Clothing and laundry · County · New Mexico
Clothing and shoe stores in San Juan County, NM
The clothing and shoe stores in San Juan County, NM, the household spending behind them and how the market ranks against other counties.
Groundwork market score · out of 100
Score 28 out of 100: Lower middle
Ranked #1,764 of 2,087 scored counties
#13 of 22 scored counties in New Mexico
- Listings
- 53
- 32 chain locations (60%)
- Official establishments
- 31
- −20.5% since 2019
- Household spending a year
- $64.6M
- On clothing, shoes and related services · $1,547 a household
- Spending per listing
- $1.2M
- 4% below the U.S.
- Listings per 10k households
- 12.7
- 22% below the U.S.
- Population, 2025
- 120,340
- −0.9% since 2020
See the clothing and shoe stores around any address in San Juan County
The site report maps the clothing and shoe stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of San Juan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
San Juan County scores 28 (lower middle) on the Groundwork market score for clothing and shoe stores, ranking #1,764 of 2,087 scored counties and #13 of 22 scored counties in New Mexico. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 53 clothing and shoe stores in San Juan County. Chain locations make up 60% of them, against 44% across the U.S. That is 12.7 per 10,000 households, 22% below the U.S. rate of 16.2.
Household spending on clothing, shoes and related services in San Juan County comes to about $64.6M a year: $1,547 per household, 25% below the U.S. average. That works out to $1.2M per store, 4% below the U.S. figure of $1.3M. That spending covers all clothing, shoes and related services, which clothing and shoe stores share with other businesses in the trade.
The official count of businesses with payroll classed as clothing and shoe stores in San Juan County was 31 in 2023, down 20.5% from 2019. That is one for every 1,346 households, against one for every 1,273 across the U.S. Population estimates show San Juan County declined 0.9% from 2020 to 2025, against +3.1% for the U.S.
How San Juan County compares
The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing and shoe stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | San Juan County | New Mexico | U.S. |
|---|---|---|---|
| Listings per 10k households | 12.7 | 14.1 | 16.2 |
| Spending per listing | $1.2M | $1.2M | $1.3M |
| Households per official establishment | 1,346 | 1,574 | 1,273 |
| Official establishment growth, 2019–2023 | −20.5% | −13.4% | −12.2% |
| Population growth, 2020–2025 | −0.9% | +0.3% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,547 | $1,645 | $2,055 |
| Median household income | $55,872 | $64,059 | $80,734 |
| Groundwork market score | 28 | 34 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 39 → 31−20.5% over the period
- Employees, 2023
- 445
- Annual payroll, 2023
- $8.2M
- One-person businesses, 2023
- 44Businesses with no payroll
- Map listings, September 2026
- 5332 chain locations
- Listings at the U.S. rate for this spending
- 51The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as clothing and shoe stores in San Juan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in San Juan County
- Population, 2025 estimate
- 120,340−0.9% since 2020
- Households
- 41,732
- Median age
- 38.3
- Homes lived in by their owners
- 71%
- Vehicles per household
- 2.0
- Land area
- 5,517 sq. mi.
- People per square mile
- 22
- Median household income
- $55,872+10.6% vs. 2015–2019, before inflation
- Average household income
- $76,826
- Median home value
- $193,800
- Jobs located here
- 45,264
- Daytime population
- 119,349Residents who don’t work, plus everyone whose job is here
Looking at a specific site in San Juan County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing and shoe stores on map listings by name and distance.
Or open the report at the center of San Juan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardClothing and shoe stores across New Mexico
Every New Mexico market ranked →The highest-scoring counties in New Mexico for clothing and shoe stores, numbered among those based in New Mexico, with San Juan County marked.
Top counties in New Mexico
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Sandoval County, NM | 88 | 20 | 3.5 | $5.2M | +6.9% | #36 of 2,087 |
| 2Valencia County, NM | 63 | 22 | 8.0 | $1.9M | +7.2% | #573 of 2,087 |
| 3Doña Ana County, NM | 55 | 75 | 8.8 | $1.7M | +4.1% | #849 of 2,087 |
| 4Otero County, NM | 54 | 24 | 9.8 | $1.6M | +3.7% | #889 of 2,087 |
| 5Rio Arriba County, NM | 47 | 10 | 6.4 | $2.4M | −1.0% | #1,146 of 2,087 |
| 6Eddy County, NM | 43 | 30 | 12.7 | $1.4M | +0.3% | #1,288 of 2,087 |
| 7Luna County, NM | 37 | 11 | 11.9 | $1.1M | −0.2% | #1,500 of 2,087 |
| 8Cibola County, NM | 33 | 8 | 9.4 | $1.5M | −0.6% | #1,613 of 2,087 |
| 9Bernalillo County, NM | 31 | 439 | 15.4 | $1.1M | −1.4% | #1,670 of 2,087 |
| 10San Miguel County, NM | 29 | 11 | 9.2 | $1.6M | −3.2% | #1,735 of 2,087 |
| 13San Juan County, NM | 28 | 53 | 12.7 | $1.2M | −0.9% | #1,764 of 2,087 |
Other business types in San Juan County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry19
- Clothing and shoe stores28
- Laundromats6
- Dry cleaners
Home services
Real estate
Funeral services
Questions
How many clothing and shoe stores are in San Juan County, NM?
There are 53 clothing and shoe stores on map listings in San Juan County as of September 2026. 32 of them (60%) are chain locations. The listings count clothing, shoe and accessory stores and boutiques. Official counts show 31 businesses with payroll classed as clothing and shoe stores in 2023, down 20.5% from 2019. Official counts also show 44 one-person businesses without payroll.
How much do households in San Juan County, NM spend on clothing, shoes and related services?
About $64.6M a year, or $1,547 per household. That is 25% below the U.S. average (an index of 75, where 100 is the U.S. average). Spread across the 53 clothing and shoe stores on map listings, it comes to $1.2M per store. The spending figure covers all clothing, shoes and related services, not only clothing and shoe stores. It is estimated from the incomes of the 41,732 households in San Juan County and national spending patterns by income.
How does San Juan County, NM compare with the U.S. for clothing and shoe stores?
San Juan County has 12.7 clothing and shoe stores per 10,000 households, 22% below the U.S. rate of 16.2. Spending per store is $1.2M, 4% below the U.S. figure of $1.3M. At the national ratio of clothing and shoe stores to household spending, San Juan County would have about 51, against 53 on map listings. There is one business with payroll in the industry for every 1,346 households, against one for every 1,273 across the U.S. The official count fell 20.5% from 2019 to 2023, against −12.2% for the U.S.
How fast is San Juan County, NM growing?
Population estimates put San Juan County at 120,340 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 41,732 households. The median household income in San Juan County is $55,872 a year, 31% below the U.S. median of $80,734. That rose 10.6% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. San Juan County scores 28 for clothing and shoe stores (lower middle), #1,764 of 2,087 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in San Juan County. It maps the clothing and shoe stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for clothing and shoe stores · All 56 business types in San Juan County
Screening a site or an acquisition in San Juan County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of San Juan County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.