Groundwork

Clothing and laundry · Small-town market · Idaho

Clothing, shoe and laundry businesses in the Hailey, ID area

Competitor counts, household spending and official business counts for clothing, shoe and laundry businesses in the Hailey, ID area, set against other small-town markets and the U.S.

Groundwork market score · out of 100

Score 43 out of 100: Lower middle

Ranked #335 of 536 scored small-town markets
#7 of 7 scored small-town markets based in Idaho

Listings
40
4 chain locations (10%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$23.6M
On clothing, shoes and related services · $1,872 a household
Spending per listing
$591K
33% below the U.S.
Listings per 10k households
31.7
36% above the U.S.
Population, 2025
32,436
+6.1% since 2020

See the clothing, shoe and laundry businesses around any address in the Hailey area

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Hailey area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Map listings as of September 2026 show 40 clothing, shoe and laundry businesses in the Hailey area. Of those, 4 are chain locations, or 10%, against 37% across the U.S. That comes to 31.7 for every 10,000 households, 36% above the U.S. rate of 23.3.

Households in the Hailey area spend about $23.6M a year on clothing, shoes and related services, or $1,872 per household, 9% below the U.S. average. Spread across 40 clothing, shoe and laundry businesses, that is $591K per business, 33% below the U.S. figure of $880K.

The official count of businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in the Hailey area was 13 in 2023. That is one for every 972 households, against one for every 1,008 across the U.S. Official counts also show 25 one-person businesses without payroll. Since fiscal 2022, 1 SBA-backed loan worth $735K has gone to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Hailey area.

Population estimates put the population change in the Hailey area from 2020 to 2025 at +6.1%, faster than the U.S. (+3.1%). The Hailey area scores 43 (lower middle) on the Groundwork market score for clothing, shoe and laundry businesses, ranking #335 of 536 scored small-town markets and #7 of 7 scored small-town markets based in Idaho.

How the Hailey area compares

The same measures for Idaho and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in Hailey, ID area compared with Idaho and the U.S.
MeasureHailey areaIdahoU.S.
Listings per 10k households31.717.323.3
Spending per listing$591K$1M$880K
Households per official establishment9721,4401,008
Official establishment growth, 2019–2023n/a−4.4%−12.0%
Population growth, 2020–2025+6.1%+9.8%+3.1%
Spending per household on clothing, shoes and related services$1,872$1,756$2,055
Median household income$88,522$77,800$80,734
Groundwork market score4370

Official counts and lending

Businesses

Official establishments, 2019 to 2023
13
Employees, 2023
70
Annual payroll, 2023
$3M
One-person businesses, 2023
25Businesses with no payroll
Map listings, September 2026
404 chain locations
Listings at the U.S. rate for this spending
27The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
1
Amount
$735K

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in the Hailey area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in the Hailey area

Population, 2025 estimate
32,436+6.1% since 2020
Households
12,631
Median age
43.6
Homes lived in by their owners
75%
Vehicles per household
2.3
Land area
4,913 sq. mi.
People per square mile
6
Median household income
$88,522
Average household income
$125,863
Median home value
$607,600
Jobs located here
16,655
Daytime population
34,021Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Hailey area?

These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of the Hailey area. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing, shoes and laundry across Idaho

Every Idaho market ranked →

The highest-scoring small-town markets in Idaho for clothing, shoe and laundry businesses, numbered among those based in Idaho (a market based in another state is listed without a number), with the Hailey area marked.

Top small-town markets in Idaho

Small-town markets in Idaho ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
Brigham City, UT-ID87177.9$2.2M+12.6%#6 of 536
1Blackfoot, ID811710.5$1.6M+6.4%#29 of 536
2Mountain Home, ID66119.9$1.6M+2.8%#123 of 536
3Sandpoint, ID633014.8$1.1M+14.8%#152 of 536
4Burley, ID632716.3$995K+6.2%#155 of 536
5Moscow, ID592414.8$1.1M+5.6%#191 of 536
Ontario, OR-ID573517.5$889K+5.0%#219 of 536
6Rexburg, ID483821.1$754K+4.5%#293 of 536
7Hailey, ID434031.7$591K+6.1%#335 of 536
Jackson, WY-ID406645.5$503K+4.2%#368 of 536

Other business types in the Hailey area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in the Hailey, ID area?

There are 40 clothing, shoe and laundry businesses on map listings in the Hailey area as of September 2026. 4 of them (10%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 13 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023. Another 25 one-person businesses have no payroll, by official counts.

How much do households in the Hailey, ID area spend on clothing, shoes and related services?

About $23.6M a year, or $1,872 per household. That is 9% below the U.S. average (an index of 91, where 100 is the U.S. average). Spread across the 40 clothing, shoe and laundry businesses on map listings, it comes to $591K per business. It is estimated from the incomes of the 12,631 households in the Hailey area and national spending patterns by income.

How does the Hailey, ID area compare with the U.S. for clothing, shoe and laundry businesses?

The Hailey area has 31.7 clothing, shoe and laundry businesses per 10,000 households, 36% above the U.S. rate of 23.3. Spending per business is $591K, 33% below the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, the Hailey area would have about 27, against 40 on map listings. There is one business with payroll in the industry for every 972 households, against one for every 1,008 across the U.S.

How fast is the Hailey, ID area growing?

Population estimates put the Hailey area at 32,436 people in 2025, up 6.1% since 2020, faster than the U.S. (+3.1%). It has 12,631 households. Median household income in the Hailey area is $88,522, 10% above the U.S. median of $80,734.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Hailey area scores 43 for clothing, shoe and laundry businesses (lower middle), #335 of 536 scored small-town markets.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Hailey area. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in the Hailey area

Screening a site or an acquisition in the Hailey area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Hailey area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.