Groundwork

Beauty and personal care · County · California

Barbershops in Humboldt County, CA

The barbershops in Humboldt County, CA, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 52 out of 100: Upper middle

Ranked #634 of 1,356 scored counties
#34 of 48 scored counties in California

Listings
17
0 chain locations (0%)
Official establishments
n/a
Fewer than 3, or not published
Household spending a year
$49.6M
On personal care products and services · $903 a household
Spending per listing
$2.9M
55% above the U.S.
Listings per 10k households
3.1
42% below the U.S.
Population, 2025
131,647
−3.4% since 2020

See the barbershops around any address in Humboldt County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on personal care products and services in Humboldt County comes to about $49.6M a year: $903 per household, 10% below the U.S. average. Spread across 17 barbershops, that is $2.9M per shop, 55% above the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.

There are 17 barbershops on map listings in Humboldt County as of September 2026. None of them are chain locations, against 12% across the U.S. That is 3.1 per 10,000 households, 42% below the U.S. rate of 5.3.

Official counts don’t publish a figure for barber shops in Humboldt County, since they leave out counts under 3. Official counts list 24 one-person businesses without payroll.

Population estimates put the population change in Humboldt County from 2020 to 2025 at −3.4%, against +3.1% for the U.S. The Groundwork market score for barbershops in Humboldt County is 52 (upper middle), #634 of 1,356 scored counties and #34 of 48 scored counties in California.

How Humboldt County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Humboldt County, CA compared with California and the U.S.
MeasureHumboldt CountyCaliforniaU.S.
Listings per 10k households3.15.45.3
Spending per listing$2.9M$2.1M$1.9M
Households per official establishmentn/a22,80816,589
Official establishment growth, 2019–2023n/a+17.9%+28.5%
Population growth, 2020–2025−3.4%−0.4%+3.1%
Spending per household on personal care products and services$903$1,149$1,005
Median household income$61,160$99,122$80,734
Groundwork market score5255

Official counts and lending

Businesses

Official establishments, 2019 to 2023
n/a
Employees, 2023
n/a
Annual payroll, 2023
n/a
One-person businesses, 2023
24Businesses with no payroll
Map listings, September 2026
170 chain locations
Listings at the U.S. rate for this spending
26The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as barber shops in Humboldt County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Humboldt County

Population, 2025 estimate
131,647−3.4% since 2020
Households
54,922
Median age
40.4
Homes lived in by their owners
57%
Vehicles per household
1.9
Land area
3,568 sq. mi.
People per square mile
38
Median household income
$61,160+27.3% vs. 2015–2019, before inflation
Average household income
$86,194
Median home value
$446,900
Jobs located here
48,178
Daytime population
133,286Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Humboldt County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across California

Every California market ranked →

The highest-scoring counties in California for barbershops, numbered among those based in California, with Humboldt County marked.

Top counties in California

Counties in California ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1San Benito County, CA8983.9$3.2M+8.6%#21 of 1,356
2Placer County, CA88694.4$2.8M+8.9%#24 of 1,356
3San Mateo County, CA81853.2$4.4M−2.5%#58 of 1,356
4Sonoma County, CA80673.5$3.4M−0.4%#71 of 1,356
5Amador County, CA8053.1$3.3M+3.2%#72 of 1,356
6Yolo County, CA80263.4$3.2M+3.1%#74 of 1,356
7Marin County, CA78242.3$5.9M−2.9%#86 of 1,356
8El Dorado County, CA77263.4$3.5M+0.6%#104 of 1,356
9Calaveras County, CA7763.3$3.2M+2.8%#105 of 1,356
10Contra Costa County, CA771804.3$3M+0.3%#107 of 1,356
34Humboldt County, CA52173.1$2.9M−3.4%#634 of 1,356

Other business types in Humboldt County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Humboldt County, CA?

As of September 2026, map listings count 17 barbershops in Humboldt County. None of them are chain locations. The listings count barbershops. No official count is published for barber shops in Humboldt County: counts under 3 are left out. Official counts also show 24 one-person businesses without payroll.

How much do households in Humboldt County, CA spend on personal care products and services?

About $49.6M a year, or $903 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 17 barbershops on map listings, it comes to $2.9M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 54,922 households in Humboldt County and national spending patterns by income.

How does Humboldt County, CA compare with the U.S. for barbershops?

Humboldt County has 3.1 barbershops per 10,000 households, 42% below the U.S. rate of 5.3. Spending per shop is $2.9M, 55% above the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Humboldt County would have about 26, against 17 on map listings.

How fast is Humboldt County, CA growing?

Population estimates put Humboldt County at 131,647 people in 2025, down 3.4% since 2020, against +3.1% for the U.S. It has 54,922 households. The median household income in Humboldt County is $61,160 a year, 24% below the U.S. median of $80,734. That rose 27.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Humboldt County scores 52 for barbershops (upper middle), #634 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Humboldt County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Humboldt County

Screening a site or an acquisition in Humboldt County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.