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Oil change and quick-lube shops in Grand Traverse County, MI

Competitor counts, household spending and official business counts for oil change and quick-lube shops in Grand Traverse County, MI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 34 out of 100: Lower middle

Ranked #380 of 479 scored counties
#8 of 22 scored counties in Michigan

Listings
7
5 chain locations (71%)
Official establishments
4
Businesses with payroll, 2023
Household spending a year
$43.2M
On vehicle maintenance and repairs · $1,073 a household
Spending per listing
$6.2M
55% below the U.S.
Listings per 10k households
1.7
2.4 times the U.S.
Population, 2025
96,729
+1.4% since 2020

See the oil change and quick-lube shops around any address in Grand Traverse County

The site report maps the oil change and quick-lube shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Grand Traverse County scores 34 (lower middle) on the Groundwork market score for oil change and quick-lube shops, ranking #380 of 479 scored counties and #8 of 22 scored counties in Michigan. That puts it in the bottom quarter of counties.

At $1,073 per household (12% above the U.S. average), households in Grand Traverse County spend about $43.2M a year on vehicle maintenance and repairs. Spread across 7 oil change and quick-lube shops, that is $6.2M per shop, 55% below the U.S. figure of $13.7M. The spending figure covers all vehicle maintenance and repairs, not only oil change and quick-lube shops.

There are 7 oil change and quick-lube shops on map listings in Grand Traverse County as of September 2026. 5 of them (71%) are chain locations, against 73% across the U.S. Per 10,000 households, that is 1.7, 2.4 times the U.S. rate of 0.7.

In 2023, official counts showed 4 businesses with payroll in Grand Traverse County classed as oil change and lubrication shops. That is one for every 10,072 households, against one for every 14,222 across the U.S. Population estimates put the population change in Grand Traverse County from 2020 to 2025 at +1.4%, slower than the U.S. (+3.1%).

How Grand Traverse County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the oil change and quick-lube shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Oil change and quick lube in Grand Traverse County, MI compared with Michigan and the U.S.
MeasureGrand Traverse CountyMichiganU.S.
Listings per 10k households1.71.30.7
Spending per listing$6.2M$7.8M$13.7M
Households per official establishment10,0727,82414,222
Official establishment growth, 2019–2023n/a+7.0%+12.1%
Population growth, 2020–2025+1.4%+0.6%+3.1%
Spending per household on vehicle maintenance and repairs$1,073$1,022$958
Median household income$81,647$72,875$80,734
Groundwork market score3415

Official counts and lending

Businesses

Official establishments, 2019 to 2023
4 → 4
Employees, 2023
22
Annual payroll, 2023
$1.1M
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
75 chain locations
Listings at the U.S. rate for this spending
3The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as oil change and lubrication shops in Grand Traverse County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Grand Traverse County

Population, 2025 estimate
96,729+1.4% since 2020
Households
40,287
Median age
44.3
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
464 sq. mi.
People per square mile
207
Median household income
$81,647+28.4% vs. 2015–2019, before inflation
Average household income
$105,300
Median home value
$339,400
Jobs located here
46,591
Daytime population
102,841Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Grand Traverse County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the oil change and quick-lube shops on map listings by name and distance.

Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

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Oil change and quick lube across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for oil change and quick-lube shops, numbered among those based in Michigan, with Grand Traverse County marked.

Top counties in Michigan

Counties in Michigan ranked for oil change and quick-lube shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Livingston County, MI5860.8$16M+1.7%#175 of 479
2Allegan County, MI5851.1$10.9M+2.1%#182 of 479
3Ottawa County, MI53191.7$6.9M+3.9%#235 of 479
4Lapeer County, MI4451.4$8.3M+1.0%#311 of 479
5St. Clair County, MI3671.0$10.4M+0.1%#362 of 479
6Washtenaw County, MI35171.1$9.1M−0.4%#369 of 479
7Muskegon County, MI35152.2$4.6M+1.8%#376 of 479
8Grand Traverse County, MI3471.7$6.2M+1.4%#380 of 479
9Saginaw County, MI3370.9$11.1M−1.1%#382 of 479
10Monroe County, MI3391.4$7.9M+0.7%#385 of 479

Other business types in Grand Traverse County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many oil change and quick-lube shops are in Grand Traverse County, MI?

As of September 2026, map listings count 7 oil change and quick-lube shops in Grand Traverse County. 5 of them (71%) are chain locations. The listings count oil change and quick-lube shops. Official counts show 4 businesses with payroll classed as oil change and lubrication shops in 2023.

How much do households in Grand Traverse County, MI spend on vehicle maintenance and repairs?

About $43.2M a year, or $1,073 per household. That is 12% above the U.S. average (an index of 112, where 100 is the U.S. average). Spread across the 7 oil change and quick-lube shops on map listings, it comes to $6.2M per shop. That spending covers all vehicle maintenance and repairs, which oil change and quick-lube shops share with other businesses in the trade. It is estimated from the incomes of the 40,287 households in Grand Traverse County and national spending patterns by income.

How does Grand Traverse County, MI compare with the U.S. for oil change and quick-lube shops?

Grand Traverse County has 1.7 oil change and quick-lube shops per 10,000 households, 2.4 times the U.S. rate of 0.7. Spending per shop is $6.2M, 55% below the U.S. figure of $13.7M. At the U.S. ratio of oil change and quick-lube shops to household spending, Grand Traverse County would have about 3, against 7 on map listings. There is one business with payroll in the industry for every 10,072 households, against one for every 14,222 across the U.S.

How fast is Grand Traverse County, MI growing?

Population estimates put Grand Traverse County at 96,729 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 40,287 households. Median household income in Grand Traverse County is $81,647, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Grand Traverse County scores 34 for oil change and quick-lube shops (lower middle), #380 of 479 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Grand Traverse County. It maps the oil change and quick-lube shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for oil change and quick-lube shops · All 56 business types in Grand Traverse County

Screening a site or an acquisition in Grand Traverse County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.