Food and drink · County · Alabama
Bakeries and dessert shops in Morgan County, AL
How Morgan County, AL compares with other counties and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 60 out of 100: Upper middle
Ranked #549 of 1,889 scored counties
#17 of 38 scored counties in Alabama
- Listings
- 39
- 11 chain locations (28%)
- Official establishments
- 20
- All snack bars and retail bakeries
- Household spending a year
- $177.4M
- On food away from home · $3,617 a household
- Spending per listing
- $4.5M
- 10% above the U.S.
- Listings per 10k households
- 8.0
- 18% below the U.S.
- Population, 2025
- 126,483
- +2.6% since 2020
See the bakeries and dessert shops around any address in Morgan County
The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in Morgan County spend about $177.4M a year on food away from home, or $3,617 per household, 11% below the U.S. average. That is about $4.5M of household spending for each shop on map listings, 10% above the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.
Morgan County has 39 bakeries and dessert shops on map listings as of September 2026. 11 of them (28%) are chain locations, against 35% across the U.S. That comes to 8.0 for every 10,000 households, 18% below the U.S. rate of 9.8.
The official count of businesses with payroll classed as snack bars and retail bakeries in Morgan County was 20 in 2023. That is one for every 2,452 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts also show 6 one-person businesses without payroll.
Population estimates put the population change in Morgan County from 2020 to 2025 at +2.6%, slower than the U.S. (+3.1%). Morgan County scores 60 (upper middle) on the Groundwork market score for bakeries and dessert shops, ranking #549 of 1,889 scored counties and #17 of 38 scored counties in Alabama.
How Morgan County compares
The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Morgan County | Alabama | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.0 | 6.7 | 9.8 |
| Spending per listing | $4.5M | $5.2M | $4.1M |
| Households per official establishment (all snack bars and retail bakeries) | 2,452 | 2,267 | 1,369 |
| Official establishment growth, 2019–2023 | n/a | +60.2% | +24.6% |
| Population growth, 2020–2025 | +2.6% | +3.2% | +3.1% |
| Spending per household on food away from home | $3,617 | $3,519 | $4,070 |
| Median household income | $68,845 | $63,999 | $80,734 |
| Groundwork market score | 60 | 70 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5 → 20All snack bars and retail bakeries
- Employees, 2023
- 196
- Annual payroll, 2023
- $3.3M
- One-person businesses, 2023
- 6All snack bars and retail bakeries with no payroll
- Map listings, September 2026
- 3911 chain locations
- Listings at the U.S. rate for this spending
- 43The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as snack bars and retail bakeries in Morgan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.
Population and households in Morgan County
- Population, 2025 estimate
- 126,483+2.6% since 2020
- Households
- 49,040
- Median age
- 41.2
- Homes lived in by their owners
- 73%
- Vehicles per household
- 2.1
- Land area
- 580 sq. mi.
- People per square mile
- 215
- Median household income
- $68,845+32.0% vs. 2015–2019, before inflation
- Average household income
- $89,529
- Median home value
- $212,000
- Jobs located here
- 53,389
- Daytime population
- 125,259Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Morgan County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.
Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardBakeries and dessert shops across Alabama
Every Alabama market ranked →The highest-scoring counties in Alabama for bakeries and dessert shops, numbered among those based in Alabama, with Morgan County marked.
Top counties in Alabama
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Limestone County, AL | 93 | 15 | 3.7 | $11M | +18.0% | #8 of 1,889 |
| 2St. Clair County, AL | 86 | 16 | 4.6 | $8.1M | +7.1% | #37 of 1,889 |
| 3Chilton County, AL | 77 | 8 | 4.5 | $7.5M | +5.9% | #125 of 1,889 |
| 4Elmore County, AL | 77 | 21 | 6.4 | $5.9M | +4.2% | #130 of 1,889 |
| 5Autauga County, AL | 76 | 11 | 4.8 | $7.8M | +5.1% | #140 of 1,889 |
| 6Jackson County, AL | 75 | 5 | 2.3 | $13.6M | +3.3% | #154 of 1,889 |
| 7Madison County, AL | 72 | 132 | 8.0 | $5.2M | +11.0% | #222 of 1,889 |
| 8Tuscaloosa County, AL | 71 | 48 | 5.3 | $6.6M | +3.8% | #237 of 1,889 |
| 9Colbert County, AL | 70 | 13 | 5.3 | $6.2M | +3.8% | #260 of 1,889 |
| 10Shelby County, AL | 70 | 73 | 8.4 | $5.3M | +6.5% | #271 of 1,889 |
| 17Morgan County, AL | 60 | 39 | 8.0 | $4.5M | +2.6% | #549 of 1,889 |
Other business types in Morgan County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes58
- Sit-down restaurants58
- Fast food and sandwich shops47
- Pizza53
- Coffee shops and cafes60
- Bakeries and dessert shops60
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many bakeries and dessert shops are in Morgan County, AL?
Map listings as of September 2026 show 39 bakeries and dessert shops in Morgan County. 11 of them (28%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 20 businesses with payroll classed as snack bars and retail bakeries in 2023. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Another 6 one-person businesses have no payroll, by official counts.
How much do households in Morgan County, AL spend on food away from home?
About $177.4M a year, or $3,617 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 39 bakeries and dessert shops on map listings, it comes to $4.5M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 49,040 households in Morgan County and national spending patterns by income.
How does Morgan County, AL compare with the U.S. for bakeries and dessert shops?
Morgan County has 8.0 bakeries and dessert shops per 10,000 households, 18% below the U.S. rate of 9.8. Spending per shop is $4.5M, 10% above the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Morgan County would have about 43, against 39 on map listings. There is one business with payroll in the industry for every 2,452 households, against one for every 1,369 across the U.S.
How fast is Morgan County, AL growing?
Population estimates put Morgan County at 126,483 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 49,040 households. The median household income in Morgan County is $68,845 a year, 15% below the U.S. median of $80,734. That rose 32.0% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morgan County scores 60 for bakeries and dessert shops (upper middle), #549 of 1,889 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Morgan County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for bakeries and dessert shops · All 56 business types in Morgan County
Screening a site or an acquisition in Morgan County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.