Home services · County · Wisconsin
HVAC and plumbing companies in La Crosse County, WI
How La Crosse County, WI compares with other counties and the U.S. for HVAC and plumbing companies: competitors, household spending, official counts and growth.
Groundwork market score · out of 100
Score 35 out of 100: Lower middle
Ranked #1,365 of 1,707 scored counties
#31 of 50 scored counties in Wisconsin
- Listings
- 42
- 2 chain locations (5%)
- Official establishments
- 48
- +11.6% since 2019
- Household spending a year
- $139M
- On home repairs, maintenance and insurance · $2,699 a household
- Spending per listing
- $3.3M
- 30% below the U.S.
- Listings per 10k households
- 8.2
- 30% above the U.S.
- Population, 2025
- 121,339
- +0.3% since 2020
See the HVAC and plumbing companies around any address in La Crosse County
The site report maps the HVAC and plumbing companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of La Crosse County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
For HVAC and plumbing companies, La Crosse County has a Groundwork market score of 35 (lower middle): #1,365 of 1,707 scored counties and #31 of 50 scored counties in Wisconsin. That puts it in the bottom quarter of counties.
Map listings as of September 2026 show 42 HVAC and plumbing companies in La Crosse County. 2 of them (5%) are chain locations, against 4% across the U.S. Per 10,000 households, that is 8.2, 30% above the U.S. rate of 6.3.
Household spending on home repairs, maintenance and insurance in La Crosse County comes to about $139M a year: $2,699 per household, 11% below the U.S. average. That is about $3.3M of household spending for each company on map listings, 30% below the U.S. figure of $4.8M. That spending covers all home repairs, maintenance and insurance, which HVAC and plumbing companies share with other businesses in the trade.
In 2023, official counts showed 48 businesses with payroll in La Crosse County classed as plumbing, heating and air-conditioning contractors, up 11.6% from 2019. That is one for every 1,073 households, against one for every 1,162 across the U.S. Since fiscal 2022, 3 SBA-backed loans worth $225K have gone to businesses classed as plumbing, heating and air-conditioning contractors in La Crosse County. Population estimates put the population change in La Crosse County from 2020 to 2025 at +0.3%, slower than the U.S. (+3.1%).
How La Crosse County compares
The same measures for Wisconsin and the whole U.S. Spending per listing divides a year of household spending on all home repairs, maintenance and insurance by the HVAC and plumbing companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.
| Measure | La Crosse County | Wisconsin | U.S. |
|---|---|---|---|
| Listings per 10k households | 8.2 | 6.2 | 6.3 |
| Spending per listing | $3.3M | $4.5M | $4.8M |
| Households per official establishment | 1,073 | 1,275 | 1,162 |
| Official establishment growth, 2019–2023 | +11.6% | +1.8% | +7.6% |
| Population growth, 2020–2025 | +0.3% | +1.3% | +3.1% |
| Spending per household on home repairs, maintenance and insurance | $2,699 | $2,759 | $3,018 |
| Median household income | $73,013 | $77,485 | $80,734 |
| Groundwork market score | 35 | 45 |
Official counts and lending
Businesses
- Official establishments, 2019 to 2023
- 43 → 48+11.6% over the period
- Employees, 2023
- 507
- Annual payroll, 2023
- $41.3M
- One-person businesses, 2023
- Not publishedNot published for this business type
- Map listings, September 2026
- 422 chain locations
- Listings at the U.S. rate for this spending
- 29The U.S. ratio of listings to household spending, applied here
SBA-backed loans since fiscal 2022
- Loans
- 3
- Amount
- $225K
SBA-backed loans to businesses classed as plumbing, heating and air-conditioning contractors in La Crosse County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.
Population and households in La Crosse County
- Population, 2025 estimate
- 121,339+0.3% since 2020
- Households
- 51,497
- Median age
- 39.7
- Homes lived in by their owners
- 62%
- Vehicles per household
- 1.8
- Land area
- 452 sq. mi.
- People per square mile
- 267
- Median household income
- $73,013+26.1% vs. 2015–2019, before inflation
- Average household income
- $97,214
- Median home value
- $257,000
- Jobs located here
- 72,448
- Daytime population
- 134,687Residents who don’t work, plus everyone whose job is here
Looking at a specific site in La Crosse County?
These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the HVAC and plumbing companies on map listings by name and distance.
