Groundwork

Auto · County · California

Auto repair and car care businesses in Humboldt County, CA

Competitor counts, household spending and official business counts for auto repair and car care businesses in Humboldt County, CA, set against other counties and the U.S.

Groundwork market score · out of 100

Score 47 out of 100: Lower middle

Ranked #1,321 of 2,401 scored counties
#41 of 55 scored counties in California

Listings
165
36 chain locations (22%)
Official establishments
93
+3.3% since 2019
Household spending a year
$54.4M
On vehicle maintenance and repairs · $990 a household
Spending per listing
$330K
23% above the U.S.
Listings per 10k households
30.0
16% below the U.S.
Population, 2025
131,647
−3.4% since 2020

See the auto repair and car care businesses around any address in Humboldt County

The site report maps the auto repair and car care businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

At $990 per household (3% above the U.S. average), households in Humboldt County spend about $54.4M a year on vehicle maintenance and repairs. That is about $330K of household spending for each business on map listings, 23% above the U.S. figure of $269K.

Humboldt County has 165 auto repair and car care businesses on map listings as of September 2026. Of those, 36 are chain locations, or 22%, against 24% across the U.S. That is 30.0 per 10,000 households, 16% below the U.S. rate of 35.7.

The official count of businesses with payroll classed as automotive repair and maintenance, and tire dealers in Humboldt County was 93 in 2023, up 3.3% from 2019. That is one for every 591 households, against one for every 681 across the U.S. Official counts also show 113 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $73K have gone to businesses classed as automotive repair and maintenance, and tire dealers in Humboldt County.

Between 2020 and 2025, the population of Humboldt County declined 3.4%, against +3.1% for the U.S. For auto repair and car care businesses, Humboldt County has a Groundwork market score of 47 (lower middle): #1,321 of 2,401 scored counties and #41 of 55 scored counties in California.

How Humboldt County compares

The same measures for California and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair and car care businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Auto repair and car care in Humboldt County, CA compared with California and the U.S.
MeasureHumboldt CountyCaliforniaU.S.
Listings per 10k households30.039.135.7
Spending per listing$330K$287K$269K
Households per official establishment591614681
Official establishment growth, 2019–2023+3.3%+3.3%+4.1%
Population growth, 2020–2025−3.4%−0.4%+3.1%
Spending per household on vehicle maintenance and repairs$990$1,122$958
Median household income$61,160$99,122$80,734
Groundwork market score4746

Official counts and lending

Businesses

Official establishments, 2019 to 2023
90 → 93+3.3% over the period
Employees, 2023
523
Annual payroll, 2023
$28.3M
One-person businesses, 2023
113Businesses with no payroll
Map listings, September 2026
16536 chain locations
Listings at the U.S. rate for this spending
202The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$73K

SBA-backed loans to businesses classed as automotive repair and maintenance, and tire dealers in Humboldt County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Humboldt County

Population, 2025 estimate
131,647−3.4% since 2020
Households
54,922
Median age
40.4
Homes lived in by their owners
57%
Vehicles per household
1.9
Land area
3,568 sq. mi.
People per square mile
38
Median household income
$61,160+27.3% vs. 2015–2019, before inflation
Average household income
$86,194
Median home value
$446,900
Jobs located here
48,178
Daytime population
133,286Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Humboldt County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair and car care businesses on map listings by name and distance.

Or open the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Auto repair and car care across California

Every California market ranked →

The highest-scoring counties in California for auto repair and car care businesses, numbered among those based in California, with Humboldt County marked.

Top counties in California

Counties in California ranked for auto repair and car care businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Yuba County, CA877124.8$460K+8.2%#35 of 2,401
2Calaveras County, CA864826.0$503K+2.8%#43 of 2,401
3Mariposa County, CA791114.7$784K−1.2%#133 of 2,401
4Placer County, CA7952733.4$362K+8.9%#147 of 2,401
5San Benito County, CA777436.0$402K+8.6%#181 of 2,401
6Contra Costa County, CA741,15627.9$438K+0.3%#242 of 2,401
7Trinity County, CA71916.1$642K−2.3%#328 of 2,401
8El Dorado County, CA7121428.1$457K+0.6%#329 of 2,401
9Merced County, CA7128232.8$339K+5.1%#339 of 2,401
10Mono County, CA681220.9$557K−5.4%#408 of 2,401
41Humboldt County, CA4716530.0$330K−3.4%#1,321 of 2,401

Other business types in Humboldt County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many auto repair and car care businesses are in Humboldt County, CA?

Map listings as of September 2026 show 165 auto repair and car care businesses in Humboldt County. 36 of them (22%) are chain locations. The listings count repair shops, body shops, tire shops, car washes, oil change and parts stores. Official counts show 93 businesses with payroll classed as automotive repair and maintenance, and tire dealers in 2023, up 3.3% from 2019. Another 113 one-person businesses have no payroll, by official counts.

How much do households in Humboldt County, CA spend on vehicle maintenance and repairs?

About $54.4M a year, or $990 per household. That is 3% above the U.S. average (an index of 103, where 100 is the U.S. average). Spread across the 165 auto repair and car care businesses on map listings, it comes to $330K per business. It is estimated from the incomes of the 54,922 households in Humboldt County and national spending patterns by income.

How does Humboldt County, CA compare with the U.S. for auto repair and car care businesses?

Humboldt County has 30.0 auto repair and car care businesses per 10,000 households, 16% below the U.S. rate of 35.7. Spending per business is $330K, 23% above the U.S. figure of $269K. At the U.S. ratio of auto repair and car care businesses to household spending, Humboldt County would have about 202, against 165 on map listings. There is one business with payroll in the industry for every 591 households, against one for every 681 across the U.S. The official count rose 3.3% from 2019 to 2023, against +4.1% for the U.S.

How fast is Humboldt County, CA growing?

Population estimates put Humboldt County at 131,647 people in 2025, down 3.4% since 2020, against +3.1% for the U.S. It has 54,922 households. The median household income in Humboldt County is $61,160 a year, 24% below the U.S. median of $80,734. That rose 27.3% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Humboldt County scores 47 for auto repair and car care businesses (lower middle), #1,321 of 2,401 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Humboldt County. It maps the auto repair and car care businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for auto repair and car care businesses · All 56 business types in Humboldt County

Screening a site or an acquisition in Humboldt County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Humboldt County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.