Groundwork

Funeral services · County · Wisconsin

Funeral homes in Vilas County, WI

How Vilas County, WI compares with other counties and the U.S. for funeral homes: competitors, household spending, official counts and growth.

Groundwork market score

Not scored

The score needs at least 5 listings; this market has none.

Listings
0
None on the map
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$2.1M
On funerals · $186 a household
Spending per listing
n/a
Listings per 10k households
0.0
Population, 2025
23,761
+2.9% since 2020

See the funeral homes around any address in Vilas County

The site report maps the funeral homes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Vilas County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

There are no funeral homes on map listings in Vilas County as of September 2026. At the U.S. ratio of funeral homes to household spending, Vilas County would have about 3, against none on map listings.

Household spending on funerals in Vilas County comes to about $2.1M a year: $186 per household, 30% above the U.S. average.

There is no official count of businesses with payroll classed as funeral homes and funeral services in Vilas County: counts under 3 aren’t published.

Population estimates show Vilas County grew 2.9% from 2020 to 2025, in step with the U.S. (+3.1%). With no funeral homes on map listings, Vilas County isn’t given a market score for them.

How Vilas County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all funerals by the funeral homes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Funeral homes in Vilas County, WI compared with Wisconsin and the U.S.
MeasureVilas CountyWisconsinU.S.
Listings per 10k households0.02.62.1
Spending per listingn/a$544K$679K
Households per official establishmentn/a6,0048,510
Official establishment growth, 2019–2023n/a−1.7%−1.7%
Population growth, 2020–2025+2.9%+1.3%+3.1%
Spending per household on funerals$186$140$143
Median household income$68,431$77,485$80,734
Groundwork market scoreNot scored33

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
0
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as funeral homes and funeral services in Vilas County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Vilas County

Population, 2025 estimate
23,761+2.9% since 2020
Households
11,147
Median age
53.2
Homes lived in by their owners
84%
Vehicles per household
1.9
Land area
858 sq. mi.
People per square mile
28
Median household income
$68,431+45.4% vs. 2015–2019, before inflation
Average household income
$88,583
Median home value
$300,000
Jobs located here
7,876
Daytime population
22,608Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Vilas County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the funeral homes on map listings by name and distance.

Or open the report at the center of Vilas County. Signed out, you see a blurred preview; on an account, each report is one action.

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Funeral homes across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for funeral homes, numbered among those based in Wisconsin, with Vilas County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for funeral homes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Waukesha County, WI73321.9$850K+2.4%#186 of 1,472
2Washington County, WI7081.4$1.1M+1.8%#229 of 1,472
3Dane County, WI65311.2$897K+4.9%#350 of 1,472
4St. Croix County, WI6182.1$618K+4.7%#460 of 1,472
5Ozaukee County, WI61133.4$483K+3.0%#468 of 1,472
6Waushara County, WI5854.7$364K+2.8%#526 of 1,472
7Kenosha County, WI57101.5$848K−0.4%#528 of 1,472
8Wood County, WI5782.5$671K−0.2%#534 of 1,472
9Racine County, WI56162.0$718K+0.4%#553 of 1,472
10Sheboygan County, WI56112.2$659K0.0%#556 of 1,472
Vilas County, WINot scored00.0n/a+2.9%

Other business types in Vilas County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many funeral homes are in Vilas County, WI?

Map listings as of September 2026 show no funeral homes in Vilas County. The listings count funeral homes, mortuaries and cremation services. No official count is published for funeral homes and funeral services in Vilas County: counts under 3 are left out.

How much do households in Vilas County, WI spend on funerals?

About $2.1M a year, or $186 per household. That is 30% above the U.S. average (an index of 130, where 100 is the U.S. average). It is estimated from the incomes of the 11,147 households in Vilas County and national spending patterns by income.

How does Vilas County, WI compare with the U.S. for funeral homes?

Vilas County has no funeral homes on map listings. At the national ratio of funeral homes to household spending, Vilas County would have about 3, against none on map listings.

How fast is Vilas County, WI growing?

Population estimates put Vilas County at 23,761 people in 2025, up 2.9% since 2020, in step with the U.S. (+3.1%). It has 11,147 households. Median household income in Vilas County is $68,431, 15% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 45.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Vilas County has no market score for funeral homes, having none on map listings.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Vilas County. It maps the funeral homes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for funeral homes · All 56 business types in Vilas County

Screening a site or an acquisition in Vilas County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Vilas County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.