Groundwork

Auto · Small-town market · California

Gas stations in the Truckee-Grass Valley, CA area

The gas stations in the Truckee-Grass Valley, CA area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 76 out of 100: High

Ranked #46 of 536 scored small-town markets
#1 of 9 scored small-town markets based in California

Listings
42
33 chain locations (79%)
Official establishments
30
+7.1% since 2019
Household spending a year
$126.1M
On gasoline and other fuels · $2,941 a household
Spending per listing
$3M
26% above the U.S.
Listings per 10k households
9.8
10% below the U.S.
Population, 2025
101,911
−0.4% since 2020

See the gas stations around any address in the Truckee-Grass Valley area

The site report maps the gas stations on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Truckee-Grass Valley area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Truckee-Grass Valley area scores 76 (high) on the Groundwork market score for gas stations, ranking #46 of 536 scored small-town markets and #1 of 9 scored small-town markets based in California. That puts it in the top 10% of small-town markets for gas stations.

Map listings as of September 2026 show 42 gas stations in the Truckee-Grass Valley area. 33 of them (79%) are chain locations, against 84% across the U.S. That comes to 9.8 for every 10,000 households, 10% below the U.S. rate of 10.9.

Household spending on gasoline and other fuels in the Truckee-Grass Valley area comes to about $126.1M a year: $2,941 per household, 13% above the U.S. average. That works out to $3M per station, 26% above the U.S. figure of $2.4M.

In 2023, official counts showed 30 businesses with payroll in the Truckee-Grass Valley area classed as gasoline stations, up 7.1% from 2019. That is one for every 1,429 households, against one for every 1,184 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $5.7M have gone to businesses classed as gasoline stations in the Truckee-Grass Valley area. Between 2020 and 2025, the population of the Truckee-Grass Valley area declined 0.4%, against +3.1% for the U.S.

How the Truckee-Grass Valley area compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all gasoline and other fuels by the gas stations counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Gas stations in Truckee-Grass Valley, CA area compared with California and the U.S.
MeasureTruckee-Grass Valley areaCaliforniaU.S.
Listings per 10k households9.88.110.9
Spending per listing$3M$3.4M$2.4M
Households per official establishment1,4291,6691,184
Official establishment growth, 2019–2023+7.1%+7.2%−3.1%
Population growth, 2020–2025−0.4%−0.4%+3.1%
Spending per household on gasoline and other fuels$2,941$2,747$2,595
Median household income$89,882$99,122$80,734
Groundwork market score7666

Official counts and lending

Businesses

Official establishments, 2019 to 2023
30+7.1% over the period
Employees, 2023
321
Annual payroll, 2023
$12.2M
One-person businesses, 2023
3Businesses with no payroll
Map listings, September 2026
4233 chain locations
Listings at the U.S. rate for this spending
53The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$5.7M

SBA-backed loans to businesses classed as gasoline stations in the Truckee-Grass Valley area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Truckee-Grass Valley area

Population, 2025 estimate
101,911−0.4% since 2020
Households
42,865
Median age
49.8
Homes lived in by their owners
75%
Vehicles per household
2.0
Land area
958 sq. mi.
People per square mile
107
Median household income
$89,882+36.0% vs. 2015–2019, before inflation
Average household income
$124,444
Median home value
$621,800
Jobs located here
31,275
Daytime population
94,590Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Truckee-Grass Valley area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the gas stations on map listings by name and distance.

Or open the report at the center of the Truckee-Grass Valley area. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Gas stations across California

Every California market ranked →

The highest-scoring small-town markets in California for gas stations, numbered among those based in California (a market based in another state is listed without a number), with the Truckee-Grass Valley area marked.

Top small-town markets in California

Small-town markets in California ranked for gas stations by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Gardnerville Ranchos, NV-CA88167.4$4.3M+0.9%#5 of 536
1Truckee-Grass Valley, CA76429.8$3M−0.4%#46 of 536
2Clearlake, CA623914.5$2M−0.6%#146 of 536
3Sonora, CA593314.5$2M−4.0%#174 of 536
4Eureka-Arcata, CA57529.5$2.7M−3.4%#191 of 536
5Crescent City, CA551111.6$2.3M−4.4%#214 of 536
6Ukiah, CA454613.2$2M−3.5%#324 of 536
7Red Bluff, CA335321.4$1.3M−1.7%#436 of 536
8Susanville, CA202223.8$1.2M−13.1%#500 of 536
9Bishop, CA72834.8$781K−4.4%#533 of 536

Other business types in the Truckee-Grass Valley area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many gas stations are in the Truckee-Grass Valley, CA area?

There are 42 gas stations on map listings in the Truckee-Grass Valley area as of September 2026. 33 of them (79%) are chain locations. The listings count gas stations. Official counts show 30 businesses with payroll classed as gasoline stations in 2023, up 7.1% from 2019. Official counts also show 3 one-person businesses without payroll.

How much do households in the Truckee-Grass Valley, CA area spend on gasoline and other fuels?

About $126.1M a year, or $2,941 per household. That is 13% above the U.S. average (an index of 113, where 100 is the U.S. average). Spread across the 42 gas stations on map listings, it comes to $3M per station. It is estimated from the incomes of the 42,865 households in the Truckee-Grass Valley area and national spending patterns by income.

How does the Truckee-Grass Valley, CA area compare with the U.S. for gas stations?

The Truckee-Grass Valley area has 9.8 gas stations per 10,000 households, 10% below the U.S. rate of 10.9. Spending per station is $3M, 26% above the U.S. figure of $2.4M. At the national ratio of gas stations to household spending, the Truckee-Grass Valley area would have about 53, against 42 on map listings. There is one business with payroll in the industry for every 1,429 households, against one for every 1,184 across the U.S. The official count rose 7.1% from 2019 to 2023, against −3.1% for the U.S.

How fast is the Truckee-Grass Valley, CA area growing?

Population estimates put the Truckee-Grass Valley area at 101,911 people in 2025, down 0.4% since 2020, against +3.1% for the U.S. It has 42,865 households. The median household income in the Truckee-Grass Valley area is $89,882 a year, 11% above the U.S. median of $80,734. That rose 36.0% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Truckee-Grass Valley area scores 76 for gas stations (high), #46 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Truckee-Grass Valley area. It maps the gas stations on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for gas stations · All 56 business types in the Truckee-Grass Valley area

Screening a site or an acquisition in the Truckee-Grass Valley area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Truckee-Grass Valley area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.