Groundwork

Food and drink · Metro area · Virginia

Coffee shops and cafes in the Winchester, VA-WV metro area

How the Winchester, VA-WV metro area compares with other metro areas and the U.S. for coffee shops and cafes: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 83 out of 100: High

Ranked #6 of 387 scored metro areas
#2 of 9 scored metro areas based in Virginia

Listings
45
22 chain locations (49%)
Official establishments
20
All snack and nonalcoholic beverage bars
Household spending a year
$225.2M
On food away from home · $4,057 a household
Spending per listing
$5M
35% above the U.S.
Listings per 10k households
8.1
26% below the U.S.
Population, 2025
152,332
+6.5% since 2020

See the coffee shops and cafes around any address in the Winchester metro area

The site report maps the coffee shops and cafes on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of the Winchester metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

The Groundwork market score for coffee shops and cafes in the Winchester metro area is 83 (high), #6 of 387 scored metro areas and #2 of 9 scored metro areas based in Virginia. That puts it in the top 10% of metro areas for coffee shops and cafes.

At $4,057 per household (in line with the U.S. average), households in the Winchester metro area spend about $225.2M a year on food away from home. That works out to $5M per cafe, 35% above the U.S. figure of $3.7M. The spending figure covers all food away from home, not only coffee shops and cafes.

There are 45 coffee shops and cafes on map listings in the Winchester metro area as of September 2026. 22 of them (49%) are chain locations, against 39% across the U.S. Per 10,000 households, that is 8.1, 26% below the U.S. rate of 11.0.

The official count of businesses with payroll classed as snack and nonalcoholic beverage bars in the Winchester metro area was 20 in 2023. That is one for every 2,776 households, against one for every 1,518 across the U.S. That count covers all snack and nonalcoholic beverage bars (bakeries and dessert shops included), not only coffee shops and cafes. Population estimates show the Winchester metro area grew 6.5% from 2020 to 2025, faster than the U.S. (+3.1%).

How the Winchester metro area compares

The same measures for Virginia and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the coffee shops and cafes counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Coffee shops and cafes in Winchester, VA-WV metro area compared with Virginia and the U.S.
MeasureWinchester metro areaVirginiaU.S.
Listings per 10k households8.18.611.0
Spending per listing$5M$5.1M$3.7M
Households per official establishment (all snack and nonalcoholic beverage bars)2,7762,2201,518
Official establishment growth, 2019–2023n/a+21.1%+24.3%
Population growth, 2020–2025+6.5%+2.8%+3.1%
Spending per household on food away from home$4,057$4,372$4,070
Median household income$84,298$93,170$80,734
Groundwork market score8384

Official counts and lending

Businesses

Official establishments, 2019 to 2023
20All snack and nonalcoholic beverage bars
Employees, 2023
255
Annual payroll, 2023
$4.1M
One-person businesses, 2023
3All snack and nonalcoholic beverage bars with no payroll
Map listings, September 2026
4522 chain locations
Listings at the U.S. rate for this spending
61The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as snack and nonalcoholic beverage bars in the Winchester metro area, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack and nonalcoholic beverage bars, not only coffee shops and cafes.

Population and households in the Winchester metro area

Population, 2025 estimate
152,332+6.5% since 2020
Households
55,520
Median age
42.2
Homes lived in by their owners
72%
Vehicles per household
2.1
Land area
1,063 sq. mi.
People per square mile
138
Median household income
$84,298+25.7% vs. 2015–2019, before inflation
Average household income
$109,182
Median home value
$355,400
Jobs located here
64,511
Daytime population
143,084Residents who don’t work, plus everyone whose job is here

Looking at a specific site in the Winchester metro area?

These figures cover the whole metro area. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the coffee shops and cafes on map listings by name and distance.

Or open the report at the center of the Winchester metro area. Signed out, you see a blurred preview; on an account, each report is one action.

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Coffee shops and cafes across Virginia

Every Virginia market ranked →

The highest-scoring metro areas in Virginia for coffee shops and cafes, numbered among those based in Virginia (a market based in another state is listed without a number), with the Winchester metro area marked.

Top metro areas in Virginia

Metro areas in Virginia ranked for coffee shops and cafes by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Richmond, VA864227.9$5.3M+5.5%#2 of 387
2Winchester, VA-WV83458.1$5M+6.5%#6 of 387
Washington-Arlington-Alexandria, DC-VA-MD-WV772,3209.8$5.3M+3.3%#19 of 387
Kingsport-Bristol, TN-VA65856.5$5.1M+2.3%#75 of 387
3Virginia Beach-Chesapeake-Norfolk, VA-NC656158.7$4.6M+0.9%#78 of 387
4Roanoke, VA63927.0$5.2M+0.4%#89 of 387
5Staunton-Stuarts Draft, VA61448.4$4.3M+3.2%#103 of 387
6Blacksburg-Christiansburg-Radford, VA55618.7$4.1M−0.1%#152 of 387
7Lynchburg, VA51989.5$3.7M+2.9%#183 of 387
8Charlottesville, VA5011012.2$3.6M+3.1%#196 of 387

Other business types in the Winchester metro area

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many coffee shops and cafes are in the Winchester, VA-WV metro area?

As of September 2026, map listings count 45 coffee shops and cafes in the Winchester metro area. 22 of them (49%) are chain locations. The listings count coffee, tea, juice and bubble tea shops, and cafes. Official counts show 20 businesses with payroll classed as snack and nonalcoholic beverage bars in 2023. The official count takes in all snack and nonalcoholic beverage bars, not only coffee shops and cafes: bakeries and dessert shops are counted too. Official counts also show 3 one-person businesses without payroll.

How much do households in the Winchester, VA-WV metro area spend on food away from home?

About $225.2M a year, or $4,057 per household. That is in line with the U.S. average (an index of 100, where 100 is the U.S. average). Spread across the 45 coffee shops and cafes on map listings, it comes to $5M per cafe. That spending covers all food away from home, which coffee shops and cafes share with other businesses in the trade. It is estimated from the incomes of the 55,520 households in the Winchester metro area and national spending patterns by income.

How does the Winchester, VA-WV metro area compare with the U.S. for coffee shops and cafes?

The Winchester metro area has 8.1 coffee shops and cafes per 10,000 households, 26% below the U.S. rate of 11.0. Spending per cafe is $5M, 35% above the U.S. figure of $3.7M. At the U.S. ratio of coffee shops and cafes to household spending, the Winchester metro area would have about 61, against 45 on map listings. There is one business with payroll in the industry for every 2,776 households, against one for every 1,518 across the U.S.

How fast is the Winchester, VA-WV metro area growing?

Population estimates put the Winchester metro area at 152,332 people in 2025, up 6.5% since 2020, faster than the U.S. (+3.1%). It has 55,520 households. Median household income in the Winchester metro area is $84,298, 4% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 25.7%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. The Winchester metro area scores 83 for coffee shops and cafes (high), #6 of 387 scored metro areas.

How can I see the market around a specific site?

Run a Groundwork site report on an address in the Winchester metro area. It maps the coffee shops and cafes on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for coffee shops and cafes · All 56 business types in the Winchester metro area

Screening a site or an acquisition in the Winchester metro area?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of the Winchester metro area. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.