Groundwork

Beauty and personal care · Metro area · Florida

Barbershops in the Panama City-Panama City Beach, FL metro area

Competitor counts, household spending and official business counts for barbershops in the Panama City-Panama City Beach, FL metro area, set against other metro areas and the U.S.

Groundwork market score · out of 100

Score 46 out of 100: Lower middle

Ranked #237 of 387 scored metro areas
#9 of 22 scored metro areas based in Florida

Listings
52
2 chain locations (4%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$77.3M
On personal care products and services · $878 a household
Spending per listing
$1.5M
21% below the U.S.
Listings per 10k households
5.9
11% above the U.S.
Population, 2025
231,174
+15.7% since 2020

See the barbershops around any address in the Panama City-Panama City Beach metro area

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Panama City-Panama City Beach metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Panama City-Panama City Beach metro area spend about $77.3M a year on personal care products and services, or $878 per household, 13% below the U.S. average. Spread across 52 barbershops, that is $1.5M per shop, 21% below the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

The Panama City-Panama City Beach metro area has 52 barbershops on map listings as of September 2026. Of those, 2 are chain locations, or 4%, against 12% across the U.S. That comes to 5.9 for every 10,000 households, 11% above the U.S. rate of 5.3.

Official counts don’t publish a figure for barber shops in the Panama City-Panama City Beach metro area, since they leave out counts under 3. Official counts list 84 one-person businesses without payroll.

Population estimates put the population change in the Panama City-Panama City Beach metro area from 2020 to 2025 at +15.7%, faster than the U.S. (+3.1%). For barbershops, the Panama City-Panama City Beach metro area has a Groundwork market score of 46 (lower middle): #237 of 387 scored metro areas and #9 of 22 scored metro areas based in Florida.

How the Panama City-Panama City Beach metro area compares

The same measures for Florida and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Panama City-Panama City Beach, FL metro area compared with Florida and the U.S.
MeasurePanama City-Panama City Beach metro areaFloridaU.S.
Listings per 10k households5.97.15.3
Spending per listing$1.5M$1.3M$1.9M
Households per official establishmentn/a10,83316,589
Official establishment growth, 2019–2023n/a+47.7%+28.5%
Population growth, 2020–2025+15.7%+8.7%+3.1%
Spending per household on personal care products and services$878$911$1,005
Median household income$71,514$74,568$80,734
Groundwork market score4627

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
84Businesses with no payroll
Map listings, September 2026
522 chain locations
Listings at the U.S. rate for this spending
41The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in the Panama City-Panama City Beach metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Panama City-Panama City Beach metro area

Population, 2025 estimate
231,174+15.7% since 2020
Households
88,065
Median age
41.4
Homes lived in by their owners
68%
Vehicles per household
1.8
Land area
1,343 sq. mi.
People per square mile
158
Median household income
$71,514
Average household income
$94,187
Median home value
$294,300
Jobs located here
85,476
Daytime population
211,363Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Panama City-Panama City Beach metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

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Barbershops across Florida

Every Florida market ranked →

The highest-scoring metro areas in Florida for barbershops, numbered among those based in Florida, with the Panama City-Panama City Beach metro area marked.

Top metro areas in Florida

Metro areas in Florida ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Wildwood-The Villages, FL81142.0$4.5M+21.1%#6 of 387
2Deltona-Daytona Beach-Ormond Beach, FL591485.0$1.7M+11.2%#122 of 387
3Naples-Marco Island, FL56784.7$2.2M+10.6%#140 of 387
4Punta Gorda, FL53434.7$1.8M+15.5%#168 of 387
5Crestview-Fort Walton Beach-Destin, FL53675.6$1.7M+9.4%#169 of 387
6Ocala, FL501076.5$1.2M+17.3%#195 of 387
7North Port-Bradenton-Sarasota, FL492105.4$1.8M+13.2%#200 of 387
8Gainesville, FL47825.8$1.5M+5.4%#228 of 387
9Panama City-Panama City Beach, FL46525.9$1.5M+15.7%#237 of 387
10Sebastian-Vero Beach-West Vero Corridor, FL43456.4$1.4M+7.7%#262 of 387

Other business types in the Panama City-Panama City Beach metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in the Panama City-Panama City Beach, FL metro area?

Map listings as of September 2026 show 52 barbershops in the Panama City-Panama City Beach metro area. 2 of them (4%) are chain locations. The listings count barbershops. No official count is published for barber shops in the Panama City-Panama City Beach metro area: counts under 3 are left out. Official counts also show 84 one-person businesses without payroll.

How much do households in the Panama City-Panama City Beach, FL metro area spend on personal care products and services?

About $77.3M a year, or $878 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 52 barbershops on map listings, it comes to $1.5M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 88,065 households in the Panama City-Panama City Beach metro area and national spending patterns by income.

How does the Panama City-Panama City Beach, FL metro area compare with the U.S. for barbershops?

The Panama City-Panama City Beach metro area has 5.9 barbershops per 10,000 households, 11% above the U.S. rate of 5.3. Spending per shop is $1.5M, 21% below the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, the Panama City-Panama City Beach metro area would have about 41, against 52 on map listings.

How fast is the Panama City-Panama City Beach, FL metro area growing?

Population estimates put the Panama City-Panama City Beach metro area at 231,174 people in 2025, up 15.7% since 2020, faster than the U.S. (+3.1%). It has 88,065 households. The median household income in the Panama City-Panama City Beach metro area is $71,514 a year, 11% below the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Panama City-Panama City Beach metro area scores 46 for barbershops (lower middle), #237 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Panama City-Panama City Beach metro area. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in the Panama City-Panama City Beach metro area

Screening a site or an acquisition in the Panama City-Panama City Beach metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Panama City-Panama City Beach metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.