Groundwork

Food and drink · Small-town market · Idaho

Fast food and sandwich shops in the Hailey, ID area

The fast food and sandwich shops in the Hailey, ID area, the household spending behind them and how the market ranks against other small-town markets.

Groundwork market score · out of 100

Score 73 out of 100: Upper middle

Ranked #65 of 537 scored small-town markets
#3 of 7 scored small-town markets based in Idaho

Listings
10
4 chain locations (40%)
Official establishments
32
All limited-service restaurants · +20.8% since 2019
Household spending a year
$52.2M
On food away from home · $4,131 a household
Spending per listing
$5.2M
71% above the U.S.
Listings per 10k households
7.9
41% below the U.S.
Population, 2025
32,436
+6.1% since 2020

See the fast food and sandwich shops around any address in the Hailey area

The site report maps the fast food and sandwich shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Hailey area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in the Hailey area spend about $52.2M a year on food away from home, or $4,131 per household, in line with the U.S. average. That is about $5.2M of household spending for each shop on map listings, 71% above the U.S. figure of $3.1M. The spending figure covers all food away from home, not only fast food and sandwich shops.

There are 10 fast food and sandwich shops on map listings in the Hailey area as of September 2026. Chain locations make up 40% of them, against 79% across the U.S. Per 10,000 households, that is 7.9, 41% below the U.S. rate of 13.3.

The official count of businesses with payroll classed as limited-service restaurants in the Hailey area was 32 in 2023, up 20.8% from 2019. That is one for every 395 households, against one for every 478 across the U.S. That count covers all limited-service restaurants (pizza places included), not only fast food and sandwich shops. Since fiscal 2022, 1 SBA-backed loan worth $30K has gone to businesses classed as limited-service restaurants in the Hailey area.

Population estimates put the population change in the Hailey area from 2020 to 2025 at +6.1%, faster than the U.S. (+3.1%). The Groundwork market score for fast food and sandwich shops in the Hailey area is 73 (upper middle), #65 of 537 scored small-town markets and #3 of 7 scored small-town markets based in Idaho. That puts it in the top quarter of small-town markets.

How the Hailey area compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the fast food and sandwich shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Fast food and sandwich shops in Hailey, ID area compared with Idaho and the U.S.
MeasureHailey areaIdahoU.S.
Listings per 10k households7.913.413.3
Spending per listing$5.2M$2.9M$3.1M
Households per official establishment (all limited-service restaurants)395510478
Official establishment growth, 2019–2023+20.8%+19.5%+6.1%
Population growth, 2020–2025+6.1%+9.8%+3.1%
Spending per household on food away from home$4,131$3,857$4,070
Median household income$88,522$77,800$80,734
Groundwork market score7357

Official counts and lending

Businesses

Official establishments, 2019 to 2023
32All limited-service restaurants · +20.8% over the period
Employees, 2023
497
Annual payroll, 2023
$10.5M
One-person businesses, 2023
0All limited-service restaurants with no payroll
Map listings, September 2026
104 chain locations
Listings at the U.S. rate for this spending
17The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$30K

SBA-backed loans to businesses classed as limited-service restaurants in the Hailey area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all limited-service restaurants, not only fast food and sandwich shops.

Population and households in the Hailey area

Population, 2025 estimate
32,436+6.1% since 2020
Households
12,631
Median age
43.6
Homes lived in by their owners
75%
Vehicles per household
2.3
Land area
4,913 sq. mi.
People per square mile
6
Median household income
$88,522
Average household income
$125,863
Median home value
$607,600
Jobs located here
16,655
Daytime population
34,021Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Hailey area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the fast food and sandwich shops on map listings by name and distance.

Or open the report at the center of the Hailey area. Signed out, you see a blurred preview; on an account, each report is one action.

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Fast food and sandwich shops across Idaho

Every Idaho market ranked →

The highest-scoring small-town markets in Idaho for fast food and sandwich shops, numbered among those based in Idaho (a market based in another state is listed without a number), with the Hailey area marked.

Top small-town markets in Idaho

Small-town markets in Idaho ranked for fast food and sandwich shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Blackfoot, ID88148.7$4.4M+6.4%#7 of 537
2Sandpoint, ID88178.4$4.4M+14.8%#8 of 537
Jackson, WY-ID841913.1$3.9M+4.2%#13 of 537
3Hailey, ID73107.9$5.2M+6.1%#65 of 537
Ontario, OR-ID602512.5$2.7M+5.0%#179 of 537
Brigham City, UT-ID573616.8$2.3M+12.6%#219 of 537
4Moscow, ID542314.1$2.5M+5.6%#243 of 537
5Burley, ID473018.1$2M+6.2%#309 of 537
6Mountain Home, ID421917.2$2M+2.8%#354 of 537
7Rexburg, ID343418.9$1.8M+4.5%#420 of 537

Other business types in the Hailey area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many fast food and sandwich shops are in the Hailey, ID area?

As of September 2026, map listings count 10 fast food and sandwich shops in the Hailey area. 4 of them (40%) are chain locations. The listings count fast food, sandwich shops, delis and bagel shops. Official counts show 32 businesses with payroll classed as limited-service restaurants in 2023, up 20.8% from 2019. The official count takes in all limited-service restaurants, not only fast food and sandwich shops: pizza places are counted too.

How much do households in the Hailey, ID area spend on food away from home?

About $52.2M a year, or $4,131 per household. That is in line with the U.S. average (an index of 101, where 100 is the U.S. average). Spread across the 10 fast food and sandwich shops on map listings, it comes to $5.2M per shop. That spending covers all food away from home, which fast food and sandwich shops share with other businesses in the trade. It is estimated from the incomes of the 12,631 households in the Hailey area and national spending patterns by income.

How does the Hailey, ID area compare with the U.S. for fast food and sandwich shops?

The Hailey area has 7.9 fast food and sandwich shops per 10,000 households, 41% below the U.S. rate of 13.3. Spending per shop is $5.2M, 71% above the U.S. figure of $3.1M. At the U.S. ratio of fast food and sandwich shops to household spending, the Hailey area would have about 17, against 10 on map listings. There is one business with payroll in the industry for every 395 households, against one for every 478 across the U.S. The official count rose 20.8% from 2019 to 2023, against +6.1% for the U.S.

How fast is the Hailey, ID area growing?

Population estimates put the Hailey area at 32,436 people in 2025, up 6.1% since 2020, faster than the U.S. (+3.1%). It has 12,631 households. Median household income in the Hailey area is $88,522, 10% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Hailey area scores 73 for fast food and sandwich shops (upper middle), #65 of 537 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Hailey area. It maps the fast food and sandwich shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for fast food and sandwich shops · All 56 business types in the Hailey area

Screening a site or an acquisition in the Hailey area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Hailey area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.