Clothing and laundry · County · Wisconsin
Laundromats in Oconto County, WI
Competitor counts, household spending and official business counts for laundromats in Oconto County, WI, set against other counties and the U.S.
Groundwork market score
Not scored
The score needs at least 5 listings; this market has 3.
- Listings
- 3
- 1 chain location (33%)
- Official establishments
- n/a
- Fewer than 3, or not published
- Household spending a year
- $32.5M
- On clothing, shoes and related services · $1,934 a household
- Spending per listing
- $10.8M
- 13% below the U.S.
- Listings per 10k households
- 1.8
- 13% above the U.S.
- Population, 2025
- 40,195
- +2.9% since 2020
See the laundromats around any address in Oconto County
The site report maps the laundromats on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Oconto County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Map listings as of September 2026 show 3 laundromats in Oconto County. That comes to 1.8 for every 10,000 households, 13% above the U.S. rate of 1.6.
Household spending on clothing, shoes and related services in Oconto County comes to about $32.5M a year: $1,934 per household, 6% below the U.S. average. That works out to $10.8M per laundromat, 13% below the U.S. figure of $12.5M. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade.
There is no official count of businesses with payroll classed as coin-operated laundries in Oconto County: counts under 3 aren’t published.
Population estimates put the population change in Oconto County from 2020 to 2025 at +2.9%, in step with the U.S. (+3.1%). With 3 laundromats on map listings, Oconto County isn’t given a market score: the score needs at least 5, since one listing more or less would swing it.
How Oconto County compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the laundromats counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Oconto County | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.8 | 1.8 | 1.6 |
| Spending per listing | $10.8M | $11.3M | $12.5M |
| Households per official establishment | n/a | 18,098 | 11,865 |
| Official establishment growth, 2019–2023 | n/a | +15.1% | +3.0% |
| Population growth, 2020–2025 | +2.9% | +1.3% | +3.1% |
| Spending per household on clothing, shoes and related services | $1,934 | $2,003 | $2,055 |
| Median household income | $75,049 | $77,485 | $80,734 |
| Groundwork market score | Not scored | 40 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- n/a
- Employees, 2023
- n/a
- Annual payroll, 2023
- n/a
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 31 chain location
- Listings at the U.S. rate for this spending
- 3The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as coin-operated laundries in Oconto County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in Oconto County
- Population, 2025 estimate
- 40,195+2.9% since 2020
- Households
- 16,811
- Median age
- 46.9
- Homes lived in by their owners
- 85%
- Vehicles per household
- 2.2
- Land area
- 998 sq. mi.
- People per square mile
- 40
- Median household income
- $75,049+23.2% vs. 2015–2019, before inflation
- Average household income
- $92,497
- Median home value
- $231,400
- Jobs located here
- 8,756
- Daytime population
- 28,572Residents who don’t work, plus everyone whose job is here
Looking at a specific site in Oconto County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the laundromats on map listings by name and distance.
Or open the report at the center of Oconto County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardLaundromats across Wisconsin
Every Wisconsin market ranked →The highest-scoring counties in Wisconsin for laundromats, numbered among those based in Wisconsin, with Oconto County marked.
Top counties in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Waukesha County, WI | 83 | 16 | 0.9 | $25.2M | +2.4% | #42 of 785 |
| 2Dane County, WI | 81 | 35 | 1.4 | $15.9M | +4.9% | #61 of 785 |
| 3Outagamie County, WI | 78 | 8 | 1.0 | $20.3M | +2.6% | #82 of 785 |
| 4St. Croix County, WI | 74 | 6 | 1.6 | $14.5M | +4.7% | #116 of 785 |
| 5Ozaukee County, WI | 71 | 6 | 1.6 | $15M | +3.0% | #147 of 785 |
| 6Washington County, WI | 62 | 9 | 1.6 | $13.9M | +1.8% | #248 of 785 |
| 7Marathon County, WI | 60 | 8 | 1.4 | $14.2M | +1.0% | #263 of 785 |
| 8Racine County, WI | 59 | 11 | 1.4 | $14.6M | +0.4% | #275 of 785 |
| 9Sheboygan County, WI | 58 | 6 | 1.2 | $16M | 0.0% | #287 of 785 |
| 10Brown County, WI | 57 | 14 | 1.3 | $15.9M | +2.6% | #300 of 785 |
| Oconto County, WI | Not scored | 3 | 1.8 | $10.8M | +2.9% |
Other business types in Oconto County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
Real estate
Funeral services
Questions
How many laundromats are in Oconto County, WI?
There are 3 laundromats on map listings in Oconto County as of September 2026. The listings count laundromats. No official count is published for coin-operated laundries in Oconto County: counts under 3 are left out.
How much do households in Oconto County, WI spend on clothing, shoes and related services?
About $32.5M a year, or $1,934 per household. That is 6% below the U.S. average (an index of 94, where 100 is the U.S. average). Spread across the 3 laundromats on map listings, it comes to $10.8M per laundromat. The spending figure covers all clothing, shoes and related services, not only laundromats. It is estimated from the incomes of the 16,811 households in Oconto County and national spending patterns by income.
How does Oconto County, WI compare with the U.S. for laundromats?
Oconto County has 1.8 laundromats per 10,000 households, 13% above the U.S. rate of 1.6. Spending per laundromat is $10.8M, 13% below the U.S. figure of $12.5M. The count on map listings matches the U.S. ratio of laundromats to household spending.
How fast is Oconto County, WI growing?
Population estimates put Oconto County at 40,195 people in 2025, up 2.9% since 2020, in step with the U.S. (+3.1%). It has 16,811 households. The median household income in Oconto County is $75,049 a year, 7% below the U.S. median of $80,734. That rose 23.2% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Oconto County has no market score for laundromats: the score needs at least 5 on map listings, and it has 3.
How can I see the market around a specific site?
Run a Groundwork site report on an address in Oconto County. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for laundromats · All 56 business types in Oconto County
Screening a site or an acquisition in Oconto County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of Oconto County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.