Groundwork

Health care · County · Virginia

Chiropractors in Harrisonburg city, VA

Competitor counts, household spending and official business counts for chiropractors in Harrisonburg city, VA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 9 out of 100: Very low

Ranked #1,487 of 1,490 scored counties
#48 of 49 scored counties in Virginia

Listings
18
1 chain location (6%)
Official establishments
10
Businesses with payroll, 2023
Household spending a year
$17.8M
On medical and dental services · $1,023 a household
Spending per listing
$986K
59% below the U.S.
Listings per 10k households
10.4
93% above the U.S.
Population, 2025
50,839
−1.7% since 2020

See the chiropractors around any address in Harrisonburg city

The site report maps the chiropractors on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Harrisonburg city. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for chiropractors in Harrisonburg city is 9 (very low), #1,487 of 1,490 scored counties and #48 of 49 scored counties in Virginia. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 18 chiropractors in Harrisonburg city. One of them (6%) is a chain location, against 8% across the U.S. Per 10,000 households, that is 10.4, 93% above the U.S. rate of 5.4.

Households in Harrisonburg city spend about $17.8M a year on medical and dental services, or $1,023 per household, 21% below the U.S. average. That works out to $986K per practice, 59% below the U.S. figure of $2.4M. That spending covers all medical and dental services, which chiropractors share with other businesses in the trade.

Official counts show 10 businesses with payroll classed as offices of chiropractors in Harrisonburg city in 2023. That is one for every 1,736 households, against one for every 3,237 across the U.S. Population estimates put the population change in Harrisonburg city from 2020 to 2025 at −1.7%, against +3.1% for the U.S.

How Harrisonburg city compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the chiropractors counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Chiropractors in Harrisonburg city, VA compared with Virginia and the U.S.
MeasureHarrisonburg cityVirginiaU.S.
Listings per 10k households10.43.95.4
Spending per listing$986K$3.3M$2.4M
Households per official establishment1,7364,4763,237
Official establishment growth, 2019–2023n/a+3.3%+0.8%
Population growth, 2020–2025−1.7%+2.8%+3.1%
Spending per household on medical and dental services$1,023$1,264$1,288
Median household income$62,254$93,170$80,734
Groundwork market score973

Official counts and lending

Businesses

Official establishments, 2019 to 2023
12 → 10
Employees, 2023
37
Annual payroll, 2023
$1.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
181 chain location
Listings at the U.S. rate for this spending
7The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as offices of chiropractors in Harrisonburg city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Harrisonburg city

Population, 2025 estimate
50,839−1.7% since 2020
Households
17,360
Median age
31.4
Homes lived in by their owners
39%
Vehicles per household
2.0
Land area
17 sq. mi.
People per square mile
2,964
Median household income
$62,254+33.4% vs. 2015–2019, before inflation
Average household income
$82,014
Median home value
$299,100
Jobs located here
34,193
Daytime population
64,079Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Harrisonburg city?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the chiropractors on map listings by name and distance.

Or open the report at the center of Harrisonburg city. Signed out, you see a blurred preview; on an account, each report is one action.

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Chiropractors across Virginia

Every Virginia market ranked →

The highest-scoring counties in Virginia for chiropractors, numbered among those based in Virginia, with Harrisonburg city marked.

Top counties in Virginia

Counties in Virginia ranked for chiropractors by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Stafford County, VA95122.3$6.6M+8.3%#2 of 1,490
2Fauquier County, VA9093.4$4.3M+4.8%#6 of 1,490
3Frederick County, VA8661.7$7.5M+8.8%#12 of 1,490
4Spotsylvania County, VA85203.8$3.5M+10.5%#21 of 1,490
5Prince William County, VA84553.5$4.2M+4.2%#23 of 1,490
6Arlington County, VA83393.5$4.4M+2.1%#35 of 1,490
7Suffolk city, VA8282.1$5.8M+10.4%#41 of 1,490
8Richmond city, VA79121.2$9.4M+4.6%#62 of 1,490
9Chesterfield County, VA78523.7$3.5M+8.7%#84 of 1,490
10York County, VA7751.9$7.3M+1.6%#87 of 1,490
48Harrisonburg city, VA91810.4$986K−1.7%#1,487 of 1,490

Other business types in Harrisonburg city

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many chiropractors are in Harrisonburg city, VA?

There are 18 chiropractors on map listings in Harrisonburg city as of September 2026. One of them (6%) is a chain location. The listings count chiropractors. Official counts show 10 businesses with payroll classed as offices of chiropractors in 2023.

How much do households in Harrisonburg city, VA spend on medical and dental services?

About $17.8M a year, or $1,023 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 18 chiropractors on map listings, it comes to $986K per practice. The spending figure covers all medical and dental services, not only chiropractors. It is estimated from the incomes of the 17,360 households in Harrisonburg city and national spending patterns by income.

How does Harrisonburg city, VA compare with the U.S. for chiropractors?

Harrisonburg city has 10.4 chiropractors per 10,000 households, 93% above the U.S. rate of 5.4. Spending per practice is $986K, 59% below the U.S. figure of $2.4M. At the national ratio of chiropractors to household spending, Harrisonburg city would have about 7, against 18 on map listings. There is one business with payroll in the industry for every 1,736 households, against one for every 3,237 across the U.S.

How fast is Harrisonburg city, VA growing?

Population estimates put Harrisonburg city at 50,839 people in 2025, down 1.7% since 2020, against +3.1% for the U.S. It has 17,360 households. Median household income in Harrisonburg city is $62,254, 23% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Harrisonburg city scores 9 for chiropractors (very low), #1,487 of 1,490 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Harrisonburg city. It maps the chiropractors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for chiropractors · All 56 business types in Harrisonburg city

Screening a site or an acquisition in Harrisonburg city?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Harrisonburg city. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.