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House cleaning businesses in Vilas County, WI
Competitor counts, household spending and official business counts for house cleaning businesses in Vilas County, WI, set against other counties and the U.S.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has none.
- Listings
- 0
- None on the map
- Official establishments
- 7
- Businesses with payroll, 2023
- Household spending a year
- $13M
- On lawn care, cleaning and other household services · $1,164 a household
- Spending per listing
- n/a
- Listings per 10k households
- 0.0
- Population, 2025
- 23,761
- +2.9% since 2020
See the house cleaning businesses around any address in Vilas County
The site report maps the house cleaning businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Vilas County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
There are no house cleaning businesses on map listings in Vilas County as of September 2026. At the U.S. ratio of house cleaning businesses to household spending, Vilas County would have about 2, against none on map listings.
Household spending on lawn care, cleaning and other household services in Vilas County comes to about $13M a year: $1,164 per household, 18% below the U.S. average. That spending covers all lawn care, cleaning and other household services, which house cleaning businesses share with other businesses in the trade.
In 2023, official counts showed 7 businesses with payroll in Vilas County classed as janitorial and carpet cleaning services. That is one for every 1,592 households, against one for every 1,735 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $84K has gone to businesses classed as janitorial and carpet cleaning services in Vilas County.
Population estimates show Vilas County grew 2.9% from 2020 to 2025, in step with the U.S. (+3.1%). With no house cleaning businesses on map listings, Vilas County isn’t given a market score for them.
How Vilas County compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the house cleaning businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Vilas County | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 0.0 | 2.0 | 2.2 |
| Spending per listing | n/a | $6.4M | $6.4M |
| Households per official establishment | 1,592 | 1,792 | 1,735 |
| Official establishment growth, 2019–2023 | n/a | +5.4% | +6.6% |
| Population growth, 2020–2025 | +2.9% | +1.3% | +3.1% |
| Spending per household on lawn care, cleaning and other household services | $1,164 | $1,250 | $1,414 |
| Median household income | $68,431 | $77,485 | $80,734 |
| Groundwork market score | Not scored | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 8 → 7
- Employees, 2023
- 21
- Annual payroll, 2023
- $614K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 0
- Listings at the U.S. rate for this spending
- 2The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $84K
SBA-backed loans to businesses classed as janitorial and carpet cleaning services in Vilas County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Vilas County
- Population, 2025 estimate
- 23,761+2.9% since 2020
- Households
- 11,147
- Median age
- 53.2
- Homes lived in by their owners
- 84%
- Vehicles per household
- 1.9
- Land area
- 858 sq. mi.
- People per square mile
- 28
- Median household income
- $68,431+45.4% vs. 2015–2019, before inflation
- Average household income
- $88,583
- Median home value
- $300,000
- Jobs located here
- 7,876
- Daytime population
- 22,608Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Vilas County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the house cleaning businesses on map listings by name and distance.
Or open the report at the center of Vilas County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHouse cleaning across Wisconsin
Every Wisconsin market ranked →The highest-scoring counties in Wisconsin for house cleaning businesses, numbered among those based in Wisconsin, with Vilas County marked.
Top counties in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Ozaukee County, WI | 66 | 5 | 1.3 | $11.1M | +3.0% | #144 of 847 |
| 2Fond du Lac County, WI | 62 | 6 | 1.4 | $8.7M | +0.5% | #195 of 847 |
| 3Outagamie County, WI | 61 | 14 | 1.8 | $7.3M | +2.6% | #221 of 847 |
| 4Winnebago County, WI | 58 | 11 | 1.5 | $8M | +1.4% | #264 of 847 |
| 5Wood County, WI | 55 | 5 | 1.6 | $7.4M | −0.2% | #312 of 847 |
| 6Columbia County, WI | 54 | 5 | 2.1 | $6.2M | −0.7% | #335 of 847 |
| 7Marathon County, WI | 53 | 9 | 1.6 | $7.9M | +1.0% | #345 of 847 |
| 8Brown County, WI | 49 | 19 | 1.7 | $7.3M | +2.6% | #431 of 847 |
| 9Portage County, WI | 48 | 6 | 2.0 | $6M | +2.2% | #456 of 847 |
| 10Dane County, WI | 46 | 62 | 2.5 | $5.5M | +4.9% | #497 of 847 |
| Vilas County, WI | Not scored | 0 | 0.0 | n/a | +2.9% |
Other business types in Vilas County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many house cleaning businesses are in Vilas County, WI?
Map listings as of September 2026 show no house cleaning businesses in Vilas County. The listings count house cleaners and carpet cleaners. Official counts show 7 businesses with payroll classed as janitorial and carpet cleaning services in 2023.
How much do households in Vilas County, WI spend on lawn care, cleaning and other household services?
About $13M a year, or $1,164 per household. That is 18% below the U.S. average (an index of 82, where 100 is the U.S. average). The spending figure covers all lawn care, cleaning and other household services, not only house cleaning businesses. It is estimated from the incomes of the 11,147 households in Vilas County and national spending patterns by income.
How does Vilas County, WI compare with the U.S. for house cleaning businesses?
Vilas County has no house cleaning businesses on map listings. At the national ratio of house cleaning businesses to household spending, Vilas County would have about 2, against none on map listings. There is one business with payroll in the industry for every 1,592 households, against one for every 1,735 across the U.S.
How fast is Vilas County, WI growing?
Population estimates put Vilas County at 23,761 people in 2025, up 2.9% since 2020, in step with the U.S. (+3.1%). It has 11,147 households. Median household income in Vilas County is $68,431, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 45.4%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Vilas County has no market score for house cleaning businesses, having none on map listings.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Vilas County. It maps the house cleaning businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for house cleaning businesses · All 56 business types in Vilas County
Screening a site or an acquisition in Vilas County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Vilas County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.