Pets · County · Alabama
Veterinarians in Morgan County, AL
How Morgan County, AL compares with other counties and the U.S. for veterinarians: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 54 out of 100: Upper middle
Ranked #642 of 1,485 scored counties
#14 of 38 scored counties in Alabama
- Listings
- 19
- 2 chain locations (11%)
- Official establishments
- 15
- Businesses with payroll, 2023
- Household spending a year
- $42.2M
- On pets · $860 a household
- Spending per listing
- $2.2M
- 18% below the U.S.
- Listings per 10k households
- 3.9
- 18% above the U.S.
- Population, 2025
- 126,483
- +2.6% since 2020
See the veterinarians around any address in Morgan County
The site report maps the veterinarians on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 19 veterinarians in Morgan County. 2 of them (11%) are chain locations, against 19% across the U.S. That comes to 3.9 for every 10,000 households, 18% above the U.S. rate of 3.3.
Household spending on pets in Morgan County comes to about $42.2M a year: $860 per household, 5% below the U.S. average. That is about $2.2M of household spending for each clinic on map listings, 18% below the U.S. figure of $2.7M. That spending covers all pets, which veterinarians share with other businesses in the trade.
The official count of businesses with payroll classed as veterinary services in Morgan County was 15 in 2023. That is one for every 3,269 households, against one for every 3,767 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $2.7M have gone to businesses classed as veterinary services in Morgan County.
Population estimates put the population change in Morgan County from 2020 to 2025 at +2.6%, slower than the U.S. (+3.1%). The Groundwork market score for veterinarians in Morgan County is 54 (upper middle), #642 of 1,485 scored counties and #14 of 38 scored counties in Alabama.
How Morgan County compares
The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all pets by the veterinarians counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Morgan County | Alabama | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.9 | 3.7 | 3.3 |
| Spending per listing | $2.2M | $2.3M | $2.7M |
| Households per official establishment | 3,269 | 3,541 | 3,767 |
| Official establishment growth, 2019–2023 | n/a | +5.2% | +6.8% |
| Population growth, 2020–2025 | +2.6% | +3.2% | +3.1% |
| Spending per household on pets | $860 | $834 | $909 |
| Median household income | $68,845 | $63,999 | $80,734 |
| Groundwork market score | 54 | 39 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 15 → 15
- Employees, 2023
- 194
- Annual payroll, 2023
- $7.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 192 chain locations
- Listings at the U.S. rate for this spending
- 16The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 2
- Amount
- $2.7M
SBA-backed loans to businesses classed as veterinary services in Morgan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Morgan County
- Population, 2025 estimate
- 126,483+2.6% since 2020
- Households
- 49,040
- Median age
- 41.2
- Homes lived in by their owners
- 73%
- Vehicles per household
- 2.1
- Land area
- 580 sq. mi.
- People per square mile
- 215
- Median household income
- $68,845+32.0% vs. 2015–2019, before inflation
- Average household income
- $89,529
- Median home value
- $212,000
- Jobs located here
- 53,389
- Daytime population
- 125,259Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Morgan County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the veterinarians on map listings by name and distance.
Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardVeterinarians across Alabama
Every Alabama market ranked →The highest-scoring counties in Alabama for veterinarians, numbered among those based in Alabama, with Morgan County marked.
Top counties in Alabama
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Autauga County, AL | 80 | 6 | 2.6 | $3.4M | +5.1% | #90 of 1,485 |
| 2Limestone County, AL | 78 | 14 | 3.4 | $2.8M | +18.0% | #126 of 1,485 |
| 3Tuscaloosa County, AL | 77 | 23 | 2.6 | $3.3M | +3.8% | #131 of 1,485 |
| 4St. Clair County, AL | 74 | 10 | 2.8 | $3M | +7.1% | #199 of 1,485 |
| 5Lauderdale County, AL | 69 | 13 | 3.3 | $2.5M | +3.3% | #307 of 1,485 |
| 6Elmore County, AL | 67 | 10 | 3.0 | $2.9M | +4.2% | #336 of 1,485 |
| 7Cullman County, AL | 66 | 11 | 3.1 | $2.6M | +6.7% | #361 of 1,485 |
| 8Blount County, AL | 64 | 5 | 2.3 | $3.6M | +1.8% | #395 of 1,485 |
| 9Shelby County, AL | 63 | 37 | 4.3 | $2.5M | +6.5% | #433 of 1,485 |
| 10Madison County, AL | 63 | 72 | 4.4 | $2.3M | +11.0% | #439 of 1,485 |
| 14Morgan County, AL | 54 | 19 | 3.9 | $2.2M | +2.6% | #642 of 1,485 |
Other business types in Morgan County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Pets
- Pet businesses59
- Veterinarians54
- Pet grooming and boarding70
- Pet stores64
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many veterinarians are in Morgan County, AL?
There are 19 veterinarians on map listings in Morgan County as of September 2026. 2 of them (11%) are chain locations. The listings count veterinary clinics and animal hospitals. Official counts show 15 businesses with payroll classed as veterinary services in 2023.
How much do households in Morgan County, AL spend on pets?
About $42.2M a year, or $860 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 19 veterinarians on map listings, it comes to $2.2M per clinic. The spending figure covers all pets, not only veterinarians. It is estimated from the incomes of the 49,040 households in Morgan County and national spending patterns by income.
How does Morgan County, AL compare with the U.S. for veterinarians?
Morgan County has 3.9 veterinarians per 10,000 households, 18% above the U.S. rate of 3.3. Spending per clinic is $2.2M, 18% below the U.S. figure of $2.7M. At the national ratio of veterinarians to household spending, Morgan County would have about 16, against 19 on map listings. There is one business with payroll in the industry for every 3,269 households, against one for every 3,767 across the U.S.
How fast is Morgan County, AL growing?
Population estimates put Morgan County at 126,483 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 49,040 households. The median household income in Morgan County is $68,845 a year, 15% below the U.S. median of $80,734. That rose 32.0% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morgan County scores 54 for veterinarians (upper middle), #642 of 1,485 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Morgan County. It maps the veterinarians on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for veterinarians · All 56 business types in Morgan County
Screening a site or an acquisition in Morgan County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.