Auto · County · California
Tire shops in Humboldt County, CA
How Humboldt County, CA compares with other counties and the U.S. for tire shops: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 60 out of 100: Upper middle
Ranked #507 of 1,530 scored counties
#23 of 47 scored counties in California
- Listings
- 12
- 4 chain locations (33%)
- Official establishments
- 9
- Businesses with payroll, 2023
- Household spending a year
- $54.4M
- On vehicle maintenance and repairs · $990 a household
- Spending per listing
- $4.5M
- 81% above the U.S.
- Listings per 10k households
- 2.2
- 42% below the U.S.
- Population, 2025
- 131,647
- −3.4% since 2020
See the tire shops around any address in Humboldt County
The site report maps the tire shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Humboldt County spend about $54.4M a year on vehicle maintenance and repairs, or $990 per household, 3% above the U.S. average. That is about $4.5M of household spending for each shop on map listings, 81% above the U.S. figure of $2.5M. The spending figure covers all vehicle maintenance and repairs, not only tire shops.
There are 12 tire shops on map listings in Humboldt County as of September 2026. Of those, 4 are chain locations, or 33%, against 39% across the U.S. That comes to 2.2 for every 10,000 households, 42% below the U.S. rate of 3.8.
Official counts show 9 businesses with payroll classed as tire dealers in Humboldt County in 2023. That is one for every 6,102 households, against one for every 6,381 across the U.S.
Between 2020 and 2025, the population of Humboldt County declined 3.4%, against +3.1% for the U.S. For tire shops, Humboldt County has a Groundwork market score of 60 (upper middle): #507 of 1,530 scored counties and #23 of 47 scored counties in California.
How Humboldt County compares
The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the tire shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Humboldt County | California | U.S. |
|---|---|---|---|
| Listings per 10k households | 2.2 | 3.9 | 3.8 |
| Spending per listing | $4.5M | $2.9M | $2.5M |
| Households per official establishment | 6,102 | 5,878 | 6,381 |
| Official establishment growth, 2019–2023 | n/a | +1.3% | −0.4% |
| Population growth, 2020–2025 | −3.4% | −0.4% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $990 | $1,122 | $958 |
| Median household income | $61,160 | $99,122 | $80,734 |
| Groundwork market score | 60 | 52 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 10 → 9
- Employees, 2023
- 95
- Annual payroll, 2023
- $5.6M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 124 chain locations
- Listings at the U.S. rate for this spending
- 22The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as tire dealers in Humboldt County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Humboldt County
- Population, 2025 estimate
- 131,647−3.4% since 2020
- Households
- 54,922
- Median age
- 40.4
- Homes lived in by their owners
- 57%
- Vehicles per household
- 1.9
- Land area
- 3,568 sq. mi.
- People per square mile
- 38
- Median household income
- $61,160+27.3% vs. 2015–2019, before inflation
- Average household income
- $86,194
- Median home value
- $446,900
- Jobs located here
- 48,178
- Daytime population
- 133,286Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Humboldt County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the tire shops on map listings by name and distance.
Or open the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardTire shops across California
Every California market ranked →The highest-scoring counties in California for tire shops, numbered among those based in California, with Humboldt County marked.
Top counties in California
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Placer County, CA | 90 | 39 | 2.5 | $4.9M | +8.9% | #15 of 1,530 |
| 2Yuba County, CA | 89 | 8 | 2.8 | $4.1M | +8.2% | #19 of 1,530 |
| 3San Mateo County, CA | 78 | 53 | 2.0 | $6M | −2.5% | #120 of 1,530 |
| 4El Dorado County, CA | 77 | 19 | 2.5 | $5.1M | +0.6% | #131 of 1,530 |
| 5Nevada County, CA | 77 | 12 | 2.8 | $4.2M | −0.4% | #134 of 1,530 |
| 6Santa Clara County, CA | 76 | 181 | 2.7 | $4.4M | −0.9% | #149 of 1,530 |
| 7Marin County, CA | 75 | 21 | 2.0 | $5.6M | −2.9% | #160 of 1,530 |
| 8Contra Costa County, CA | 72 | 118 | 2.8 | $4.3M | +0.3% | #220 of 1,530 |
| 9Napa County, CA | 71 | 13 | 2.6 | $4.6M | −3.3% | #238 of 1,530 |
| 10Orange County, CA | 71 | 378 | 3.5 | $3.4M | −1.1% | #243 of 1,530 |
| 23Humboldt County, CA | 60 | 12 | 2.2 | $4.5M | −3.4% | #507 of 1,530 |
Other business types in Humboldt County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many tire shops are in Humboldt County, CA?
As of September 2026, map listings count 12 tire shops in Humboldt County. 4 of them (33%) are chain locations. The listings count tire shops and tire dealers. Official counts show 9 businesses with payroll classed as tire dealers in 2023.
How much do households in Humboldt County, CA spend on vehicle maintenance and repairs?
About $54.4M a year, or $990 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 12 tire shops on map listings, it comes to $4.5M per shop. That spending covers all vehicle maintenance and repairs, which tire shops share with other businesses in the trade. It is estimated from the incomes of the 54,922 households in Humboldt County and national spending patterns by income.
How does Humboldt County, CA compare with the U.S. for tire shops?
Humboldt County has 2.2 tire shops per 10,000 households, 42% below the U.S. rate of 3.8. Spending per shop is $4.5M, 81% above the U.S. figure of $2.5M. At the U.S. ratio of tire shops to household spending, Humboldt County would have about 22, against 12 on map listings. There is one business with payroll in the industry for every 6,102 households, against one for every 6,381 across the U.S.
How fast is Humboldt County, CA growing?
Population estimates put Humboldt County at 131,647 people in 2025, down 3.4% since 2020, against +3.1% for the U.S. It has 54,922 households. The median household income in Humboldt County is $61,160 a year, 24% below the U.S. median of $80,734. That rose 27.3% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Humboldt County scores 60 for tire shops (upper middle), #507 of 1,530 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Humboldt County. It maps the tire shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for tire shops · All 56 business types in Humboldt County
Screening a site or an acquisition in Humboldt County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.