in Muskegon County is $65,024, 19% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Muskegon County scores 45 for clothing, shoe and laundry businesses (lower middle), #1,308 of 2,210 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Muskegon County. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in Muskegon County

Screening a site or an acquisition in Muskegon County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.