Auto · County · New Mexico
Collision repair and body shops in Doña Ana County, NM
The collision repair and body shops in Doña Ana County, NM, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 71 out of 100: Upper middle
Ranked #194 of 1,327 scored counties
#2 of 11 scored counties in New Mexico
- Listings
- 23
- 1 chain location (4%)
- Official establishments
- 17
- Businesses with payroll, 2023
- Household spending a year
- $86M
- On vehicle maintenance and repairs · $1,013 a household
- Spending per listing
- $3.7M
- 21% above the U.S.
- Listings per 10k households
- 2.7
- 13% below the U.S.
- Population, 2025
- 229,091
- +4.1% since 2020
See the collision repair and body shops around any address in Doña Ana County
The site report maps the collision repair and body shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Doña Ana County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Doña Ana County spend about $86M a year on vehicle maintenance and repairs, or $1,013 per household, 6% above the U.S. average. Spread across 23 collision repair and body shops, that is $3.7M per shop, 21% above the U.S. figure of $3.1M. The spending figure covers all vehicle maintenance and repairs, not only collision repair and body shops.
Doña Ana County has 23 collision repair and body shops on map listings as of September 2026. One of them (4%) is a chain location, against 14% across the U.S. That comes to 2.7 for every 10,000 households, 13% below the U.S. rate of 3.1.
In 2023, official counts showed 17 businesses with payroll in Doña Ana County classed as automotive body, paint and interior repair. That is one for every 4,993 households, against one for every 3,689 across the U.S.
Population estimates put the population change in Doña Ana County from 2020 to 2025 at +4.1%, faster than the U.S. (+3.1%). The Groundwork market score for collision repair and body shops in Doña Ana County is 71 (upper middle), #194 of 1,327 scored counties and #2 of 11 scored counties in New Mexico. That puts it in the top quarter of counties.
How Doña Ana County compares
The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the collision repair and body shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Doña Ana County | New Mexico | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.7 | 2.6 | 3.1 |
| Spending per listing | $3.7M | $4M | $3.1M |
| Households per official establishment | 4,993 | 4,007 | 3,689 |
| Official establishment growth, 2019–2023 | n/a | −0.9% | −0.8% |
| Population growth, 2020–2025 | +4.1% | +0.3% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $1,013 | $1,033 | $958 |
| Median household income | $56,848 | $64,059 | $80,734 |
| Groundwork market score | 71 | 62 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 16 → 17
- Employees, 2023
- 85
- Annual payroll, 2023
- $4M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 231 chain location
- Listings at the U.S. rate for this spending
- 28The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as automotive body, paint and interior repair in Doña Ana County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Doña Ana County
- Population, 2025 estimate
- 229,091+4.1% since 2020
- Households
- 84,889
- Median age
- 36.1
- Homes lived in by their owners
- 65%
- Vehicles per household
- 1.9
- Land area
- 3,808 sq. mi.
- People per square mile
- 59
- Median household income
- $56,848+38.8% vs. 2015–2019, before inflation
- Average household income
- $76,951
- Median home value
- $220,800
- Jobs located here
- 79,505
- Daytime population
- 218,304Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Doña Ana County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the collision repair and body shops on map listings by name and distance.
Or open the report at the center of Doña Ana County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardCollision repair and body shops across New Mexico
Every New Mexico market ranked →The highest-scoring counties in New Mexico for collision repair and body shops, numbered among those based in New Mexico, with Doña Ana County marked.
Top counties in New Mexico
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sandoval County, NM | 88 | 8 | 1.4 | $8.3M | +6.9% | #16 of 1,327 |
| 2Doña Ana County, NM | 71 | 23 | 2.7 | $3.7M | +4.1% | #194 of 1,327 |
| 3San Juan County, NM | 70 | 9 | 2.2 | $4.9M | −0.9% | #206 of 1,327 |
| 4Otero County, NM | 65 | 5 | 2.0 | $4.9M | +3.7% | #310 of 1,327 |
| 5Santa Fe County, NM | 54 | 22 | 3.1 | $3.4M | +1.2% | #566 of 1,327 |
| 6Curry County, NM | 49 | 5 | 2.7 | $3.6M | −3.5% | #667 of 1,327 |
| 7Bernalillo County, NM | 49 | 78 | 2.7 | $3.5M | −1.4% | #668 of 1,327 |
| 8Eddy County, NM | 40 | 11 | 4.7 | $2.4M | +0.3% | #906 of 1,327 |
| 9Lea County, NM | 36 | 13 | 5.3 | $2.1M | +0.2% | #986 of 1,327 |
| 10Chaves County, NM | 31 | 10 | 4.2 | $2.5M | −2.7% | #1,076 of 1,327 |
Other business types in Doña Ana County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
- Auto repair and car care72
- Auto repair shops69
- Collision repair and body shops71
- Car washes and detailing77
- Tire shops65
- Oil change and quick lube59
- Gas stations73
- Insurance agencies48
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many collision repair and body shops are in Doña Ana County, NM?
Map listings as of September 2026 show 23 collision repair and body shops in Doña Ana County. One of them (4%) is a chain location. The listings count collision repair and auto body shops. Official counts show 17 businesses with payroll classed as automotive body, paint and interior repair in 2023.
How much do households in Doña Ana County, NM spend on vehicle maintenance and repairs?
About $86M a year, or $1,013 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 23 collision repair and body shops on map listings, it comes to $3.7M per shop. That spending covers all vehicle maintenance and repairs, which collision repair and body shops share with other businesses in the trade. It is estimated from the incomes of the 84,889 households in Doña Ana County and national spending patterns by income.
How does Doña Ana County, NM compare with the U.S. for collision repair and body shops?
Doña Ana County has 2.7 collision repair and body shops per 10,000 households, 13% below the U.S. rate of 3.1. Spending per shop is $3.7M, 21% above the U.S. figure of $3.1M. At the U.S. ratio of collision repair and body shops to household spending, Doña Ana County would have about 28, against 23 on map listings. There is one business with payroll in the industry for every 4,993 households, against one for every 3,689 across the U.S.
How fast is Doña Ana County, NM growing?
Population estimates put Doña Ana County at 229,091 people in 2025, up 4.1% since 2020, faster than the U.S. (+3.1%). It has 84,889 households. Median household income in Doña Ana County is $56,848, 30% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 38.8%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Doña Ana County scores 71 for collision repair and body shops (upper middle), #194 of 1,327 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Doña Ana County. It maps the collision repair and body shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for collision repair and body shops · All 56 business types in Doña Ana County
Screening a site or an acquisition in Doña Ana County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Doña Ana County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.