Or open the report at the center of La Crosse County. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardHVAC and plumbing across Wisconsin
Every Wisconsin market ranked →The highest-scoring counties in Wisconsin for HVAC and plumbing companies, numbered among those based in Wisconsin, with La Crosse County marked.
Top counties in Wisconsin
| Market | Score | Listings | Per 10k households | Spending per listing | Population growth | U.S. rank |
|---|---|---|---|---|---|---|
| 1Dane County, WI | 84 | 121 | 4.8 | $6.3M | +4.9% | #34 of 1,707 |
| 2Calumet County, WI | 80 | 9 | 4.2 | $6.9M | +2.9% | #65 of 1,707 |
| 3Eau Claire County, WI | 69 | 23 | 5.1 | $5.3M | +3.0% | #238 of 1,707 |
| 4Portage County, WI | 68 | 14 | 4.7 | $5.7M | +2.2% | #251 of 1,707 |
| 5Kenosha County, WI | 68 | 35 | 5.1 | $5.5M | −0.4% | #253 of 1,707 |
| 6Milwaukee County, WI | 67 | 123 | 3.1 | $8.2M | −1.5% | #267 of 1,707 |
| 7Washington County, WI | 66 | 28 | 4.9 | $6.1M | +1.8% | #295 of 1,707 |
| 8Ozaukee County, WI | 62 | 28 | 7.3 | $4.4M | +3.0% | #437 of 1,707 |
| 9Polk County, WI | 60 | 10 | 5.1 | $5.3M | +1.7% | #493 of 1,707 |
| 10St. Croix County, WI | 59 | 30 | 8.0 | $4M | +4.7% | #546 of 1,707 |
| 31La Crosse County, WI | 35 | 42 | 8.2 | $3.3M | +0.3% | #1,365 of 1,707 |
Other business types in La Crosse County
Each with its Groundwork market score here, out of 100, where it has one.
Food and drink
Groceries and convenience
Auto
Beauty and personal care
Fitness and classes
Health care
Child care
Clothing and laundry
Home services
- Home repair trades36
- HVAC and plumbing35
- Electricians40
- Roofing and gutters40
- Lawn, cleaning and pest control26
- Landscaping and lawn care34
- House cleaning22
- Pest control47
Real estate
Funeral services
Questions
How many HVAC and plumbing companies are in La Crosse County, WI?
There are 42 HVAC and plumbing companies on map listings in La Crosse County as of September 2026. 2 of them (5%) are chain locations. The listings count heating and air-conditioning companies and plumbers. Official counts show 48 businesses with payroll classed as plumbing, heating and air-conditioning contractors in 2023, up 11.6% from 2019.
How much do households in La Crosse County, WI spend on home repairs, maintenance and insurance?
About $139M a year, or $2,699 per household. That is 11% below the U.S. average (an index of 89, where 100 is the U.S. average). Spread across the 42 HVAC and plumbing companies on map listings, it comes to $3.3M per company. The spending figure covers all home repairs, maintenance and insurance, not only HVAC and plumbing companies. It is estimated from the incomes of the 51,497 households in La Crosse County and national spending patterns by income.
How does La Crosse County, WI compare with the U.S. for HVAC and plumbing companies?
La Crosse County has 8.2 HVAC and plumbing companies per 10,000 households, 30% above the U.S. rate of 6.3. Spending per company is $3.3M, 30% below the U.S. figure of $4.8M. At the national ratio of HVAC and plumbing companies to household spending, La Crosse County would have about 29, against 42 on map listings. There is one business with payroll in the industry for every 1,073 households, against one for every 1,162 across the U.S. The official count rose 11.6% from 2019 to 2023, against +7.6% for the U.S.
How fast is La Crosse County, WI growing?
Population estimates put La Crosse County at 121,339 people in 2025, up 0.3% since 2020, slower than the U.S. (+3.1%). It has 51,497 households. The median household income in La Crosse County is $73,013 a year, 10% below the U.S. median of $80,734. That rose 26.1% from the 2015–2019 survey, before inflation.
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. La Crosse County scores 35 for HVAC and plumbing companies (lower middle), #1,365 of 1,707 scored counties.
How can I see the market around a specific site?
Run a Groundwork site report on an address in La Crosse County. It maps the HVAC and plumbing companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
How the score works · Top markets for HVAC and plumbing companies · All 56 business types in La Crosse County
Screening a site or an acquisition in La Crosse County?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of La Crosse County. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.