Groundwork

Health care · County · New Mexico

Chiropractors in San Juan County, NM

How San Juan County, NM compares with other counties and the U.S. for chiropractors: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 29 out of 100: Lower middle

Ranked #1,292 of 1,490 scored counties
#10 of 11 scored counties in New Mexico

Listings
26
3 chain locations (12%)
Official establishments
16
Businesses with payroll, 2023
Household spending a year
$46.5M
On medical and dental services · $1,114 a household
Spending per listing
$1.8M
25% below the U.S.
Listings per 10k households
6.2
15% above the U.S.
Population, 2025
120,340
−0.9% since 2020

See the chiropractors around any address in San Juan County

The site report maps the chiropractors on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of San Juan County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For chiropractors, San Juan County has a Groundwork market score of 29 (lower middle): #1,292 of 1,490 scored counties and #10 of 11 scored counties in New Mexico. That puts it in the bottom quarter of counties.

Households in San Juan County spend about $46.5M a year on medical and dental services, or $1,114 per household, 13% below the U.S. average. That is about $1.8M of household spending for each practice on map listings, 25% below the U.S. figure of $2.4M. The spending figure covers all medical and dental services, not only chiropractors.

There are 26 chiropractors on map listings in San Juan County as of September 2026. Chain locations make up 12% of them, against 8% across the U.S. That comes to 6.2 for every 10,000 households, 15% above the U.S. rate of 5.4.

In 2023, official counts showed 16 businesses with payroll in San Juan County classed as offices of chiropractors. That is one for every 2,608 households, against one for every 3,237 across the U.S. Population estimates put the population change in San Juan County from 2020 to 2025 at −0.9%, against +3.1% for the U.S.

How San Juan County compares

The same measures for New Mexico and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the chiropractors counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Chiropractors in San Juan County, NM compared with New Mexico and the U.S.
MeasureSan Juan CountyNew MexicoU.S.
Listings per 10k households6.24.15.4
Spending per listing$1.8M$2.9M$2.4M
Households per official establishment2,6084,5023,237
Official establishment growth, 2019–2023n/a−3.1%+0.8%
Population growth, 2020–2025−0.9%+0.3%+3.1%
Spending per household on medical and dental services$1,114$1,178$1,288
Median household income$55,872$64,059$80,734
Groundwork market score2958

Official counts and lending

Businesses

Official establishments, 2019 to 2023
18 → 16
Employees, 2023
49
Annual payroll, 2023
$1.7M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
263 chain locations
Listings at the U.S. rate for this spending
19The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of chiropractors in San Juan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in San Juan County

Population, 2025 estimate
120,340−0.9% since 2020
Households
41,732
Median age
38.3
Homes lived in by their owners
71%
Vehicles per household
2.0
Land area
5,517 sq. mi.
People per square mile
22
Median household income
$55,872+10.6% vs. 2015–2019, before inflation
Average household income
$76,826
Median home value
$193,800
Jobs located here
45,264
Daytime population
119,349Residents who don’t work, plus everyone whose job is here

Looking at a specific site in San Juan County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the chiropractors on map listings by name and distance.

Or open the report at the center of San Juan County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Chiropractors across New Mexico

Every New Mexico market ranked →

The highest-scoring counties in New Mexico for chiropractors, numbered among those based in New Mexico, with San Juan County marked.

Top counties in New Mexico

Counties in New Mexico ranked for chiropractors by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Sandoval County, NM80223.9$3.4M+6.9%#58 of 1,490
2Otero County, NM7472.9$3.9M+3.7%#153 of 1,490
3Doña Ana County, NM70273.2$3.5M+4.1%#229 of 1,490
4Eddy County, NM57104.2$3M+0.3%#538 of 1,490
5Bernalillo County, NM541354.7$2.6M−1.4%#622 of 1,490
6Lea County, NM53124.9$2.5M+0.2%#655 of 1,490
7Curry County, NM5073.8$2.9M−3.5%#715 of 1,490
8Santa Fe County, NM50405.7$2.3M+1.2%#729 of 1,490
9Taos County, NM3885.1$2.2M+0.3%#1,061 of 1,490
10San Juan County, NM29266.2$1.8M−0.9%#1,292 of 1,490

Other business types in San Juan County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many chiropractors are in San Juan County, NM?

As of September 2026, map listings count 26 chiropractors in San Juan County. 3 of them (12%) are chain locations. The listings count chiropractors. Official counts show 16 businesses with payroll classed as offices of chiropractors in 2023.

How much do households in San Juan County, NM spend on medical and dental services?

About $46.5M a year, or $1,114 per household. That is 13% below the U.S. average (an index of 87, where 100 is the U.S. average). Spread across the 26 chiropractors on map listings, it comes to $1.8M per practice. That spending covers all medical and dental services, which chiropractors share with other businesses in the trade. It is estimated from the incomes of the 41,732 households in San Juan County and national spending patterns by income.

How does San Juan County, NM compare with the U.S. for chiropractors?

San Juan County has 6.2 chiropractors per 10,000 households, 15% above the U.S. rate of 5.4. Spending per practice is $1.8M, 25% below the U.S. figure of $2.4M. At the U.S. ratio of chiropractors to household spending, San Juan County would have about 19, against 26 on map listings. There is one business with payroll in the industry for every 2,608 households, against one for every 3,237 across the U.S.

How fast is San Juan County, NM growing?

Population estimates put San Juan County at 120,340 people in 2025, down 0.9% since 2020, against +3.1% for the U.S. It has 41,732 households. The median household income in San Juan County is $55,872 a year, 31% below the U.S. median of $80,734. That rose 10.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. San Juan County scores 29 for chiropractors (lower middle), #1,292 of 1,490 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in San Juan County. It maps the chiropractors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for chiropractors · All 56 business types in San Juan County

Screening a site or an acquisition in San Juan County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of San Juan County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.