Groundwork

Clothing and laundry · County · New Hampshire

Laundromats in Hillsborough County, NH

The laundromats in Hillsborough County, NH, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 73 out of 100: Upper middle

Ranked #123 of 785 scored counties
#2 of 9 scored counties in New Hampshire

Listings
22
1 chain location (5%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$441M
On clothing, shoes and related services · $2,613 a household
Spending per listing
$20M
60% above the U.S.
Listings per 10k households
1.3
19% below the U.S.
Population, 2025
433,415
+2.5% since 2020

See the laundromats around any address in Hillsborough County

The site report maps the laundromats on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hillsborough County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $2,613 per household (27% above the U.S. average), households in Hillsborough County spend about $441M a year on clothing, shoes and related services. That is about $20M of household spending for each laundromat on map listings, 60% above the U.S. figure of $12.5M. The spending figure covers all clothing, shoes and related services, not only laundromats.

Hillsborough County has 22 laundromats on map listings as of September 2026. One of them (5%) is a chain location, against 19% across the U.S. That is 1.3 per 10,000 households, 19% below the U.S. rate of 1.6.

In 2023, official counts showed 13 businesses with payroll in Hillsborough County classed as coin-operated laundries. That is one for every 12,980 households, against one for every 11,865 across the U.S. Since fiscal 2022, 4 SBA-backed loans worth $1.1M have gone to businesses classed as coin-operated laundries in Hillsborough County.

Between 2020 and 2025, the population of Hillsborough County grew 2.5%, slower than the U.S. (+3.1%). For laundromats, Hillsborough County has a Groundwork market score of 73 (upper middle): #123 of 785 scored counties and #2 of 9 scored counties in New Hampshire. That puts it in the top quarter of counties.

How Hillsborough County compares

The same measures for New Hampshire and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the laundromats counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Laundromats in Hillsborough County, NH compared with New Hampshire and the U.S.
MeasureHillsborough CountyNew HampshireU.S.
Listings per 10k households1.31.91.6
Spending per listing$20M$13.2M$12.5M
Households per official establishment12,98010,29311,865
Official establishment growth, 2019–2023n/a+8.0%+3.0%
Population growth, 2020–2025+2.5%+2.7%+3.1%
Spending per household on clothing, shoes and related services$2,613$2,540$2,055
Median household income$103,545$99,031$80,734
Groundwork market score7346

Official counts and lending

Businesses

Official establishments, 2019 to 2023
14 → 13
Employees, 2023
48
Annual payroll, 2023
$1.2M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
221 chain location
Listings at the U.S. rate for this spending
35The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
4
Amount
$1.1M

SBA-backed loans to businesses classed as coin-operated laundries in Hillsborough County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Hillsborough County

Population, 2025 estimate
433,415+2.5% since 2020
Households
168,740
Median age
42.1
Homes lived in by their owners
67%
Vehicles per household
1.9
Land area
877 sq. mi.
People per square mile
486
Median household income
$103,545+27.1% vs. 2015–2019, before inflation
Average household income
$132,601
Median home value
$421,100
Jobs located here
221,067
Daytime population
417,173Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Hillsborough County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the laundromats on map listings by name and distance.

Or open the report at the center of Hillsborough County. Signed out, you see a blurred preview; on an account, each report is one action.

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Laundromats across New Hampshire

Every New Hampshire market ranked →

The highest-scoring counties in New Hampshire for laundromats, numbered among those based in New Hampshire, with Hillsborough County marked.

Top counties in New Hampshire

Counties in New Hampshire ranked for laundromats by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Rockingham County, NH78141.1$25.5M+3.0%#81 of 785
2Hillsborough County, NH73221.3$20M+2.5%#123 of 785
3Merrimack County, NH52122.0$12.5M+2.6%#354 of 785
4Strafford County, NH52112.1$11.5M+3.0%#361 of 785
5Carroll County, NH4794.1$5.7M+5.0%#426 of 785
6Sullivan County, NH4253.0$7.4M+2.1%#492 of 785
7Cheshire County, NH4082.6$8.7M+2.3%#512 of 785
8Grafton County, NH39143.8$6.4M+2.2%#525 of 785
9Belknap County, NH3493.4$7M+2.1%#570 of 785

Other business types in Hillsborough County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many laundromats are in Hillsborough County, NH?

Map listings as of September 2026 show 22 laundromats in Hillsborough County. One of them (5%) is a chain location. The listings count laundromats. Official counts show 13 businesses with payroll classed as coin-operated laundries in 2023.

How much do households in Hillsborough County, NH spend on clothing, shoes and related services?

About $441M a year, or $2,613 per household. That is 27% above the U.S. average (an index of 127, where 100 is the U.S. average). Spread across the 22 laundromats on map listings, it comes to $20M per laundromat. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade. It is estimated from the incomes of the 168,740 households in Hillsborough County and national spending patterns by income.

How does Hillsborough County, NH compare with the U.S. for laundromats?

Hillsborough County has 1.3 laundromats per 10,000 households, 19% below the U.S. rate of 1.6. Spending per laundromat is $20M, 60% above the U.S. figure of $12.5M. At the U.S. ratio of laundromats to household spending, Hillsborough County would have about 35, against 22 on map listings. There is one business with payroll in the industry for every 12,980 households, against one for every 11,865 across the U.S.

How fast is Hillsborough County, NH growing?

Population estimates put Hillsborough County at 433,415 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 168,740 households. Median household income in Hillsborough County is $103,545, 28% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.1%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hillsborough County scores 73 for laundromats (upper middle), #123 of 785 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Hillsborough County. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for laundromats · All 56 business types in Hillsborough County

Screening a site or an acquisition in Hillsborough County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Hillsborough County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.