Groundwork

Home services · County · Michigan

Landscaping and lawn care companies in Grand Traverse County, MI

The landscaping and lawn care companies in Grand Traverse County, MI, the household spending behind them and how the market ranks against other counties.

Groundwork market score · out of 100

Score 20 out of 100: Low

Ranked #1,442 of 1,493 scored counties
#55 of 64 scored counties in Michigan

Listings
49
2 chain locations (4%)
Official establishments
75
+15.4% since 2019
Household spending a year
$51.2M
On lawn care, cleaning and other household services · $1,272 a household
Spending per listing
$1M
64% below the U.S.
Listings per 10k households
12.2
2.5 times the U.S.
Population, 2025
96,729
+1.4% since 2020

See the landscaping and lawn care companies around any address in Grand Traverse County

The site report maps the landscaping and lawn care companies on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For landscaping and lawn care companies, Grand Traverse County has a Groundwork market score of 20 (low): #1,442 of 1,493 scored counties and #55 of 64 scored counties in Michigan. That puts it in the bottom quarter of counties.

At $1,272 per household (10% below the U.S. average), households in Grand Traverse County spend about $51.2M a year on lawn care, cleaning and other household services. That works out to $1M per company, 64% below the U.S. figure of $2.9M. The spending figure covers all lawn care, cleaning and other household services, not only landscaping and lawn care companies.

Grand Traverse County has 49 landscaping and lawn care companies on map listings as of September 2026. Of those, 2 are chain locations, or 4%, against 4% across the U.S. Per 10,000 households, that is 12.2, 2.5 times the U.S. rate of 4.8.

In 2023, official counts showed 75 businesses with payroll in Grand Traverse County classed as landscaping services, up 15.4% from 2019. That is one for every 537 households, against one for every 1,095 across the U.S. Since fiscal 2022, 7 SBA-backed loans worth $4.5M have gone to businesses classed as landscaping services in Grand Traverse County. Between 2020 and 2025, the population of Grand Traverse County grew 1.4%, slower than the U.S. (+3.1%).

How Grand Traverse County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all lawn care, cleaning and other household services by the landscaping and lawn care companies counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Landscaping and lawn care in Grand Traverse County, MI compared with Michigan and the U.S.
MeasureGrand Traverse CountyMichiganU.S.
Listings per 10k households12.26.44.8
Spending per listing$1M$1.9M$2.9M
Households per official establishment5371,0741,095
Official establishment growth, 2019–2023+15.4%+15.4%+9.2%
Population growth, 2020–2025+1.4%+0.6%+3.1%
Spending per household on lawn care, cleaning and other household services$1,272$1,230$1,414
Median household income$81,647$72,875$80,734
Groundwork market score2022

Official counts and lending

Businesses

Official establishments, 2019 to 2023
65 → 75+15.4% over the period
Employees, 2023
321
Annual payroll, 2023
$24.3M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
492 chain locations
Listings at the U.S. rate for this spending
18The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
7
Amount
$4.5M

SBA-backed loans to businesses classed as landscaping services in Grand Traverse County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Grand Traverse County

Population, 2025 estimate
96,729+1.4% since 2020
Households
40,287
Median age
44.3
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
464 sq. mi.
People per square mile
207
Median household income
$81,647+28.4% vs. 2015–2019, before inflation
Average household income
$105,300
Median home value
$339,400
Jobs located here
46,591
Daytime population
102,841Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Grand Traverse County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the landscaping and lawn care companies on map listings by name and distance.

Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Landscaping and lawn care across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for landscaping and lawn care companies, numbered among those based in Michigan, with Grand Traverse County marked.

Top counties in Michigan

Counties in Michigan ranked for landscaping and lawn care companies by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Marquette County, MI6951.8$6.4M+2.3%#257 of 1,493
2Wayne County, MI542523.6$3.2M−1.1%#600 of 1,493
3Chippewa County, MI5453.6$3.1M−1.9%#601 of 1,493
4Barry County, MI53124.9$2.5M+2.2%#634 of 1,493
5Branch County, MI5184.7$2.4M+2.5%#680 of 1,493
6Mecosta County, MI4995.4$2M+4.7%#742 of 1,493
7Monroe County, MI48365.7$2.2M+0.7%#764 of 1,493
8Dickinson County, MI4665.0$2.2M−0.3%#830 of 1,493
9Ingham County, MI46675.7$2M+1.7%#837 of 1,493
10Delta County, MI4563.8$2.9M−0.8%#851 of 1,493
55Grand Traverse County, MI204912.2$1M+1.4%#1,442 of 1,493

Other business types in Grand Traverse County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many landscaping and lawn care companies are in Grand Traverse County, MI?

Map listings as of September 2026 show 49 landscaping and lawn care companies in Grand Traverse County. 2 of them (4%) are chain locations. The listings count landscapers, lawn care, tree services and gardeners. Official counts show 75 businesses with payroll classed as landscaping services in 2023, up 15.4% from 2019.

How much do households in Grand Traverse County, MI spend on lawn care, cleaning and other household services?

About $51.2M a year, or $1,272 per household. That is 10% below the U.S. average (an index of 90, where 100 is the U.S. average). Spread across the 49 landscaping and lawn care companies on map listings, it comes to $1M per company. That spending covers all lawn care, cleaning and other household services, which landscaping and lawn care companies share with other businesses in the trade. It is estimated from the incomes of the 40,287 households in Grand Traverse County and national spending patterns by income.

How does Grand Traverse County, MI compare with the U.S. for landscaping and lawn care companies?

Grand Traverse County has 12.2 landscaping and lawn care companies per 10,000 households, 2.5 times the U.S. rate of 4.8. Spending per company is $1M, 64% below the U.S. figure of $2.9M. At the U.S. ratio of landscaping and lawn care companies to household spending, Grand Traverse County would have about 18, against 49 on map listings. There is one business with payroll in the industry for every 537 households, against one for every 1,095 across the U.S. The official count rose 15.4% from 2019 to 2023, against +9.2% for the U.S.

How fast is Grand Traverse County, MI growing?

Population estimates put Grand Traverse County at 96,729 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 40,287 households. Median household income in Grand Traverse County is $81,647, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Grand Traverse County scores 20 for landscaping and lawn care companies (low), #1,442 of 1,493 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Grand Traverse County. It maps the landscaping and lawn care companies on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for landscaping and lawn care companies · All 56 business types in Grand Traverse County

Screening a site or an acquisition in Grand Traverse County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.