Auto · County · New Hampshire
Auto repair and car care businesses in Hillsborough County, NH
How Hillsborough County, NH compares with other counties and the U.S. for auto repair and car care businesses: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 38 out of 100: Lower middle
Ranked #1,731 of 2,401 scored counties
#1 of 10 scored counties in New Hampshire
- Listings
- 667
- 158 chain locations (24%)
- Official establishments
- 334
- +4.7% since 2019
- Household spending a year
- $162.4M
- On vehicle maintenance and repairs · $963 a household
- Spending per listing
- $244K
- 9% below the U.S.
- Listings per 10k households
- 39.5
- 11% above the U.S.
- Population, 2025
- 433,415
- +2.5% since 2020
See the auto repair and car care businesses around any address in Hillsborough County
The site report maps the auto repair and car care businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Hillsborough County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
As of September 2026, map listings count 667 auto repair and car care businesses in Hillsborough County. 158 of them (24%) are chain locations, against 24% across the U.S. Per 10,000 households, that is 39.5, 11% above the U.S. rate of 35.7.
Household spending on vehicle maintenance and repairs in Hillsborough County comes to about $162.4M a year: $963 per household, in line with the U.S. average. That is about $244K of household spending for each business on map listings, 9% below the U.S. figure of $269K.
Official counts show 334 businesses with payroll classed as automotive repair and maintenance, and tire dealers in Hillsborough County in 2023, up 4.7% from 2019. That is one for every 505 households, against one for every 681 across the U.S. Another 350 one-person businesses have no payroll, by official counts. Since fiscal 2022, 29 SBA-backed loans worth $7.7M have gone to businesses classed as automotive repair and maintenance, and tire dealers in Hillsborough County.
Population estimates put the population change in Hillsborough County from 2020 to 2025 at +2.5%, slower than the U.S. (+3.1%). The Groundwork market score for auto repair and car care businesses in Hillsborough County is 38 (lower middle), #1,731 of 2,401 scored counties and #1 of 10 scored counties in New Hampshire.
How Hillsborough County compares
The same measures for New Hampshire and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair and car care businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Hillsborough County | New Hampshire | U.S. |
|---|---|---|---|
| Listings per 10k households | 39.5 | 46.3 | 35.7 |
| Spending per listing | $244K | $210K | $269K |
| Households per official establishment | 505 | 469 | 681 |
| Official establishment growth, 2019–2023 | +4.7% | +4.7% | +4.1% |
| Population growth, 2020–2025 | +2.5% | +2.7% | +3.1% |
| Spending per household on vehicle maintenance and repairs | $963 | $974 | $958 |
| Median household income | $103,545 | $99,031 | $80,734 |
| Groundwork market score | 38 | 23 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 319 → 334+4.7% over the period
- Employees, 2023
- 1,737
- Annual payroll, 2023
- $102M
- One-person businesses, 2023
- 350Businesses with no payroll
- Map listings, September 2026
- 667158 chain locations
- Listings at the U.S. rate for this spending
- 605The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 29
- Amount
- $7.7M
SBA-backed loans to businesses classed as automotive repair and maintenance, and tire dealers in Hillsborough County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Hillsborough County
- Population, 2025 estimate
- 433,415+2.5% since 2020
- Households
- 168,740
- Median age
- 42.1
- Homes lived in by their owners
- 67%
- Vehicles per household
- 1.9
- Land area
- 877 sq. mi.
- People per square mile
- 486
- Median household income
- $103,545+27.1% vs. 2015–2019, before inflation
- Average household income
- $132,601
- Median home value
- $421,100
- Jobs located here
- 221,067
- Daytime population
- 417,173Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Hillsborough County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair and car care businesses on map listings by name and distance.
Or open the report at the center of Hillsborough County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardAuto repair and car care across New Hampshire
Every New Hampshire market ranked →The highest-scoring counties in New Hampshire for auto repair and car care businesses, numbered among those based in New Hampshire, with Hillsborough County marked.
Top counties in New Hampshire
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Hillsborough County, NH | 38 | 667 | 39.5 | $244K | +2.5% | #1,731 of 2,401 |
| 2Strafford County, NH | 36 | 212 | 40.7 | $230K | +3.0% | #1,803 of 2,401 |
| 3Rockingham County, NH | 32 | 655 | 51.3 | $204K | +3.0% | #1,962 of 2,401 |
| 4Carroll County, NH | 31 | 108 | 49.4 | $195K | +5.0% | #2,010 of 2,401 |
| 5Merrimack County, NH | 30 | 306 | 50.2 | $199K | +2.6% | #2,032 of 2,401 |
| 6Grafton County, NH | 29 | 174 | 46.9 | $191K | +2.2% | #2,067 of 2,401 |
| 7Belknap County, NH | 26 | 127 | 48.2 | $201K | +2.1% | #2,148 of 2,401 |
| 8Cheshire County, NH | 25 | 149 | 48.7 | $193K | +2.3% | #2,173 of 2,401 |
| 9Sullivan County, NH | 20 | 95 | 57.2 | $162K | +2.1% | #2,275 of 2,401 |
| 10Coos County, NH | 11 | 78 | 55.7 | $144K | +0.4% | #2,380 of 2,401 |
Other business types in Hillsborough County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
- Auto repair and car care38
- Auto repair shops32
- Collision repair and body shops45
- Car washes and detailing59
- Tire shops54
- Oil change and quick lube60
- Gas stations62
- Insurance agencies49
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many auto repair and car care businesses are in Hillsborough County, NH?
Hillsborough County has 667 auto repair and car care businesses on map listings as of September 2026. 158 of them (24%) are chain locations. The listings count repair shops, body shops, tire shops, car washes, oil change and parts stores. Official counts show 334 businesses with payroll classed as automotive repair and maintenance, and tire dealers in 2023, up 4.7% from 2019. Official counts list 350 one-person businesses without payroll.
How much do households in Hillsborough County, NH spend on vehicle maintenance and repairs?
About $162.4M a year, or $963 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 667 auto repair and car care businesses on map listings, it comes to $244K per business. It is estimated from the incomes of the 168,740 households in Hillsborough County and national spending patterns by income.
How does Hillsborough County, NH compare with the U.S. for auto repair and car care businesses?
Hillsborough County has 39.5 auto repair and car care businesses per 10,000 households, 11% above the U.S. rate of 35.7. Spending per business is $244K, 9% below the U.S. figure of $269K. At the national ratio of auto repair and car care businesses to household spending, Hillsborough County would have about 605, against 667 on map listings. There is one business with payroll in the industry for every 505 households, against one for every 681 across the U.S. The official count rose 4.7% from 2019 to 2023, against +4.1% for the U.S.
How fast is Hillsborough County, NH growing?
Population estimates put Hillsborough County at 433,415 people in 2025, up 2.5% since 2020, slower than the U.S. (+3.1%). It has 168,740 households. Median household income in Hillsborough County is $103,545, 28% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 27.1%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Hillsborough County scores 38 for auto repair and car care businesses (lower middle), #1,731 of 2,401 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Hillsborough County. It maps the auto repair and car care businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for auto repair and car care businesses · All 56 business types in Hillsborough County
Screening a site or an acquisition in Hillsborough County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Hillsborough County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.