Fitness and classes · County · New Hampshire
Yoga, Pilates and fitness studios in Sullivan County, NH
How Sullivan County, NH compares with other counties and the U.S. for yoga, Pilates and fitness studios: competitors, household spending, official counts and growth.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 3.
- Listings
- 3
- 0 chain locations (0%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $14.9M
- On memberships, classes and admissions · $895 a household
- Spending per listing
- $5M
- 22% above the U.S.
- Listings per 10k households
- 1.8
- 25% below the U.S.
- Population, 2025
- 43,961
- +2.1% since 2020
See the yoga, Pilates and fitness studios around any address in Sullivan County
The site report maps the yoga, Pilates and fitness studios on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Sullivan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 3 yoga, Pilates and fitness studios in Sullivan County. That is 1.8 per 10,000 households, 25% below the U.S. rate of 2.4.
Households in Sullivan County spend about $14.9M a year on memberships, classes and admissions, or $895 per household, 9% below the U.S. average. That works out to $5M per studio, 22% above the U.S. figure of $4.1M. That spending covers all memberships, classes and admissions, which yoga, Pilates and fitness studios share with other businesses in the trade.
There is no official count of businesses with payroll classed as fitness and recreational sports centers in Sullivan County: counts under 3 aren’t published. Since fiscal 2022, 1 SBA-backed loan worth $96K has gone to businesses classed as fitness and recreational sports centers in Sullivan County.
Between 2020 and 2025, the population of Sullivan County grew 2.1%, slower than the U.S. (+3.1%). With 3 yoga, Pilates and fitness studios on map listings, Sullivan County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How Sullivan County compares
The same measures for New Hampshire and the whole U.S. Spending per listing divides a year of household spending on all memberships, classes and admissions by the yoga, Pilates and fitness studios counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Sullivan County | New Hampshire | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.8 | 5.0 | 2.4 |
| Spending per listing | $5M | $2.3M | $4.1M |
| Households per official establishment (all fitness and recreational sports centers) | n/a | 1,904 | 3,109 |
| Official establishment growth, 2019–2023 | n/a | +7.8% | +5.8% |
| Population growth, 2020–2025 | +2.1% | +2.7% | +3.1% |
| Spending per household on memberships, classes and admissions | $895 | $1,127 | $983 |
| Median household income | $80,858 | $99,031 | $80,734 |
| Groundwork market score | Not scored | 26 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/aAll fitness and recreational sports centers
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 30 chain locations
- Listings at the U.S. rate for this spending
- 4The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $96K
SBA-backed loans to businesses classed as fitness and recreational sports centers in Sullivan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all fitness and recreational sports centers, not only yoga, Pilates and fitness studios.
Population and households in Sullivan County
- Population, 2025 estimate
- 43,961+2.1% since 2020
- Households
- 16,618
- Median age
- 47.1
- Homes lived in by their owners
- 75%
- Vehicles per household
- 1.9
- Land area
- 538 sq. mi.
- People per square mile
- 81
- Median household income
- $80,858+31.9% vs. 2015–2019, before inflation
- Average household income
- $105,975
- Median home value
- $268,700
- Jobs located here
- 13,461
- Daytime population
- 36,361Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Sullivan County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the yoga, Pilates and fitness studios on map listings by name and distance.
Or open the report at the center of Sullivan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardYoga, Pilates and fitness studios across New Hampshire
Every New Hampshire market ranked →The highest-scoring counties in New Hampshire for yoga, Pilates and fitness studios, numbered among those based in New Hampshire, with Sullivan County marked.
Top counties in New Hampshire
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Strafford County, NH | 48 | 18 | 3.5 | $3M | +3.0% | #428 of 777 |
| 2Cheshire County, NH | 47 | 11 | 3.6 | $2.5M | +2.3% | #452 of 777 |
| 3Hillsborough County, NH | 39 | 66 | 3.9 | $3M | +2.5% | #573 of 777 |
| 4Merrimack County, NH | 35 | 31 | 5.1 | $2.1M | +2.6% | #635 of 777 |
| 5Belknap County, NH | 34 | 10 | 3.8 | $2.7M | +2.1% | #644 of 777 |
| 6Rockingham County, NH | 32 | 105 | 8.2 | $1.6M | +3.0% | #668 of 777 |
| 7Carroll County, NH | 31 | 12 | 5.5 | $1.8M | +5.0% | #685 of 777 |
| 8Grafton County, NH | 28 | 20 | 5.4 | $1.9M | +2.2% | #717 of 777 |
| Sullivan County, NH | Not scored | 3 | 1.8 | $5M | +2.1% |
Other business types in Sullivan County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
- Gyms, studios and classes75
- Gyms76
- Yoga, Pilates and fitness studios
- Martial arts and dance studios64
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many yoga, Pilates and fitness studios are in Sullivan County, NH?
Sullivan County has 3 yoga, Pilates and fitness studios on map listings as of September 2026. The listings count yoga, Pilates, barre and boot-camp studios. No official count is published for fitness and recreational sports centers in Sullivan County: counts under 3 are left out.
How much do households in Sullivan County, NH spend on memberships, classes and admissions?
About $14.9M a year, or $895 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 3 yoga, Pilates and fitness studios on map listings, it comes to $5M per studio. The spending figure covers all memberships, classes and admissions, not only yoga, Pilates and fitness studios. It is estimated from the incomes of the 16,618 households in Sullivan County and national spending patterns by income.
How does Sullivan County, NH compare with the U.S. for yoga, Pilates and fitness studios?
Sullivan County has 1.8 yoga, Pilates and fitness studios per 10,000 households, 25% below the U.S. rate of 2.4. Spending per studio is $5M, 22% above the U.S. figure of $4.1M. At the national ratio of yoga, Pilates and fitness studios to household spending, Sullivan County would have about 4, against 3 on map listings.
How fast is Sullivan County, NH growing?
Population estimates put Sullivan County at 43,961 people in 2025, up 2.1% since 2020, slower than the U.S. (+3.1%). It has 16,618 households. Median household income in Sullivan County is $80,858, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 31.9%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Sullivan County has no market score for yoga, Pilates and fitness studios: the score needs at least 5 on map listings, and it has 3.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Sullivan County. It maps the yoga, Pilates and fitness studios on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for yoga, Pilates and fitness studios · All 56 business types in Sullivan County
Screening a site or an acquisition in Sullivan County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Sullivan County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.