Groundwork

Groceries and convenience · County · Wisconsin

Grocery stores in La Crosse County, WI

Competitor counts, household spending and official business counts for grocery stores in La Crosse County, WI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 66 out of 100: Upper middle

Ranked #520 of 2,070 scored counties
#17 of 61 scored counties in Wisconsin

Listings
31
14 chain locations (45%)
Official establishments
13
Businesses with payroll, 2023
Household spending a year
$308.9M
On groceries · $5,999 a household
Spending per listing
$10M
7% above the U.S.
Listings per 10k households
6.0
12% below the U.S.
Population, 2025
121,339
+0.3% since 2020

See the grocery stores around any address in La Crosse County

The site report maps the grocery stores on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of La Crosse County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on groceries in La Crosse County comes to about $308.9M a year: $5,999 per household, 5% below the U.S. average. That is about $10M of household spending for each store on map listings, 7% above the U.S. figure of $9.3M. The spending figure covers all groceries, not only grocery stores.

There are 31 grocery stores on map listings in La Crosse County as of September 2026. 14 of them (45%) are chain locations, against 37% across the U.S. Per 10,000 households, that is 6.0, 12% below the U.S. rate of 6.8.

The official count of businesses with payroll classed as supermarkets and grocery stores in La Crosse County was 13 in 2023. That is one for every 3,961 households, against one for every 2,053 across the U.S.

Population estimates put the population change in La Crosse County from 2020 to 2025 at +0.3%, slower than the U.S. (+3.1%). For grocery stores, La Crosse County has a Groundwork market score of 66 (upper middle): #520 of 2,070 scored counties and #17 of 61 scored counties in Wisconsin.

How La Crosse County compares

The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all groceries by the grocery stores counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Grocery stores in La Crosse County, WI compared with Wisconsin and the U.S.
MeasureLa Crosse CountyWisconsinU.S.
Listings per 10k households6.06.56.8
Spending per listing$10M$9.3M$9.3M
Households per official establishment3,9612,5402,053
Official establishment growth, 2019–2023n/a+1.1%0.0%
Population growth, 2020–2025+0.3%+1.3%+3.1%
Spending per household on groceries$5,999$6,105$6,319
Median household income$73,013$77,485$80,734
Groundwork market score6649

Official counts and lending

Businesses

Official establishments, 2019 to 2023
11 → 13
Employees, 2023
1,816
Annual payroll, 2023
$40.4M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
3114 chain locations
Listings at the U.S. rate for this spending
33The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as supermarkets and grocery stores in La Crosse County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in La Crosse County

Population, 2025 estimate
121,339+0.3% since 2020
Households
51,497
Median age
39.7
Homes lived in by their owners
62%
Vehicles per household
1.8
Land area
452 sq. mi.
People per square mile
267
Median household income
$73,013+26.1% vs. 2015–2019, before inflation
Average household income
$97,214
Median home value
$257,000
Jobs located here
72,448
Daytime population
134,687Residents who don’t work, plus everyone whose job is here

Looking at a specific site in La Crosse County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the grocery stores on map listings by name and distance.

Or open the report at the center of La Crosse County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Grocery stores across Wisconsin

Every Wisconsin market ranked →

The highest-scoring counties in Wisconsin for grocery stores, numbered among those based in Wisconsin, with La Crosse County marked.

Top counties in Wisconsin

Counties in Wisconsin ranked for grocery stores by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Calumet County, WI8773.3$19.4M+2.9%#78 of 2,070
2St. Croix County, WI87174.5$14.8M+4.7%#81 of 2,070
3Waukesha County, WI82834.9$13.8M+2.4%#154 of 2,070
4Dane County, WI811305.2$12.5M+4.9%#172 of 2,070
5Ozaukee County, WI80184.7$14.2M+3.0%#188 of 2,070
6Outagamie County, WI80364.6$13.7M+2.6%#189 of 2,070
7Washington County, WI79264.6$14.3M+1.8%#215 of 2,070
8Eau Claire County, WI77245.4$11.3M+3.0%#254 of 2,070
9Chippewa County, WI73134.8$12.5M+1.9%#337 of 2,070
10Winnebago County, WI73365.0$12.1M+1.4%#338 of 2,070
17La Crosse County, WI66316.0$10M+0.3%#520 of 2,070

Other business types in La Crosse County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many grocery stores are in La Crosse County, WI?

As of September 2026, map listings count 31 grocery stores in La Crosse County. 14 of them (45%) are chain locations. The listings count grocery stores and supermarkets. Official counts show 13 businesses with payroll classed as supermarkets and grocery stores in 2023.

How much do households in La Crosse County, WI spend on groceries?

About $308.9M a year, or $5,999 per household. That is 5% below the U.S. average (an index of 95, where 100 is the U.S. average). Spread across the 31 grocery stores on map listings, it comes to $10M per store. That spending covers all groceries, which grocery stores share with other businesses in the trade. It is estimated from the incomes of the 51,497 households in La Crosse County and national spending patterns by income.

How does La Crosse County, WI compare with the U.S. for grocery stores?

La Crosse County has 6.0 grocery stores per 10,000 households, 12% below the U.S. rate of 6.8. Spending per store is $10M, 7% above the U.S. figure of $9.3M. At the U.S. ratio of grocery stores to household spending, La Crosse County would have about 33, against 31 on map listings. There is one business with payroll in the industry for every 3,961 households, against one for every 2,053 across the U.S.

How fast is La Crosse County, WI growing?

Population estimates put La Crosse County at 121,339 people in 2025, up 0.3% since 2020, slower than the U.S. (+3.1%). It has 51,497 households. The median household income in La Crosse County is $73,013 a year, 10% below the U.S. median of $80,734. That rose 26.1% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. La Crosse County scores 66 for grocery stores (upper middle), #520 of 2,070 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in La Crosse County. It maps the grocery stores on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for grocery stores · All 56 business types in La Crosse County

Screening a site or an acquisition in La Crosse County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of La Crosse County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.