Groundwork

Auto · County · New Hampshire

Auto repair and car care businesses in Strafford County, NH

Competitor counts, household spending and official business counts for auto repair and car care businesses in Strafford County, NH, set against other counties and the U.S.

Groundwork market score · out of 100

Score 36 out of 100: Lower middle

Ranked #1,803 of 2,401 scored counties
#2 of 10 scored counties in New Hampshire

Listings
212
60 chain locations (28%)
Official establishments
99
+13.8% since 2019
Household spending a year
$48.8M
On vehicle maintenance and repairs · $938 a household
Spending per listing
$230K
14% below the U.S.
Listings per 10k households
40.7
14% above the U.S.
Population, 2025
135,043
+3.0% since 2020

See the auto repair and car care businesses around any address in Strafford County

The site report maps the auto repair and car care businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Strafford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For auto repair and car care businesses, Strafford County has a Groundwork market score of 36 (lower middle): #1,803 of 2,401 scored counties and #2 of 10 scored counties in New Hampshire. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 212 auto repair and car care businesses in Strafford County. Of those, 60 are chain locations, or 28%, against 24% across the U.S. Per 10,000 households, that is 40.7, 14% above the U.S. rate of 35.7.

At $938 per household (2% below the U.S. average), households in Strafford County spend about $48.8M a year on vehicle maintenance and repairs. That works out to $230K per business, 14% below the U.S. figure of $269K.

Official counts show 99 businesses with payroll classed as automotive repair and maintenance, and tire dealers in Strafford County in 2023, up 13.8% from 2019. That is one for every 526 households, against one for every 681 across the U.S. Since fiscal 2022, 8 SBA-backed loans worth $4.1M have gone to businesses classed as automotive repair and maintenance, and tire dealers in Strafford County. Between 2020 and 2025, the population of Strafford County grew 3.0%, in step with the U.S. (+3.1%).

How Strafford County compares

The same measures for New Hampshire and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair and car care businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Auto repair and car care in Strafford County, NH compared with New Hampshire and the U.S.
MeasureStrafford CountyNew HampshireU.S.
Listings per 10k households40.746.335.7
Spending per listing$230K$210K$269K
Households per official establishment526469681
Official establishment growth, 2019–2023+13.8%+4.7%+4.1%
Population growth, 2020–2025+3.0%+2.7%+3.1%
Spending per household on vehicle maintenance and repairs$938$974$958
Median household income$88,570$99,031$80,734
Groundwork market score3623

Official counts and lending

Businesses

Official establishments, 2019 to 2023
87 → 99+13.8% over the period
Employees, 2023
498
Annual payroll, 2023
$26.3M
One-person businesses, 2023
85Businesses with no payroll
Map listings, September 2026
21260 chain locations
Listings at the U.S. rate for this spending
182The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
8
Amount
$4.1M

SBA-backed loans to businesses classed as automotive repair and maintenance, and tire dealers in Strafford County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Strafford County

Population, 2025 estimate
135,043+3.0% since 2020
Households
52,080
Median age
40.5
Homes lived in by their owners
67%
Vehicles per household
1.8
Land area
368 sq. mi.
People per square mile
361
Median household income
$88,570+21.4% vs. 2015–2019, before inflation
Average household income
$114,189
Median home value
$362,800
Jobs located here
49,807
Daytime population
117,713Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Strafford County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair and car care businesses on map listings by name and distance.

Or open the report at the center of Strafford County. Signed out, you see a blurred preview; on an account, each report is one action.

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Auto repair and car care across New Hampshire

Every New Hampshire market ranked →

The highest-scoring counties in New Hampshire for auto repair and car care businesses, numbered among those based in New Hampshire, with Strafford County marked.

Top counties in New Hampshire

Counties in New Hampshire ranked for auto repair and car care businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Hillsborough County, NH3866739.5$244K+2.5%#1,731 of 2,401
2Strafford County, NH3621240.7$230K+3.0%#1,803 of 2,401
3Rockingham County, NH3265551.3$204K+3.0%#1,962 of 2,401
4Carroll County, NH3110849.4$195K+5.0%#2,010 of 2,401
5Merrimack County, NH3030650.2$199K+2.6%#2,032 of 2,401
6Grafton County, NH2917446.9$191K+2.2%#2,067 of 2,401
7Belknap County, NH2612748.2$201K+2.1%#2,148 of 2,401
8Cheshire County, NH2514948.7$193K+2.3%#2,173 of 2,401
9Sullivan County, NH209557.2$162K+2.1%#2,275 of 2,401
10Coos County, NH117855.7$144K+0.4%#2,380 of 2,401

Other business types in Strafford County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many auto repair and car care businesses are in Strafford County, NH?

There are 212 auto repair and car care businesses on map listings in Strafford County as of September 2026. 60 of them (28%) are chain locations. The listings count repair shops, body shops, tire shops, car washes, oil change and parts stores. Official counts show 99 businesses with payroll classed as automotive repair and maintenance, and tire dealers in 2023, up 13.8% from 2019. Another 85 one-person businesses have no payroll, by official counts.

How much do households in Strafford County, NH spend on vehicle maintenance and repairs?

About $48.8M a year, or $938 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 212 auto repair and car care businesses on map listings, it comes to $230K per business. It is estimated from the incomes of the 52,080 households in Strafford County and national spending patterns by income.

How does Strafford County, NH compare with the U.S. for auto repair and car care businesses?

Strafford County has 40.7 auto repair and car care businesses per 10,000 households, 14% above the U.S. rate of 35.7. Spending per business is $230K, 14% below the U.S. figure of $269K. At the national ratio of auto repair and car care businesses to household spending, Strafford County would have about 182, against 212 on map listings. There is one business with payroll in the industry for every 526 households, against one for every 681 across the U.S. The official count rose 13.8% from 2019 to 2023, against +4.1% for the U.S.

How fast is Strafford County, NH growing?

Population estimates put Strafford County at 135,043 people in 2025, up 3.0% since 2020, in step with the U.S. (+3.1%). It has 52,080 households. Median household income in Strafford County is $88,570, 10% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 21.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Strafford County scores 36 for auto repair and car care businesses (lower middle), #1,803 of 2,401 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Strafford County. It maps the auto repair and car care businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for auto repair and car care businesses · All 56 business types in Strafford County

Screening a site or an acquisition in Strafford County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Strafford County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.