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Electricians in Muskegon County, MI
The electricians in Muskegon County, MI, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 50 out of 100: Upper middle
Ranked #576 of 1,160 scored counties
#17 of 45 scored counties in Michigan
- Listings
- 17
- 1 chain location (6%)
- Official establishments
- 29
- +11.5% since 2019
- Household spending a year
- $167M
- On home repairs, maintenance and insurance · $2,466 a household
- Spending per listing
- $9.8M
- 18% below the U.S.
- Listings per 10k households
- 2.5
- In line with the U.S.
- Population, 2025
- 177,901
- +1.8% since 2020
See the electricians around any address in Muskegon County
The site report maps the electricians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
At $2,466 per household (18% below the U.S. average), households in Muskegon County spend about $167M a year on home repairs, maintenance and insurance. Spread across 17 electricians, that is $9.8M per company, 18% below the U.S. figure of $12M. The spending figure covers all home repairs, maintenance and insurance, not only electricians.
There are 17 electricians on map listings in Muskegon County as of September 2026. One of them (6%) is a chain location, against 1% across the U.S. Per 10,000 households, that is 2.5, in line with the U.S. rate of 2.5.
Official counts show 29 businesses with payroll classed as electrical contractors in Muskegon County in 2023, up 11.5% from 2019. That is one for every 2,336 households, against one for every 1,550 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $364K have gone to businesses classed as electrical contractors in Muskegon County.
Between 2020 and 2025, the population of Muskegon County grew 1.8%, slower than the U.S. (+3.1%). The Groundwork market score for electricians in Muskegon County is 50 (upper middle), #576 of 1,160 scored counties and #17 of 45 scored counties in Michigan.
How Muskegon County compares
The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the electricians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Muskegon County | Michigan | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.5 | 2.4 | 2.5 |
| Spending per listing | $9.8M | $11.5M | $12M |
| Households per official establishment | 2,336 | 2,080 | 1,550 |
| Official establishment growth, 2019–2023 | +11.5% | +10.7% | +9.2% |
| Population growth, 2020–2025 | +1.8% | +0.6% | +3.1% |
| Spending per household on home repairs, maintenance and insurance | $2,466 | $2,711 | $3,018 |
| Median household income | $65,024 | $72,875 | $80,734 |
| Groundwork market score | 50 | 49 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 26 → 29+11.5% over the period
- Employees, 2023
- 585
- Annual payroll, 2023
- $51.4M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 171 chain location
- Listings at the U.S. rate for this spending
- 14The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $364K
SBA-backed loans to businesses classed as electrical contractors in Muskegon County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Muskegon County
- Population, 2025 estimate
- 177,901+1.8% since 2020
- Households
- 67,732
- Median age
- 40.6
- Homes lived in by their owners
- 78%
- Vehicles per household
- 1.8
- Land area
- 504 sq. mi.
- People per square mile
- 349
- Median household income
- $65,024+27.9% vs. 2015–2019, before inflation
- Average household income
- $81,950
- Median home value
- $198,300
- Jobs located here
- 56,600
- Daytime population
- 160,507Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Muskegon County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the electricians on map listings by name and distance.
Or open the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardElectricians across Michigan
Every Michigan market ranked →The highest-scoring counties in Michigan for electricians, numbered among those based in Michigan, with Muskegon County marked.
Top counties in Michigan
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Washtenaw County, MI | 75 | 29 | 1.9 | $15.9M | −0.4% | #91 of 1,160 |
| 2Oakland County, MI | 72 | 110 | 2.1 | $15.4M | +1.2% | #132 of 1,160 |
| 3Monroe County, MI | 69 | 11 | 1.7 | $15.7M | +0.7% | #171 of 1,160 |
| 4Ingham County, MI | 66 | 22 | 1.9 | $13.7M | +1.7% | #229 of 1,160 |
| 5Wayne County, MI | 64 | 87 | 1.2 | $20.2M | −1.1% | #261 of 1,160 |
| 6Kent County, MI | 61 | 69 | 2.7 | $10.7M | +2.5% | #339 of 1,160 |
| 7Van Buren County, MI | 58 | 6 | 2.0 | $12.9M | +0.7% | #396 of 1,160 |
| 8Berrien County, MI | 56 | 11 | 1.7 | $15M | −1.3% | #436 of 1,160 |
| 9Macomb County, MI | 55 | 84 | 2.3 | $11.7M | +0.7% | #469 of 1,160 |
| 10Livingston County, MI | 55 | 23 | 3.0 | $10.8M | +1.7% | #476 of 1,160 |
| 17Muskegon County, MI | 50 | 17 | 2.5 | $9.8M | +1.8% | #576 of 1,160 |
Other business types in Muskegon County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many electricians are in Muskegon County, MI?
As of September 2026, map listings count 17 electricians in Muskegon County. One of them (6%) is a chain location. The listings count electricians. Official counts show 29 businesses with payroll classed as electrical contractors in 2023, up 11.5% from 2019.
How much do households in Muskegon County, MI spend on home repairs, maintenance and insurance?
About $167M a year, or $2,466 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). Spread across the 17 electricians on map listings, it comes to $9.8M per company. That spending covers all home repairs, maintenance and insurance, which electricians share with other businesses in the trade. It is estimated from the incomes of the 67,732 households in Muskegon County and national spending patterns by income.
How does Muskegon County, MI compare with the U.S. for electricians?
Muskegon County has 2.5 electricians per 10,000 households, in line with the U.S. rate of 2.5. Spending per company is $9.8M, 18% below the U.S. figure of $12M. At the U.S. ratio of electricians to household spending, Muskegon County would have about 14, against 17 on map listings. There is one business with payroll in the industry for every 2,336 households, against one for every 1,550 across the U.S. The official count rose 11.5% from 2019 to 2023, against +9.2% for the U.S.
How fast is Muskegon County, MI growing?
Population estimates put Muskegon County at 177,901 people in 2025, up 1.8% since 2020, slower than the U.S. (+3.1%). It has 67,732 households. Median household income in Muskegon County is $65,024, 19% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.9%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Muskegon County scores 50 for electricians (upper middle), #576 of 1,160 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Muskegon County. It maps the electricians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for electricians · All 56 business types in Muskegon County
Screening a site or an acquisition in Muskegon County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Muskegon County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.