Food and drink · Small-town market · Idaho
Restaurants and cafes in the Hailey, ID area
The restaurants and cafes in the Hailey, ID area, the household spending behind them and how the market ranks against other small-town markets.
Groundwork market score · out of 100
Score 40 out of 100: Lower middle
Ranked #381 of 538 scored small-town markets
#6 of 7 scored small-town markets based in Idaho
- Listings
- 208
- 24 chain locations (12%)
- Official establishments
- 106
- +6.0% since 2019
- Household spending a year
- $52.2M
- On food away from home · $4,131 a household
- Spending per listing
- $251K
- 32% below the U.S.
- Listings per 10k households
- 164.7
- 50% above the U.S.
- Population, 2025
- 32,436
- +6.1% since 2020
See the restaurants and cafes around any address in the Hailey area
The site report maps the restaurants and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Hailey area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in the Hailey area spend about $52.2M a year on food away from home, or $4,131 per household, in line with the U.S. average. That is about $251K of household spending for each restaurant on map listings, 32% below the U.S. figure of $371K.
There are 208 restaurants and cafes on map listings in the Hailey area as of September 2026. Chain locations make up 12% of them, against 34% across the U.S. Per 10,000 households, that is 164.7, 50% above the U.S. rate of 109.8.
In 2023, official counts showed 106 businesses with payroll in the Hailey area classed as restaurants and other eating places, up 6.0% from 2019. That is one for every 119 households, against one for every 209 across the U.S. Another 10 one-person businesses have no payroll, by official counts. Since fiscal 2022, 5 SBA-backed loans worth $2.6M have gone to businesses classed as restaurants and other eating places in the Hailey area.
Between 2020 and 2025, the population of the Hailey area grew 6.1%, faster than the U.S. (+3.1%). For restaurants and cafes, the Hailey area has a Groundwork market score of 40 (lower middle): #381 of 538 scored small-town markets and #6 of 7 scored small-town markets based in Idaho.
How the Hailey area compares
The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the restaurants and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Hailey area | Idaho | U.S. |
|---|---|---|---|
| Listings per 10k households | 164.7 | 105.4 | 109.8 |
| Spending per listing | $251K | $366K | $371K |
| Households per official establishment | 119 | 214 | 209 |
| Official establishment growth, 2019–2023 | +6.0% | +13.2% | +6.0% |
| Population growth, 2020–2025 | +6.1% | +9.8% | +3.1% |
| Spending per household on food away from home | $4,131 | $3,857 | $4,070 |
| Median household income | $88,522 | $77,800 | $80,734 |
| Groundwork market score | 40 | 53 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 106+6.0% over the period
- Employees, 2023
- 1,536
- Annual payroll, 2023
- $40.1M
- One-person businesses, 2023
- 10Businesses with no payroll
- Map listings, September 2026
- 20824 chain locations
- Listings at the U.S. rate for this spending
- 141The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 5
- Amount
- $2.6M
SBA-backed loans to businesses classed as restaurants and other eating places in the Hailey area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Hailey area
- Population, 2025 estimate
- 32,436+6.1% since 2020
- Households
- 12,631
- Median age
- 43.6
- Homes lived in by their owners
- 75%
- Vehicles per household
- 2.3
- Land area
- 4,913 sq. mi.
- People per square mile
- 6
- Median household income
- $88,522
- Average household income
- $125,863
- Median home value
- $607,600
- Jobs located here
- 16,655
- Daytime population
- 34,021Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Hailey area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the restaurants and cafes on map listings by name and distance.
Or open the report at the center of the Hailey area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRestaurants and cafes across Idaho
Every Idaho market ranked →The highest-scoring small-town markets in Idaho for restaurants and cafes, numbered among those based in Idaho (a market based in another state is listed without a number), with the Hailey area marked.
Top small-town markets in Idaho
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Blackfoot, ID | 93 | 115 | 71.3 | $530K | +6.4% | #2 of 538 |
| Brigham City, UT-ID | 87 | 161 | 75.0 | $521K | +12.6% | #7 of 538 |
| 2Mountain Home, ID | 54 | 110 | 99.4 | $350K | +2.8% | #227 of 538 |
| 3Burley, ID | 53 | 177 | 106.6 | $332K | +6.2% | #238 of 538 |
| 4Sandpoint, ID | 48 | 237 | 116.8 | $312K | +14.8% | #285 of 538 |
| 5Moscow, ID | 46 | 177 | 108.8 | $321K | +5.6% | #311 of 538 |
| Ontario, OR-ID | 41 | 205 | 102.6 | $326K | +5.0% | #365 of 538 |
| 6Hailey, ID | 40 | 208 | 164.7 | $251K | +6.1% | #381 of 538 |
| Jackson, WY-ID | 39 | 308 | 212.3 | $238K | +4.2% | #388 of 538 |
| 7Rexburg, ID | 35 | 222 | 123.5 | $278K | +4.5% | #418 of 538 |
Other business types in the Hailey area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
- Restaurants and cafes40
- Sit-down restaurants39
- Fast food and sandwich shops73
- Pizza57
- Coffee shops and cafes42
- Bakeries and dessert shops53
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many restaurants and cafes are in the Hailey, ID area?
As of September 2026, map listings count 208 restaurants and cafes in the Hailey area. 24 of them (12%) are chain locations. The listings count every restaurant, cafe, bar, bakery and food truck. Official counts show 106 businesses with payroll classed as restaurants and other eating places in 2023, up 6.0% from 2019. Official counts list 10 one-person businesses without payroll.
How much do households in the Hailey, ID area spend on food away from home?
About $52.2M a year, or $4,131 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 208 restaurants and cafes on map listings, it comes to $251K per restaurant. It is estimated from the incomes of the 12,631 households in the Hailey area and national spending patterns by income.
How does the Hailey, ID area compare with the U.S. for restaurants and cafes?
The Hailey area has 164.7 restaurants and cafes per 10,000 households, 50% above the U.S. rate of 109.8. Spending per restaurant is $251K, 32% below the U.S. figure of $371K. At the U.S. ratio of restaurants and cafes to household spending, the Hailey area would have about 141, against 208 on map listings. There is one business with payroll in the industry for every 119 households, against one for every 209 across the U.S. The official count rose 6.0% from 2019 to 2023, against +6.0% for the U.S.
How fast is the Hailey, ID area growing?
Population estimates put the Hailey area at 32,436 people in 2025, up 6.1% since 2020, faster than the U.S. (+3.1%). It has 12,631 households. Median household income in the Hailey area is $88,522, 10% above the U.S. median of $80,734.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Hailey area scores 40 for restaurants and cafes (lower middle), #381 of 538 scored small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Hailey area. It maps the restaurants and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for restaurants and cafes · All 56 business types in the Hailey area
Screening a site or an acquisition in the Hailey area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Hailey area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.