Groundwork

Clothing and laundry · County · New Hampshire

Laundromats in Rockingham County, NH

Competitor counts, household spending and official business counts for laundromats in Rockingham County, NH, set against other counties and the U.S.

Groundwork market score · out of 100

Score 78 out of 100: High

Ranked #81 of 785 scored counties
#1 of 9 scored counties in New Hampshire

Listings
14
4 chain locations (29%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$357.3M
On clothing, shoes and related services · $2,801 a household
Spending per listing
$25.5M
Twice the U.S.
Listings per 10k households
1.1
31% below the U.S.
Population, 2025
324,077
+3.0% since 2020

See the laundromats around any address in Rockingham County

The site report maps the laundromats on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Rockingham County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Rockingham County spend about $357.3M a year on clothing, shoes and related services, or $2,801 per household, 36% above the U.S. average. That works out to $25.5M per laundromat, twice the U.S. figure of $12.5M. The spending figure covers all clothing, shoes and related services, not only laundromats.

Rockingham County has 14 laundromats on map listings as of September 2026. Chain locations make up 29% of them, against 19% across the U.S. That is 1.1 per 10,000 households, 31% below the U.S. rate of 1.6.

In 2023, official counts showed 9 businesses with payroll in Rockingham County classed as coin-operated laundries. That is one for every 14,174 households, against one for every 11,865 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $375K have gone to businesses classed as coin-operated laundries in Rockingham County.

Population estimates put the population change in Rockingham County from 2020 to 2025 at +3.0%, in step with the U.S. (+3.1%). The Groundwork market score for laundromats in Rockingham County is 78 (high), #81 of 785 scored counties and #1 of 9 scored counties in New Hampshire. That puts it in the top quarter of counties.

How Rockingham County compares

The same measures for New Hampshire and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the laundromats counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Laundromats in Rockingham County, NH compared with New Hampshire and the U.S.
MeasureRockingham CountyNew HampshireU.S.
Listings per 10k households1.11.91.6
Spending per listing$25.5M$13.2M$12.5M
Households per official establishment14,17410,29311,865
Official establishment growth, 2019–2023n/a+8.0%+3.0%
Population growth, 2020–2025+3.0%+2.7%+3.1%
Spending per household on clothing, shoes and related services$2,801$2,540$2,055
Median household income$118,331$99,031$80,734
Groundwork market score7846

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9 → 9
Employees, 2023
35
Annual payroll, 2023
$750K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
144 chain locations
Listings at the U.S. rate for this spending
29The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$375K

SBA-backed loans to businesses classed as coin-operated laundries in Rockingham County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Rockingham County

Population, 2025 estimate
324,077+3.0% since 2020
Households
127,570
Median age
45.3
Homes lived in by their owners
78%
Vehicles per household
2.0
Land area
696 sq. mi.
People per square mile
459
Median household income
$118,331+26.2% vs. 2015–2019, before inflation
Average household income
$149,721
Median home value
$497,500
Jobs located here
168,917
Daytime population
311,815Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Rockingham County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the laundromats on map listings by name and distance.

Or open the report at the center of Rockingham County. Signed out, you see a blurred preview; on an account, each report is one action.

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Laundromats across New Hampshire

Every New Hampshire market ranked →

The highest-scoring counties in New Hampshire for laundromats, numbered among those based in New Hampshire, with Rockingham County marked.

Top counties in New Hampshire

Counties in New Hampshire ranked for laundromats by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rockingham County, NH78141.1$25.5M+3.0%#81 of 785
2Hillsborough County, NH73221.3$20M+2.5%#123 of 785
3Merrimack County, NH52122.0$12.5M+2.6%#354 of 785
4Strafford County, NH52112.1$11.5M+3.0%#361 of 785
5Carroll County, NH4794.1$5.7M+5.0%#426 of 785
6Sullivan County, NH4253.0$7.4M+2.1%#492 of 785
7Cheshire County, NH4082.6$8.7M+2.3%#512 of 785
8Grafton County, NH39143.8$6.4M+2.2%#525 of 785
9Belknap County, NH3493.4$7M+2.1%#570 of 785

Other business types in Rockingham County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many laundromats are in Rockingham County, NH?

Map listings as of September 2026 show 14 laundromats in Rockingham County. 4 of them (29%) are chain locations. The listings count laundromats. Official counts show 9 businesses with payroll classed as coin-operated laundries in 2023.

How much do households in Rockingham County, NH spend on clothing, shoes and related services?

About $357.3M a year, or $2,801 per household. That is 36% above the U.S. average (an index of 136, where 100 is the U.S. average). Spread across the 14 laundromats on map listings, it comes to $25.5M per laundromat. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade. It is estimated from the incomes of the 127,570 households in Rockingham County and national spending patterns by income.

How does Rockingham County, NH compare with the U.S. for laundromats?

Rockingham County has 1.1 laundromats per 10,000 households, 31% below the U.S. rate of 1.6. Spending per laundromat is $25.5M, twice the U.S. figure of $12.5M. At the U.S. ratio of laundromats to household spending, Rockingham County would have about 29, against 14 on map listings. There is one business with payroll in the industry for every 14,174 households, against one for every 11,865 across the U.S.

How fast is Rockingham County, NH growing?

Population estimates put Rockingham County at 324,077 people in 2025, up 3.0% since 2020, in step with the U.S. (+3.1%). It has 127,570 households. Median household income in Rockingham County is $118,331, 47% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 26.2%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Rockingham County scores 78 for laundromats (high), #81 of 785 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Rockingham County. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for laundromats · All 56 business types in Rockingham County

Screening a site or an acquisition in Rockingham County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Rockingham County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.