Groundwork

Food and drink · County · Michigan

Bakeries and dessert shops in Grand Traverse County, MI

How Grand Traverse County, MI compares with other counties and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #1,491 of 1,889 scored counties
#55 of 71 scored counties in Michigan

Listings
61
14 chain locations (23%)
Official establishments
29
All snack bars and retail bakeries · +26.1% since 2019
Household spending a year
$163.1M
On food away from home · $4,047 a household
Spending per listing
$2.7M
35% below the U.S.
Listings per 10k households
15.1
54% above the U.S.
Population, 2025
96,729
+1.4% since 2020

See the bakeries and dessert shops around any address in Grand Traverse County

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For bakeries and dessert shops, Grand Traverse County has a Groundwork market score of 35 (lower middle): #1,491 of 1,889 scored counties and #55 of 71 scored counties in Michigan. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 61 bakeries and dessert shops in Grand Traverse County. 14 of them (23%) are chain locations, against 35% across the U.S. That comes to 15.1 for every 10,000 households, 54% above the U.S. rate of 9.8.

At $4,047 per household (in line with the U.S. average), households in Grand Traverse County spend about $163.1M a year on food away from home. That works out to $2.7M per shop, 35% below the U.S. figure of $4.1M. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade.

Official counts show 29 businesses with payroll classed as snack bars and retail bakeries in Grand Traverse County in 2023, up 26.1% from 2019. That is one for every 1,389 households, against one for every 1,369 across the U.S. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Since fiscal 2022, 3 SBA-backed loans worth $1.5M have gone to businesses classed as snack bars and retail bakeries in Grand Traverse County. Between 2020 and 2025, the population of Grand Traverse County grew 1.4%, slower than the U.S. (+3.1%).

How Grand Traverse County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Grand Traverse County, MI compared with Michigan and the U.S.
MeasureGrand Traverse CountyMichiganU.S.
Listings per 10k households15.19.09.8
Spending per listing$2.7M$4.3M$4.1M
Households per official establishment (all snack bars and retail bakeries)1,3892,0151,369
Official establishment growth, 2019–2023+26.1%+16.5%+24.6%
Population growth, 2020–2025+1.4%+0.6%+3.1%
Spending per household on food away from home$4,047$3,875$4,070
Median household income$81,647$72,875$80,734
Groundwork market score3550

Official counts and lending

Businesses

Official establishments, 2019 to 2023
23 → 29All snack bars and retail bakeries · +26.1% over the period
Employees, 2023
254
Annual payroll, 2023
$6.7M
One-person businesses, 2023
6All snack bars and retail bakeries with no payroll
Map listings, September 2026
6114 chain locations
Listings at the U.S. rate for this spending
39The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
3
Amount
$1.5M

SBA-backed loans to businesses classed as snack bars and retail bakeries in Grand Traverse County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in Grand Traverse County

Population, 2025 estimate
96,729+1.4% since 2020
Households
40,287
Median age
44.3
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
464 sq. mi.
People per square mile
207
Median household income
$81,647+28.4% vs. 2015–2019, before inflation
Average household income
$105,300
Median home value
$339,400
Jobs located here
46,591
Daytime population
102,841Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Grand Traverse County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for bakeries and dessert shops, numbered among those based in Michigan, with Grand Traverse County marked.

Top counties in Michigan

Counties in Michigan ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Barry County, MI83104.1$9.6M+2.2%#58 of 1,889
2Cass County, MI7694.2$9M+0.2%#136 of 1,889
3Lapeer County, MI75205.7$6.8M+1.0%#164 of 1,889
4Monroe County, MI75386.0$6.6M+0.7%#165 of 1,889
5Allegan County, MI73347.5$5.4M+2.1%#208 of 1,889
6Clinton County, MI72227.0$6.1M+1.6%#218 of 1,889
7Ionia County, MI71125.1$7.2M−0.5%#231 of 1,889
8Branch County, MI70105.9$5.8M+2.5%#264 of 1,889
9St. Clair County, MI70446.5$5.8M+0.1%#265 of 1,889
10Ottawa County, MI69998.9$4.8M+3.9%#303 of 1,889
55Grand Traverse County, MI356115.1$2.7M+1.4%#1,491 of 1,889

Other business types in Grand Traverse County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in Grand Traverse County, MI?

There are 61 bakeries and dessert shops on map listings in Grand Traverse County as of September 2026. 14 of them (23%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 29 businesses with payroll classed as snack bars and retail bakeries in 2023, up 26.1% from 2019. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts list 6 one-person businesses without payroll.

How much do households in Grand Traverse County, MI spend on food away from home?

About $163.1M a year, or $4,047 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 61 bakeries and dessert shops on map listings, it comes to $2.7M per shop. The spending figure covers all food away from home, not only bakeries and dessert shops. It is estimated from the incomes of the 40,287 households in Grand Traverse County and national spending patterns by income.

How does Grand Traverse County, MI compare with the U.S. for bakeries and dessert shops?

Grand Traverse County has 15.1 bakeries and dessert shops per 10,000 households, 54% above the U.S. rate of 9.8. Spending per shop is $2.7M, 35% below the U.S. figure of $4.1M. At the national ratio of bakeries and dessert shops to household spending, Grand Traverse County would have about 39, against 61 on map listings. There is one business with payroll in the industry for every 1,389 households, against one for every 1,369 across the U.S. The official count rose 26.1% from 2019 to 2023, against +24.6% for the U.S.

How fast is Grand Traverse County, MI growing?

Population estimates put Grand Traverse County at 96,729 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 40,287 households. Median household income in Grand Traverse County is $81,647, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Grand Traverse County scores 35 for bakeries and dessert shops (lower middle), #1,491 of 1,889 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Grand Traverse County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in Grand Traverse County

Screening a site or an acquisition in Grand Traverse County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.