Beauty and personal care · County · California
Barbershops in Placer County, CA
Competitor counts, household spending and official business counts for barbershops in Placer County, CA, set against other counties and the U.S.
Groundwork market score · out of 100
Score 88 out of 100: High
Ranked #24 of 1,356 scored counties
#2 of 48 scored counties in California
- Listings
- 69
- 10 chain locations (14%)
- Official establishments
- 5
- Businesses with payroll, 2023
- Household spending a year
- $194.4M
- On personal care products and services · $1,231 a household
- Spending per listing
- $2.8M
- 49% above the U.S.
- Listings per 10k households
- 4.4
- 17% below the U.S.
- Population, 2025
- 442,081
- +8.9% since 2020
See the barbershops around any address in Placer County
The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Placer County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Groundwork market score for barbershops in Placer County is 88 (high), #24 of 1,356 scored counties and #2 of 48 scored counties in California. That puts it in the top 10% of counties for barbershops.
Households in Placer County spend about $194.4M a year on personal care products and services, or $1,231 per household, 22% above the U.S. average. That works out to $2.8M per shop, 49% above the U.S. figure of $1.9M. The spending figure covers all personal care products and services, not only barbershops.
Placer County has 69 barbershops on map listings as of September 2026. Chain locations make up 14% of them, against 12% across the U.S. That is 4.4 per 10,000 households, 17% below the U.S. rate of 5.3.
The official count of businesses with payroll classed as barber shops in Placer County was 5 in 2023. That is one for every 31,591 households, against one for every 16,589 across the U.S. Since fiscal 2022, 1 SBA-backed loan worth $40K has gone to businesses classed as barber shops in Placer County. Population estimates put the population change in Placer County from 2020 to 2025 at +8.9%, faster than the U.S. (+3.1%).
How Placer County compares
The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Placer County | California | U.S. |
|---|---|---|---|
| Listings per 10k households | 4.4 | 5.4 | 5.3 |
| Spending per listing | $2.8M | $2.1M | $1.9M |
| Households per official establishment | 31,591 | 22,808 | 16,589 |
| Official establishment growth, 2019–2023 | n/a | +17.9% | +28.5% |
| Population growth, 2020–2025 | +8.9% | −0.4% | +3.1% |
| Spending per household on personal care products and services | $1,231 | $1,149 | $1,005 |
| Median household income | $115,998 | $99,122 | $80,734 |
| Groundwork market score | 88 | 55 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 4 → 5
- Employees, 2023
- 15
- Annual payroll, 2023
- $450K
- One-person businesses, 2023
- 96Businesses with no payroll
- Map listings, September 2026
- 6910 chain locations
- Listings at the U.S. rate for this spending
- 103The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 1
- Amount
- $40K
SBA-backed loans to businesses classed as barber shops in Placer County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Placer County
- Population, 2025 estimate
- 442,081+8.9% since 2020
- Households
- 157,954
- Median age
- 43.8
- Homes lived in by their owners
- 75%
- Vehicles per household
- 2.0
- Land area
- 1,407 sq. mi.
- People per square mile
- 298
- Median household income
- $115,998+29.3% vs. 2015–2019, before inflation
- Average household income
- $150,239
- Median home value
- $688,100
- Jobs located here
- 187,169
- Daytime population
- 424,461Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Placer County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.
Or open the report at the center of Placer County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBarbershops across California
Every California market ranked →The highest-scoring counties in California for barbershops, numbered among those based in California, with Placer County marked.
Top counties in California
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1San Benito County, CA | 89 | 8 | 3.9 | $3.2M | +8.6% | #21 of 1,356 |
| 2Placer County, CA | 88 | 69 | 4.4 | $2.8M | +8.9% | #24 of 1,356 |
| 3San Mateo County, CA | 81 | 85 | 3.2 | $4.4M | −2.5% | #58 of 1,356 |
| 4Sonoma County, CA | 80 | 67 | 3.5 | $3.4M | −0.4% | #71 of 1,356 |
| 5Amador County, CA | 80 | 5 | 3.1 | $3.3M | +3.2% | #72 of 1,356 |
| 6Yolo County, CA | 80 | 26 | 3.4 | $3.2M | +3.1% | #74 of 1,356 |
| 7Marin County, CA | 78 | 24 | 2.3 | $5.9M | −2.9% | #86 of 1,356 |
| 8El Dorado County, CA | 77 | 26 | 3.4 | $3.5M | +0.6% | #104 of 1,356 |
| 9Calaveras County, CA | 77 | 6 | 3.3 | $3.2M | +2.8% | #105 of 1,356 |
| 10Contra Costa County, CA | 77 | 180 | 4.3 | $3M | +0.3% | #107 of 1,356 |
Other business types in Placer County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
- Salons, barbers and spas44
- Hair salons55
- Barbershops88
- Nail salons49
- Spas and skin care43
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many barbershops are in Placer County, CA?
Map listings as of September 2026 show 69 barbershops in Placer County. 10 of them (14%) are chain locations. The listings count barbershops. Official counts show 5 businesses with payroll classed as barber shops in 2023. Official counts list 96 one-person businesses without payroll.
How much do households in Placer County, CA spend on personal care products and services?
About $194.4M a year, or $1,231 per household. That is 22% above the U.S. average (an index of 122, where 100 is the U.S. average). Spread across the 69 barbershops on map listings, it comes to $2.8M per shop. That spending covers all personal care products and services, which barbershops share with other businesses in the trade. It is estimated from the incomes of the 157,954 households in Placer County and national spending patterns by income.
How does Placer County, CA compare with the U.S. for barbershops?
Placer County has 4.4 barbershops per 10,000 households, 17% below the U.S. rate of 5.3. Spending per shop is $2.8M, 49% above the U.S. figure of $1.9M. At the U.S. ratio of barbershops to household spending, Placer County would have about 103, against 69 on map listings. There is one business with payroll in the industry for every 31,591 households, against one for every 16,589 across the U.S.
How fast is Placer County, CA growing?
Population estimates put Placer County at 442,081 people in 2025, up 8.9% since 2020, faster than the U.S. (+3.1%). It has 157,954 households. The median household income in Placer County is $115,998 a year, 44% above the U.S. median of $80,734. That rose 29.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Placer County scores 88 for barbershops (high), #24 of 1,356 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Placer County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for barbershops · All 56 business types in Placer County
Screening a site or an acquisition in Placer County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Placer County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.