Groundwork

Food and drink · County · Michigan

Bakeries and dessert shops in Ottawa County, MI

How Ottawa County, MI compares with other counties and the U.S. for bakeries and dessert shops: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 69 out of 100: Upper middle

Ranked #303 of 1,889 scored counties
#10 of 71 scored counties in Michigan

Listings
99
24 chain locations (24%)
Official establishments
55
All snack bars and retail bakeries · +10.0% since 2019
Household spending a year
$478.6M
On food away from home · $4,299 a household
Spending per listing
$4.8M
17% above the U.S.
Listings per 10k households
8.9
9% below the U.S.
Population, 2025
308,459
+3.9% since 2020

See the bakeries and dessert shops around any address in Ottawa County

The site report maps the bakeries and dessert shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Ottawa County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Household spending on food away from home in Ottawa County comes to about $478.6M a year: $4,299 per household, 6% above the U.S. average. That works out to $4.8M per shop, 17% above the U.S. figure of $4.1M. The spending figure covers all food away from home, not only bakeries and dessert shops.

Ottawa County has 99 bakeries and dessert shops on map listings as of September 2026. 24 of them (24%) are chain locations, against 35% across the U.S. That comes to 8.9 for every 10,000 households, 9% below the U.S. rate of 9.8.

Official counts show 55 businesses with payroll classed as snack bars and retail bakeries in Ottawa County in 2023, up 10.0% from 2019. That is one for every 2,024 households, against one for every 1,369 across the U.S. That count covers all snack bars and retail bakeries (coffee shops and cafes included), not only bakeries and dessert shops. Official counts also show 13 one-person businesses without payroll. Since fiscal 2022, 2 SBA-backed loans worth $150K have gone to businesses classed as snack bars and retail bakeries in Ottawa County.

Population estimates show Ottawa County grew 3.9% from 2020 to 2025, faster than the U.S. (+3.1%). The Groundwork market score for bakeries and dessert shops in Ottawa County is 69 (upper middle), #303 of 1,889 scored counties and #10 of 71 scored counties in Michigan. That puts it in the top quarter of counties.

How Ottawa County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all food away from home by the bakeries and dessert shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Bakeries and dessert shops in Ottawa County, MI compared with Michigan and the U.S.
MeasureOttawa CountyMichiganU.S.
Listings per 10k households8.99.09.8
Spending per listing$4.8M$4.3M$4.1M
Households per official establishment (all snack bars and retail bakeries)2,0242,0151,369
Official establishment growth, 2019–2023+10.0%+16.5%+24.6%
Population growth, 2020–2025+3.9%+0.6%+3.1%
Spending per household on food away from home$4,299$3,875$4,070
Median household income$90,502$72,875$80,734
Groundwork market score6950

Official counts and lending

Businesses

Official establishments, 2019 to 2023
50 → 55All snack bars and retail bakeries · +10.0% over the period
Employees, 2023
736
Annual payroll, 2023
$12.4M
One-person businesses, 2023
13All snack bars and retail bakeries with no payroll
Map listings, September 2026
9924 chain locations
Listings at the U.S. rate for this spending
116The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$150K

SBA-backed loans to businesses classed as snack bars and retail bakeries in Ottawa County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3. These official figures cover all snack bars and retail bakeries, not only bakeries and dessert shops.

Population and households in Ottawa County

Population, 2025 estimate
308,459+3.9% since 2020
Households
111,322
Median age
38.6
Homes lived in by their owners
79%
Vehicles per household
2.0
Land area
564 sq. mi.
People per square mile
535
Median household income
$90,502+30.6% vs. 2015–2019, before inflation
Average household income
$115,389
Median home value
$323,400
Jobs located here
122,407
Daytime population
286,672Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Ottawa County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the bakeries and dessert shops on map listings by name and distance.

Or open the report at the center of Ottawa County. Signed out, you see a blurred preview; on an account, each report is one action.

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Bakeries and dessert shops across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for bakeries and dessert shops, numbered among those based in Michigan, with Ottawa County marked.

Top counties in Michigan

Counties in Michigan ranked for bakeries and dessert shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Barry County, MI83104.1$9.6M+2.2%#58 of 1,889
2Cass County, MI7694.2$9M+0.2%#136 of 1,889
3Lapeer County, MI75205.7$6.8M+1.0%#164 of 1,889
4Monroe County, MI75386.0$6.6M+0.7%#165 of 1,889
5Allegan County, MI73347.5$5.4M+2.1%#208 of 1,889
6Clinton County, MI72227.0$6.1M+1.6%#218 of 1,889
7Ionia County, MI71125.1$7.2M−0.5%#231 of 1,889
8Branch County, MI70105.9$5.8M+2.5%#264 of 1,889
9St. Clair County, MI70446.5$5.8M+0.1%#265 of 1,889
10Ottawa County, MI69998.9$4.8M+3.9%#303 of 1,889

Other business types in Ottawa County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many bakeries and dessert shops are in Ottawa County, MI?

Map listings as of September 2026 show 99 bakeries and dessert shops in Ottawa County. 24 of them (24%) are chain locations. The listings count bakeries, ice cream, donut and dessert shops, candy stores. Official counts show 55 businesses with payroll classed as snack bars and retail bakeries in 2023, up 10.0% from 2019. The official count takes in all snack bars and retail bakeries, not only bakeries and dessert shops: coffee shops and cafes are counted too. Another 13 one-person businesses have no payroll, by official counts.

How much do households in Ottawa County, MI spend on food away from home?

About $478.6M a year, or $4,299 per household. That is 6% above the U.S. average (an index of 106, where 100 is the U.S. average). Spread across the 99 bakeries and dessert shops on map listings, it comes to $4.8M per shop. That spending covers all food away from home, which bakeries and dessert shops share with other businesses in the trade. It is estimated from the incomes of the 111,322 households in Ottawa County and national spending patterns by income.

How does Ottawa County, MI compare with the U.S. for bakeries and dessert shops?

Ottawa County has 8.9 bakeries and dessert shops per 10,000 households, 9% below the U.S. rate of 9.8. Spending per shop is $4.8M, 17% above the U.S. figure of $4.1M. At the U.S. ratio of bakeries and dessert shops to household spending, Ottawa County would have about 116, against 99 on map listings. There is one business with payroll in the industry for every 2,024 households, against one for every 1,369 across the U.S. The official count rose 10.0% from 2019 to 2023, against +24.6% for the U.S.

How fast is Ottawa County, MI growing?

Population estimates put Ottawa County at 308,459 people in 2025, up 3.9% since 2020, faster than the U.S. (+3.1%). It has 111,322 households. The median household income in Ottawa County is $90,502 a year, 12% above the U.S. median of $80,734. That rose 30.6% from the 2015–2019 survey, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Ottawa County scores 69 for bakeries and dessert shops (upper middle), #303 of 1,889 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Ottawa County. It maps the bakeries and dessert shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for bakeries and dessert shops · All 56 business types in Ottawa County

Screening a site or an acquisition in Ottawa County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Ottawa County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.