Groundwork

Child care · County · Virginia

Child care centers and preschools in Harrisonburg city, VA

How Harrisonburg city, VA compares with other counties and the U.S. for child care centers and preschools: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 40 out of 100: Lower middle

Ranked #1,097 of 1,611 scored counties
#48 of 61 scored counties in Virginia

Listings
9
1 chain location (11%)
Official establishments
9
Businesses with payroll, 2023
Household spending a year
$6.8M
On child care and other personal services · $394 a household
Spending per listing
$761K
24% below the U.S.
Listings per 10k households
5.2
10% below the U.S.
Population, 2025
50,839
−1.7% since 2020

See the child care centers and preschools around any address in Harrisonburg city

The site report maps the child care centers and preschools on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Harrisonburg city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $394 per household (32% below the U.S. average), households in Harrisonburg city spend about $6.8M a year on child care and other personal services. That is about $761K of household spending for each center on map listings, 24% below the U.S. figure of $1M.

Harrisonburg city has 9 child care centers and preschools on map listings as of September 2026. One of them (11%) is a chain location, against 12% across the U.S. That is 5.2 per 10,000 households, 10% below the U.S. rate of 5.8.

Official counts show 9 businesses with payroll classed as child care services in Harrisonburg city in 2023. That is one for every 1,929 households, against one for every 1,573 across the U.S. Official counts list 53 one-person businesses without payroll.

Population estimates show Harrisonburg city declined 1.7% from 2020 to 2025, against +3.1% for the U.S. For child care centers and preschools, Harrisonburg city has a Groundwork market score of 40 (lower middle): #1,097 of 1,611 scored counties and #48 of 61 scored counties in Virginia.

How Harrisonburg city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all child care and other personal services by the child care centers and preschools counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Child care and preschools in Harrisonburg city, VA compared with Virginia and the U.S.
MeasureHarrisonburg cityVirginiaU.S.
Listings per 10k households5.25.95.8
Spending per listing$761K$1M$1M
Households per official establishment1,9291,7021,573
Official establishment growth, 2019–2023n/a+0.4%+5.7%
Population growth, 2020–2025−1.7%+2.8%+3.1%
Spending per household on child care and other personal services$394$602$581
Median household income$62,254$93,170$80,734
Groundwork market score4062

Official counts and lending

Businesses

Official establishments, 2019 to 2023
10 → 9
Employees, 2023
117
Annual payroll, 2023
$3.1M
One-person businesses, 2023
53Businesses with no payroll
Map listings, September 2026
91 chain location
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as child care services in Harrisonburg city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Harrisonburg city

Population, 2025 estimate
50,839−1.7% since 2020
Households
17,360
Median age
31.4
Homes lived in by their owners
39%
Vehicles per household
2.0
Land area
17 sq. mi.
People per square mile
2,964
Median household income
$62,254+33.4% vs. 2015–2019, before inflation
Average household income
$82,014
Median home value
$299,100
Jobs located here
34,193
Daytime population
64,079Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Harrisonburg city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the child care centers and preschools on map listings by name and distance.

Or open the report at the center of Harrisonburg city. Signed out, you see a blurred preview; on an account, each report is one action.

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Child care and preschools across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for child care centers and preschools, numbered among those based in Virginia, with Harrisonburg city marked.

Top counties in Virginia

Counties in Virginia ranked for child care centers and preschools by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Frederick County, VA93123.4$1.7M+8.8%#4 of 1,611
2Culpeper County, VA9173.7$1.5M+9.3%#12 of 1,611
3Louisa County, VA8753.2$1.6M+13.6%#25 of 1,611
4Suffolk city, VA86154.0$1.4M+10.4%#34 of 1,611
5Bedford County, VA8551.5$3.1M+4.4%#36 of 1,611
6Orange County, VA8574.7$1.2M+10.1%#42 of 1,611
7Fauquier County, VA82155.6$1.4M+4.8%#64 of 1,611
8James City County, VA78154.7$1.4M+6.2%#114 of 1,611
9Richmond city, VA78413.9$1.1M+4.6%#120 of 1,611
10Franklin County, VA7762.6$1.6M+1.9%#127 of 1,611
48Harrisonburg city, VA4095.2$761K−1.7%#1,097 of 1,611

Other business types in Harrisonburg city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many child care centers and preschools are in Harrisonburg city, VA?

Map listings as of September 2026 show 9 child care centers and preschools in Harrisonburg city. One of them (11%) is a chain location. The listings count day care centers and preschools. Official counts show 9 businesses with payroll classed as child care services in 2023. Official counts also show 53 one-person businesses without payroll.

How much do households in Harrisonburg city, VA spend on child care and other personal services?

About $6.8M a year, or $394 per household. That is 32% below the U.S. average (an index of 68, where 100 is the U.S. average). Spread across the 9 child care centers and preschools on map listings, it comes to $761K per center. It is estimated from the incomes of the 17,360 households in Harrisonburg city and national spending patterns by income.

How does Harrisonburg city, VA compare with the U.S. for child care centers and preschools?

Harrisonburg city has 5.2 child care centers and preschools per 10,000 households, 10% below the U.S. rate of 5.8. Spending per center is $761K, 24% below the U.S. figure of $1M. At the U.S. ratio of child care centers and preschools to household spending, Harrisonburg city would have about 7, against 9 on map listings. There is one business with payroll in the industry for every 1,929 households, against one for every 1,573 across the U.S.

How fast is Harrisonburg city, VA growing?

Population estimates put Harrisonburg city at 50,839 people in 2025, down 1.7% since 2020, against +3.1% for the U.S. It has 17,360 households. Median household income in Harrisonburg city is $62,254, 23% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Harrisonburg city scores 40 for child care centers and preschools (lower middle), #1,097 of 1,611 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Harrisonburg city. It maps the child care centers and preschools on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for child care centers and preschools · All 56 business types in Harrisonburg city

Screening a site or an acquisition in Harrisonburg city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Harrisonburg city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.