Health care · County · Alabama
Optometrists and eye clinics in Morgan County, AL
How Morgan County, AL compares with other counties and the U.S. for optometrists and eye clinics: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 46 out of 100: Lower middle
Ranked #766 of 1,302 scored counties
#20 of 33 scored counties in Alabama
- Listings
- 17
- 5 chain locations (29%)
- Official establishments
- 10
- Businesses with payroll, 2023
- Household spending a year
- $52.7M
- On medical and dental services · $1,074 a household
- Spending per listing
- $3.1M
- In line with the U.S.
- Listings per 10k households
- 3.5
- 15% below the U.S.
- Population, 2025
- 126,483
- +2.6% since 2020
See the optometrists and eye clinics around any address in Morgan County
The site report maps the optometrists and eye clinics on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 17 optometrists and eye clinics in Morgan County. 5 of them (29%) are chain locations, against 20% across the U.S. That is 3.5 per 10,000 households, 15% below the U.S. rate of 4.1.
At $1,074 per household (17% below the U.S. average), households in Morgan County spend about $52.7M a year on medical and dental services. That is about $3.1M of household spending for each practice on map listings, in line with the U.S. figure of $3.1M. That spending covers all medical and dental services, which optometrists and eye clinics share with other businesses in the trade.
The official count of businesses with payroll classed as offices of optometrists in Morgan County was 10 in 2023. That is one for every 4,904 households, against one for every 5,742 across the U.S.
Between 2020 and 2025, the population of Morgan County grew 2.6%, slower than the U.S. (+3.1%). The Groundwork market score for optometrists and eye clinics in Morgan County is 46 (lower middle), #766 of 1,302 scored counties and #20 of 33 scored counties in Alabama.
How Morgan County compares
The same measures for Alabama and the whole U.S. Spending per listing divides a year of household spending on all medical and dental services by the optometrists and eye clinics counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Morgan County | Alabama | U.S. |
|---|---|---|---|
| Listings per 10k households | 3.5 | 3.7 | 4.1 |
| Spending per listing | $3.1M | $2.9M | $3.1M |
| Households per official establishment | 4,904 | 5,626 | 5,742 |
| Official establishment growth, 2019–2023 | n/a | +2.6% | +0.2% |
| Population growth, 2020–2025 | +2.6% | +3.2% | +3.1% |
| Spending per household on medical and dental services | $1,074 | $1,050 | $1,288 |
| Median household income | $68,845 | $63,999 | $80,734 |
| Groundwork market score | 46 | 33 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 10 → 10
- Employees, 2023
- 42
- Annual payroll, 2023
- $2.2M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 175 chain locations
- Listings at the U.S. rate for this spending
- 17The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as offices of optometrists in Morgan County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Morgan County
- Population, 2025 estimate
- 126,483+2.6% since 2020
- Households
- 49,040
- Median age
- 41.2
- Homes lived in by their owners
- 73%
- Vehicles per household
- 2.1
- Land area
- 580 sq. mi.
- People per square mile
- 215
- Median household income
- $68,845+32.0% vs. 2015–2019, before inflation
- Average household income
- $89,529
- Median home value
- $212,000
- Jobs located here
- 53,389
- Daytime population
- 125,259Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Morgan County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the optometrists and eye clinics on map listings by name and distance.
Or open the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardOptometrists and eye care across Alabama
Every Alabama market ranked →The highest-scoring counties in Alabama for optometrists and eye clinics, numbered among those based in Alabama, with Morgan County marked.
Top counties in Alabama
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Elmore County, AL | 77 | 7 | 2.1 | $5.2M | +4.2% | #90 of 1,302 |
| 2Autauga County, AL | 68 | 5 | 2.2 | $5.1M | +5.1% | #224 of 1,302 |
| 3Limestone County, AL | 66 | 7 | 1.7 | $6.9M | +18.0% | #273 of 1,302 |
| 4St. Clair County, AL | 61 | 14 | 4.0 | $2.7M | +7.1% | #405 of 1,302 |
| 5Blount County, AL | 58 | 5 | 2.3 | $4.5M | +1.8% | #457 of 1,302 |
| 6Talladega County, AL | 57 | 7 | 2.1 | $4.6M | +0.3% | #481 of 1,302 |
| 7Tuscaloosa County, AL | 57 | 32 | 3.6 | $3M | +3.8% | #493 of 1,302 |
| 8Mobile County, AL | 56 | 45 | 2.8 | $3.6M | −0.7% | #514 of 1,302 |
| 9Lee County, AL | 56 | 24 | 3.5 | $3.1M | +8.6% | #525 of 1,302 |
| 10Madison County, AL | 56 | 69 | 4.2 | $2.9M | +11.0% | #529 of 1,302 |
| 20Morgan County, AL | 46 | 17 | 3.5 | $3.1M | +2.6% | #766 of 1,302 |
Other business types in Morgan County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
- Doctors, dentists and clinics40
- Dentists and orthodontists41
- Primary care and pediatrics35
- Urgent care and walk-in clinics
- Chiropractors47
- Physical therapy49
- Optometrists and eye care46
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many optometrists and eye clinics are in Morgan County, AL?
There are 17 optometrists and eye clinics on map listings in Morgan County as of September 2026. 5 of them (29%) are chain locations. The listings count optometrists and eye clinics. Official counts show 10 businesses with payroll classed as offices of optometrists in 2023.
How much do households in Morgan County, AL spend on medical and dental services?
About $52.7M a year, or $1,074 per household. That is 17% below the U.S. average (an index of 83, where 100 is the U.S. average). Spread across the 17 optometrists and eye clinics on map listings, it comes to $3.1M per practice. The spending figure covers all medical and dental services, not only optometrists and eye clinics. It is estimated from the incomes of the 49,040 households in Morgan County and national spending patterns by income.
How does Morgan County, AL compare with the U.S. for optometrists and eye clinics?
Morgan County has 3.5 optometrists and eye clinics per 10,000 households, 15% below the U.S. rate of 4.1. Spending per practice is $3.1M, in line with the U.S. figure of $3.1M. The count on map listings matches the U.S. ratio of optometrists and eye clinics to household spending. There is one business with payroll in the industry for every 4,904 households, against one for every 5,742 across the U.S.
How fast is Morgan County, AL growing?
Population estimates put Morgan County at 126,483 people in 2025, up 2.6% since 2020, slower than the U.S. (+3.1%). It has 49,040 households. The median household income in Morgan County is $68,845 a year, 15% below the U.S. median of $80,734. That rose 32.0% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morgan County scores 46 for optometrists and eye clinics (lower middle), #766 of 1,302 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Morgan County. It maps the optometrists and eye clinics on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for optometrists and eye clinics · All 56 business types in Morgan County
Screening a site or an acquisition in Morgan County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Morgan County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.