Groundwork

Real estate · County · New Jersey

Real estate agents and brokers in Morris County, NJ

How Morris County, NJ compares with other counties and the U.S. for real estate agents and brokers: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 51 out of 100: Upper middle

Ranked #1,009 of 2,176 scored counties
#18 of 21 scored counties in New Jersey

Listings
714
48 chain locations (7%)
Official establishments
213
+0.5% since 2019
Household spending a year
$4.4B
On rent and homeowner costs · $22,954 a household
Housing spending per listing (U.S. = 100)
114
14% above the U.S.
Listings per 10k households
36.9
21% above the U.S.
Population, 2025
524,251
+3.2% since 2020

See the real estate agents and brokers around any address in Morris County

The site report maps the real estate agents and brokers on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Morris County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Morris County spend about $4.4B a year on rent and homeowner costs, or $22,954 per household, 38% above the U.S. average. Housing spending per office is 14% above the U.S. figure. The spending figure is all rent and homeowner costs, a measure of housing demand, not money real estate agents and brokers take in.

There are 714 real estate agents and brokers on map listings in Morris County as of September 2026. Of those, 48 are chain locations, or 7%, against 4% across the U.S. That comes to 36.9 for every 10,000 households, 21% above the U.S. rate of 30.6.

In 2023, official counts showed 213 businesses with payroll in Morris County classed as offices of real estate agents and brokers, up 0.5% from 2019. That is one for every 907 households, against one for every 788 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $280K have gone to businesses classed as offices of real estate agents and brokers in Morris County.

Between 2020 and 2025, the population of Morris County grew 3.2%, in step with the U.S. (+3.1%). Morris County scores 51 (upper middle) on the Groundwork market score for real estate agents and brokers, ranking #1,009 of 2,176 scored counties and #18 of 21 scored counties in New Jersey.

How Morris County compares

The same measures for New Jersey and the whole U.S. Housing spending per listing divides all rent and homeowner costs by the listings counted: a measure of housing demand for each business, not money any of them take in, so it is shown against the U.S. (100) only. Households per establishment divides households by the official count.

Real estate agents and brokers in Morris County, NJ compared with New Jersey and the U.S.
MeasureMorris CountyNew JerseyU.S.
Listings per 10k households36.929.530.6
Housing spending per listing (U.S. = 100)114127100
Households per official establishment9071,515788
Official establishment growth, 2019–2023+0.5%+1.2%+20.1%
Population growth, 2020–2025+3.2%+3.0%+3.1%
Spending per household on rent and homeowner costs$22,954$20,430$16,661
Median household income$137,326$103,556$80,734
Groundwork market score5182

Official counts and lending

Businesses

Official establishments, 2019 to 2023
212 → 213+0.5% over the period
Employees, 2023
2,298
Annual payroll, 2023
$351.6M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
71448 chain locations
Listings at the U.S. rate for this spending
814The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$280K

SBA-backed loans to businesses classed as offices of real estate agents and brokers in Morris County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Morris County

Population, 2025 estimate
524,251+3.2% since 2020
Households
193,245
Median age
43.4
Homes lived in by their owners
74%
Vehicles per household
1.9
Land area
461 sq. mi.
People per square mile
1,116
Median household income
$137,326+18.9% vs. 2015–2019, before inflation
Average household income
$186,467
Median home value
$582,500
Jobs located here
316,491
Daytime population
565,316Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Morris County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the real estate agents and brokers on map listings by name and distance.

Or open the report at the center of Morris County. Signed out, you see a blurred preview; on an account, each report is one action.

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Real estate agents and brokers across New Jersey

Every New Jersey market ranked →

The highest-scoring counties in New Jersey for real estate agents and brokers, numbered among those based in New Jersey, with Morris County marked.

Top counties in New Jersey

Counties in New Jersey ranked for real estate agents and brokers by Groundwork market score
MarketScoreListingsPer 10k householdsHousing spending per listing (U.S. = 100)Population growthU.S. rank
1Warren County, NJ904610.1351+3.2%#1 of 2,176
2Salem County, NJ803815.3215+2.3%#27 of 2,176
3Sussex County, NJ7414725.4152+2.9%#115 of 2,176
4Middlesex County, NJ7363220.5187+2.6%#137 of 2,176
5Hunterdon County, NJ7114929.3145+2.3%#198 of 2,176
6Camden County, NJ7044522.0157+2.4%#223 of 2,176
7Hudson County, NJ6863521.2171+1.8%#282 of 2,176
8Passaic County, NJ6740322.5155+1.6%#307 of 2,176
9Cumberland County, NJ6612523.2133+2.2%#338 of 2,176
10Essex County, NJ6586427.0129+4.2%#371 of 2,176
18Morris County, NJ5171436.9114+3.2%#1,009 of 2,176

Other business types in Morris County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many real estate agents and brokers are in Morris County, NJ?

As of September 2026, map listings count 714 real estate agents and brokers in Morris County. 48 of them (7%) are chain locations. The listings count real estate agents and brokerages, commercial brokers included. Official counts show 213 businesses with payroll classed as offices of real estate agents and brokers in 2023, up 0.5% from 2019.

How much do households in Morris County, NJ spend on rent and homeowner costs?

About $4.4B a year, or $22,954 per household. That is 38% above the U.S. average (an index of 138, where 100 is the U.S. average). For the 714 real estate agents and brokers on map listings, housing spending per office is 14% above the U.S. figure. That figure is all rent and homeowner costs, used as a measure of housing demand; it is not money real estate agents and brokers take in. It is estimated from the incomes of the 193,245 households in Morris County and national spending patterns by income.

How does Morris County, NJ compare with the U.S. for real estate agents and brokers?

Morris County has 36.9 real estate agents and brokers per 10,000 households, 21% above the U.S. rate of 30.6. The index of housing spending per office is 114, where 100 is the U.S. At the U.S. ratio of real estate agents and brokers to household spending, Morris County would have about 814, against 714 on map listings. There is one business with payroll in the industry for every 907 households, against one for every 788 across the U.S. The official count rose 0.5% from 2019 to 2023, against +20.1% for the U.S.

How fast is Morris County, NJ growing?

Population estimates put Morris County at 524,251 people in 2025, up 3.2% since 2020, in step with the U.S. (+3.1%). It has 193,245 households. Median household income in Morris County is $137,326, 70% above the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 18.9%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Morris County scores 51 for real estate agents and brokers (upper middle), #1,009 of 2,176 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Morris County. It maps the real estate agents and brokers on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for real estate agents and brokers · All 56 business types in Morris County

Screening a site or an acquisition in Morris County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Morris County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.