Groundwork

Beauty and personal care · County · New Jersey

Barbershops in Morris County, NJ

The barbershops in Morris County, NJ, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 55 out of 100: Upper middle

Ranked #567 of 1,356 scored counties
#8 of 21 scored counties in New Jersey

Listings
110
23 chain locations (21%)
Official establishments
43
+13.2% since 2019
Household spending a year
$258.4M
On personal care products and services · $1,337 a household
Spending per listing
$2.3M
25% above the U.S.
Listings per 10k households
5.7
8% above the U.S.
Population, 2025
524,251
+3.2% since 2020

See the barbershops around any address in Morris County

The site report maps the barbershops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morris County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

As of September 2026, map listings count 110 barbershops in Morris County. Of those, 23 are chain locations, or 21%, against 12% across the U.S. That comes to 5.7 for every 10,000 households, 8% above the U.S. rate of 5.3.

Households in Morris County spend about $258.4M a year on personal care products and services, or $1,337 per household, 33% above the U.S. average. That works out to $2.3M per shop, 25% above the U.S. figure of $1.9M. That spending covers all personal care products and services, which barbershops share with other businesses in the trade.

The official count of businesses with payroll classed as barber shops in Morris County was 43 in 2023, up 13.2% from 2019. That is one for every 4,494 households, against one for every 16,589 across the U.S. Official counts also show 76 one-person businesses without payroll. Since fiscal 2022, 3 SBA-backed loans worth $475K have gone to businesses classed as barber shops in Morris County.

Population estimates put the population change in Morris County from 2020 to 2025 at +3.2%, in step with the U.S. (+3.1%). Morris County scores 55 (upper middle) on the Groundwork market score for barbershops, ranking #567 of 1,356 scored counties and #8 of 21 scored counties in New Jersey.

How Morris County compares

The same measures for New Jersey and the whole U.S. Spending per listing divides a year of household spending on all personal care products and services by the barbershops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Barbershops in Morris County, NJ compared with New Jersey and the U.S.
MeasureMorris CountyNew JerseyU.S.
Listings per 10k households5.76.05.3
Spending per listing$2.3M$1.9M$1.9M
Households per official establishment4,4946,26416,589
Official establishment growth, 2019–2023+13.2%+12.2%+28.5%
Population growth, 2020–2025+3.2%+3.0%+3.1%
Spending per household on personal care products and services$1,337$1,166$1,005
Median household income$137,326$103,556$80,734
Groundwork market score5545

Official counts and lending

Businesses

Official establishments, 2019 to 2023
38 → 43+13.2% over the period
Employees, 2023
123
Annual payroll, 2023
$3.8M
One-person businesses, 2023
76Businesses with no payroll
Map listings, September 2026
11023 chain locations
Listings at the U.S. rate for this spending
137The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$475K

SBA-backed loans to businesses classed as barber shops in Morris County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Morris County

Population, 2025 estimate
524,251+3.2% since 2020
Households
193,245
Median age
43.4
Homes lived in by their owners
74%
Vehicles per household
1.9
Land area
461 sq. mi.
People per square mile
1,116
Median household income
$137,326+18.9% vs. 2015–2019, before inflation
Average household income
$186,467
Median home value
$582,500
Jobs located here
316,491
Daytime population
565,316Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Morris County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the barbershops on map listings by name and distance.

Or open the report at the center of Morris County. Signed out, you see a blurred preview; on an account, each report is one action.

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Barbershops across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for barbershops, numbered among those based in New Jersey, with Morris County marked.

Top counties in New Jersey

Counties in New Jersey ranked for barbershops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Salem County, NJ7093.6$2.8M+2.3%#232 of 1,356
2Hunterdon County, NJ65214.1$3.3M+2.3%#326 of 1,356
3Sussex County, NJ62223.8$3.2M+2.9%#400 of 1,356
4Burlington County, NJ62804.5$2.6M+4.3%#402 of 1,356
5Somerset County, NJ60695.3$2.6M+3.5%#449 of 1,356
6Ocean County, NJ581074.4$2.4M+5.6%#487 of 1,356
7Gloucester County, NJ57544.8$2.4M+3.3%#521 of 1,356
8Morris County, NJ551105.7$2.3M+3.2%#567 of 1,356
9Middlesex County, NJ531615.2$2.3M+2.6%#619 of 1,356
10Bergen County, NJ532105.9$2.2M+2.4%#620 of 1,356

Other business types in Morris County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many barbershops are in Morris County, NJ?

Morris County has 110 barbershops on map listings as of September 2026. 23 of them (21%) are chain locations. The listings count barbershops. Official counts show 43 businesses with payroll classed as barber shops in 2023, up 13.2% from 2019. Another 76 one-person businesses have no payroll, by official counts.

How much do households in Morris County, NJ spend on personal care products and services?

About $258.4M a year, or $1,337 per household. That is 33% above the U.S. average (an index of 133, where 100 is the U.S. average). Spread across the 110 barbershops on map listings, it comes to $2.3M per shop. The spending figure covers all personal care products and services, not only barbershops. It is estimated from the incomes of the 193,245 households in Morris County and national spending patterns by income.

How does Morris County, NJ compare with the U.S. for barbershops?

Morris County has 5.7 barbershops per 10,000 households, 8% above the U.S. rate of 5.3. Spending per shop is $2.3M, 25% above the U.S. figure of $1.9M. At the national ratio of barbershops to household spending, Morris County would have about 137, against 110 on map listings. There is one business with payroll in the industry for every 4,494 households, against one for every 16,589 across the U.S. The official count rose 13.2% from 2019 to 2023, against +28.5% for the U.S.

How fast is Morris County, NJ growing?

Population estimates put Morris County at 524,251 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 193,245 households. Median household income in Morris County is $137,326, 70% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 18.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morris County scores 55 for barbershops (upper middle), #567 of 1,356 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Morris County. It maps the barbershops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for barbershops · All 56 business types in Morris County

Screening a site or an acquisition in Morris County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Morris County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.