Health care · County · Virginia
Optometrists and eye clinics in Harrisonburg city, VA
How Harrisonburg city, VA compares with other counties and the U.S. for optometrists and eye clinics: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 8 out of 100: Very low
Ranked #1,280 of 1,302 scored counties
#51 of 53 scored counties in Virginia
- Listings
- 12
- 3 chain locations (25%)
- Official establishments
- 8
- Businesses with payroll, 2023
- Household spending a year
- $17.8M
- On medical and dental services · $1,023 a household
- Spending per listing
- $1.5M
- 53% below the U.S.
- Listings per 10k households
- 6.9
- 68% above the U.S.
- Population, 2025
- 50,839
- −1.7% since 2020
See the optometrists and eye clinics around any address in Harrisonburg city
The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Harrisonburg city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For optometrists and eye clinics, Harrisonburg city has a Groundwork market score of 8 (very low): #1,280 of 1,302 scored counties and #51 of 53 scored counties in Virginia. That puts it in the bottom quarter of counties.
Households in Harrisonburg city spend about $17.8M a year on medical and dental services, or $1,023 per household, 21% below the U.S. average. Spread across 12 optometrists and eye clinics, that is $1.5M per practice, 53% below the U.S. figure of $3.1M. The spending figure covers all medical and dental services, not only optometrists and eye clinics.
There are 12 optometrists and eye clinics on map listings in Harrisonburg city as of September 2026. 3 of them (25%) are chain locations, against 20% across the U.S. Per 10,000 households, that is 6.9, 68% above the U.S. rate of 4.1.
The official count of businesses with payroll classed as offices of optometrists in Harrisonburg city was 8 in 2023. That is one for every 2,170 households, against one for every 5,742 across the U.S. Population estimates put the population change in Harrisonburg city from 2020 to 2025 at −1.7%, against +3.1% for the U.S.
How Harrisonburg city compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Harrisonburg city | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 6.9 | 4.1 | 4.1 |
| Spending per listing | $1.5M | $3.1M | $3.1M |
| Households per official establishment | 2,170 | 6,303 | 5,742 |
| Official establishment growth, 2019–2023 | n/a | −6.6% | +0.2% |
| Population growth, 2020–2025 | −1.7% | +2.8% | +3.1% |
| Spending per household on medical and dental services | $1,023 | $1,264 | $1,288 |
| Median household income | $62,254 | $93,170 | $80,734 |
| Groundwork market score | 8 | 52 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 8 → 8
- Employees, 2023
- 57
- Annual payroll, 2023
- $2.6M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 123 chain locations
- Listings at the U.S. rate for this spending
- 6The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of optometrists in Harrisonburg city, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Harrisonburg city
- Population, 2025 estimate
- 50,839−1.7% since 2020
- Households
- 17,360
- Median age
- 31.4
- Homes lived in by their owners
- 39%
- Vehicles per household
- 2.0
- Land area
- 17 sq. mi.
- People per square mile
- 2,964
- Median household income
- $62,254+33.4% vs. 2015–2019, before inflation
- Average household income
- $82,014
- Median home value
- $299,100
- Jobs located here
- 34,193
- Daytime population
- 64,079Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Harrisonburg city?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.
Or open the report at the center of Harrisonburg city. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardOptometrists and eye care across Virginia
Every Virginia market ranked →The highest-scoring counties in Virginia for optometrists and eye clinics, numbered among those based in Virginia, with Harrisonburg city marked.
Top counties in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Stafford County, VA | 92 | 12 | 2.3 | $6.6M | +8.3% | #2 of 1,302 |
| 2Fauquier County, VA | 84 | 7 | 2.6 | $5.6M | +4.8% | #17 of 1,302 |
| 3Richmond city, VA | 80 | 14 | 1.3 | $8.1M | +4.6% | #49 of 1,302 |
| 4Alexandria city, VA | 78 | 26 | 3.4 | $4.1M | +1.0% | #83 of 1,302 |
| 5Bedford County, VA | 77 | 6 | 1.8 | $6.3M | +4.4% | #87 of 1,302 |
| 6Arlington County, VA | 75 | 45 | 4.0 | $3.8M | +2.1% | #126 of 1,302 |
| 7Spotsylvania County, VA | 73 | 17 | 3.2 | $4.1M | +10.5% | #150 of 1,302 |
| 8Chesterfield County, VA | 73 | 44 | 3.1 | $4.1M | +8.7% | #151 of 1,302 |
| 9Loudoun County, VA | 68 | 70 | 4.9 | $3.5M | +6.4% | #242 of 1,302 |
| 10York County, VA | 66 | 5 | 1.9 | $7.3M | +1.6% | #272 of 1,302 |
| 51Harrisonburg city, VA | 8 | 12 | 6.9 | $1.5M | −1.7% | #1,280 of 1,302 |
Other business types in Harrisonburg city
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many optometrists and eye clinics are in Harrisonburg city, VA?
As of September 2026, map listings count 12 optometrists and eye clinics in Harrisonburg city. 3 of them (25%) are chain locations. The listings count optometrists and eye clinics. Official counts show 8 businesses with payroll classed as offices of optometrists in 2023.
How much do households in Harrisonburg city, VA spend on medical and dental services?
About $17.8M a year, or $1,023 per household. That is 21% below the U.S. average (an index of 79, where 100 is the U.S. average). Spread across the 12 optometrists and eye clinics on map listings, it comes to $1.5M per practice. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade. It is estimated from the incomes of the 17,360 households in Harrisonburg city and national spending patterns by income.
How does Harrisonburg city, VA compare with the U.S. for optometrists and eye clinics?
Harrisonburg city has 6.9 optometrists and eye clinics per 10,000 households, 68% above the U.S. rate of 4.1. Spending per practice is $1.5M, 53% below the U.S. figure of $3.1M. At the U.S. ratio of optometrists and eye clinics to household spending, Harrisonburg city would have about 6, against 12 on map listings. There is one business with payroll in the industry for every 2,170 households, against one for every 5,742 across the U.S.
How fast is Harrisonburg city, VA growing?
Population estimates put Harrisonburg city at 50,839 people in 2025, down 1.7% since 2020, against +3.1% for the U.S. It has 17,360 households. Median household income in Harrisonburg city is $62,254, 23% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 33.4%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Harrisonburg city scores 8 for optometrists and eye clinics (very low), #1,280 of 1,302 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Harrisonburg city. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for optometrists and eye clinics · All 56 business types in Harrisonburg city
Screening a site or an acquisition in Harrisonburg city?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Harrisonburg city. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.