Clothing and laundry · Metro area · Virginia
Laundromats in the Winchester, VA-WV metro area
The laundromats in the Winchester, VA-WV metro area, the household spending behind them and how the market ranks against other metro areas.
Groundwork market score · out of 100
Score 52 out of 100: Upper middle
Ranked #169 of 364 scored metro areas
#3 of 9 scored metro areas based in Virginia
- Listings
- 9
- 2 chain locations (22%)
- Official establishments
- 5
- Businesses with payroll, 2023
- Household spending a year
- $111.7M
- On clothing, shoes and related services · $2,012 a household
- Spending per listing
- $12.4M
- In line with the U.S.
- Listings per 10k households
- 1.6
- In line with the U.S.
- Population, 2025
- 152,332
- +6.5% since 2020
See the laundromats around any address in the Winchester metro area
The site report maps the laundromats on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Winchester metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
Households in the Winchester metro area spend about $111.7M a year on clothing, shoes and related services, or $2,012 per household, 2% below the U.S. average. That works out to $12.4M per laundromat, in line with the U.S. figure of $12.5M. The spending figure covers all clothing, shoes and related services, not only laundromats.
The Winchester metro area has 9 laundromats on map listings as of September 2026. Chain locations make up 22% of them, against 19% across the U.S. That comes to 1.6 for every 10,000 households, in line with the U.S. rate of 1.6.
Official counts show 5 businesses with payroll classed as coin-operated laundries in the Winchester metro area in 2023. That is one for every 11,104 households, against one for every 11,865 across the U.S.
Population estimates show the Winchester metro area grew 6.5% from 2020 to 2025, faster than the U.S. (+3.1%). The Winchester metro area scores 52 (upper middle) on the Groundwork market score for laundromats, ranking #169 of 364 scored metro areas and #3 of 9 scored metro areas based in Virginia.
How the Winchester metro area compares
The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the laundromats counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | Winchester metro area | Virginia | U.S. |
|---|---|---|---|
| Listings per 10k households | 1.6 | 1.1 | 1.6 |
| Spending per listing | $12.4M | $19.7M | $12.5M |
| Households per official establishment | 11,104 | 12,151 | 11,865 |
| Official establishment growth, 2019–2023 | n/a | +4.1% | +3.0% |
| Population growth, 2020–2025 | +6.5% | +2.8% | +3.1% |
| Spending per household on clothing, shoes and related services | $2,012 | $2,176 | $2,055 |
| Median household income | $84,298 | $93,170 | $80,734 |
| Groundwork market score | 52 | 66 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 5
- Employees, 2023
- 9
- Annual payroll, 2023
- $157K
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 92 chain locations
- Listings at the U.S. rate for this spending
- 9The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 0
- Amount
- $0
SBA-backed loans to businesses classed as coin-operated laundries in the Winchester metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in the Winchester metro area
- Population, 2025 estimate
- 152,332+6.5% since 2020
- Households
- 55,520
- Median age
- 42.2
- Homes lived in by their owners
- 72%
- Vehicles per household
- 2.1
- Land area
- 1,063 sq. mi.
- People per square mile
- 138
- Median household income
- $84,298+25.7% vs. 2015–2019, before inflation
- Average household income
- $109,182
- Median home value
- $355,400
- Jobs located here
- 64,511
- Daytime population
- 143,084Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Winchester metro area?
These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the laundromats on map listings by name and distance.
Or open the report at the center of the Winchester metro area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardLaundromats across Virginia
Every Virginia market ranked →The highest-scoring metro areas in Virginia for laundromats, numbered among those based in Virginia (a market based in another state is listed without a number), with the Winchester metro area marked.
Top metro areas in Virginia
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Charlottesville, VA | 83 | 5 | 0.6 | $39.2M | +3.1% | #9 of 364 |
| Washington-Arlington-Alexandria, DC-VA-MD-WV | 71 | 258 | 1.1 | $23.4M | +3.3% | #54 of 364 |
| 2Richmond, VA | 70 | 60 | 1.1 | $18.4M | +5.5% | #66 of 364 |
| 3Winchester, VA-WV | 52 | 9 | 1.6 | $12.4M | +6.5% | #169 of 364 |
| 4Virginia Beach-Chesapeake-Norfolk, VA-NC | 48 | 90 | 1.3 | $15.6M | +0.9% | #185 of 364 |
| 5Blacksburg-Christiansburg-Radford, VA | 48 | 10 | 1.4 | $12.7M | −0.1% | #189 of 364 |
| 6Roanoke, VA | 43 | 15 | 1.1 | $16M | +0.4% | #218 of 364 |
| 7Harrisonburg, VA | 41 | 7 | 1.4 | $13.3M | +3.5% | #233 of 364 |
| 8Lynchburg, VA | 40 | 13 | 1.3 | $14.1M | +2.9% | #238 of 364 |
| Kingsport-Bristol, TN-VA | 39 | 17 | 1.3 | $13M | +2.3% | #248 of 364 |
Other business types in the Winchester metro area
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
- Clothing, shoes and laundry62
- Clothing and shoe stores63
- Laundromats52
- Dry cleaners52
Home services
Real estate
Funeral services
Questions
How many laundromats are in the Winchester, VA-WV metro area?
Map listings as of September 2026 show 9 laundromats in the Winchester metro area. 2 of them (22%) are chain locations. The listings count laundromats. Official counts show 5 businesses with payroll classed as coin-operated laundries in 2023.
How much do households in the Winchester, VA-WV metro area spend on clothing, shoes and related services?
About $111.7M a year, or $2,012 per household. That is 2% below the U.S. average (an index of 98, where 100 is the U.S. average). Spread across the 9 laundromats on map listings, it comes to $12.4M per laundromat. That spending covers all clothing, shoes and related services, which laundromats share with other businesses in the trade. It is estimated from the incomes of the 55,520 households in the Winchester metro area and national spending patterns by income.
How does the Winchester, VA-WV metro area compare with the U.S. for laundromats?
The Winchester metro area has 1.6 laundromats per 10,000 households, in line with the U.S. rate of 1.6. Spending per laundromat is $12.4M, in line with the U.S. figure of $12.5M. The count on map listings matches the U.S. ratio of laundromats to household spending. There is one business with payroll in the industry for every 11,104 households, against one for every 11,865 across the U.S.
How fast is the Winchester, VA-WV metro area growing?
Population estimates put the Winchester metro area at 152,332 people in 2025, up 6.5% since 2020, faster than the U.S. (+3.1%). It has 55,520 households. Median household income in the Winchester metro area is $84,298, 4% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.7%, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Winchester metro area scores 52 for laundromats (upper middle), #169 of 364 scored metro areas.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Winchester metro area. It maps the laundromats on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for laundromats · All 56 business types in the Winchester metro area
Screening a site or an acquisition in the Winchester metro area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Winchester metro area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.