Groundwork

Pets · County · Michigan

Pet grooming and boarding businesses in Grand Traverse County, MI

How Grand Traverse County, MI compares with other counties and the U.S. for pet grooming and boarding businesses: competitors, household spending, official counts and growth.

Groundwork market score · out of 100

Score 42 out of 100: Lower middle

Ranked #913 of 1,461 scored counties
#27 of 57 scored counties in Michigan

Listings
21
2 chain locations (10%)
Official establishments
11
Businesses with payroll, 2023
Household spending a year
$35.3M
On pets · $876 a household
Spending per listing
$1.7M
34% below the U.S.
Listings per 10k households
5.2
44% above the U.S.
Population, 2025
96,729
+1.4% since 2020

See the pet grooming and boarding businesses around any address in Grand Traverse County

The site report maps the pet grooming and boarding businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Households in Grand Traverse County spend about $35.3M a year on pets, or $876 per household, 4% below the U.S. average. That is about $1.7M of household spending for each business on map listings, 34% below the U.S. figure of $2.5M. The spending figure covers all pets, not only pet grooming and boarding businesses.

There are 21 pet grooming and boarding businesses on map listings in Grand Traverse County as of September 2026. Of those, 2 are chain locations, or 10%, against 9% across the U.S. That comes to 5.2 for every 10,000 households, 44% above the U.S. rate of 3.6.

The official count of businesses with payroll classed as pet care (except veterinary) in Grand Traverse County was 11 in 2023. That is one for every 3,662 households, against one for every 5,057 across the U.S.

Between 2020 and 2025, the population of Grand Traverse County grew 1.4%, slower than the U.S. (+3.1%). For pet grooming and boarding businesses, Grand Traverse County has a Groundwork market score of 42 (lower middle): #913 of 1,461 scored counties and #27 of 57 scored counties in Michigan.

How Grand Traverse County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all pets by the pet grooming and boarding businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Pet grooming and boarding in Grand Traverse County, MI compared with Michigan and the U.S.
MeasureGrand Traverse CountyMichiganU.S.
Listings per 10k households5.23.83.6
Spending per listing$1.7M$2.2M$2.5M
Households per official establishment3,6625,9955,057
Official establishment growth, 2019–2023n/a+33.1%+25.2%
Population growth, 2020–2025+1.4%+0.6%+3.1%
Spending per household on pets$876$843$909
Median household income$81,647$72,875$80,734
Groundwork market score4245

Official counts and lending

Businesses

Official establishments, 2019 to 2023
9 → 11
Employees, 2023
23
Annual payroll, 2023
$878K
One-person businesses, 2023
Not publishedNot published for this business type
Map listings, September 2026
212 chain locations
Listings at the U.S. rate for this spending
14The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
0
Amount
$0

SBA-backed loans to businesses classed as pet care (except veterinary) in Grand Traverse County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Grand Traverse County

Population, 2025 estimate
96,729+1.4% since 2020
Households
40,287
Median age
44.3
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
464 sq. mi.
People per square mile
207
Median household income
$81,647+28.4% vs. 2015–2019, before inflation
Average household income
$105,300
Median home value
$339,400
Jobs located here
46,591
Daytime population
102,841Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Grand Traverse County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the pet grooming and boarding businesses on map listings by name and distance.

Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

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Pet grooming and boarding across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for pet grooming and boarding businesses, numbered among those based in Michigan, with Grand Traverse County marked.

Top counties in Michigan

Counties in Michigan ranked for pet grooming and boarding businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Clinton County, MI73103.2$3M+1.6%#158 of 1,461
2Wayne County, MI671402.0$3.9M−1.1%#292 of 1,461
3Kent County, MI67893.5$2.6M+2.5%#303 of 1,461
4Oakland County, MI661973.7$2.8M+1.2%#321 of 1,461
5Monroe County, MI66223.5$2.5M+0.7%#324 of 1,461
6Macomb County, MI641253.5$2.5M+0.7%#379 of 1,461
7Ottawa County, MI64494.4$2.1M+3.9%#387 of 1,461
8Washtenaw County, MI59593.9$2.5M−0.4%#511 of 1,461
9Livingston County, MI58303.9$2.7M+1.7%#525 of 1,461
10Newaygo County, MI5773.6$2.1M+3.1%#561 of 1,461
27Grand Traverse County, MI42215.2$1.7M+1.4%#913 of 1,461

Other business types in Grand Traverse County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many pet grooming and boarding businesses are in Grand Traverse County, MI?

As of September 2026, map listings count 21 pet grooming and boarding businesses in Grand Traverse County. 2 of them (10%) are chain locations. The listings count groomers, boarding, dog daycare and pet sitters. Official counts show 11 businesses with payroll classed as pet care (except veterinary) in 2023.

How much do households in Grand Traverse County, MI spend on pets?

About $35.3M a year, or $876 per household. That is 4% below the U.S. average (an index of 96, where 100 is the U.S. average). Spread across the 21 pet grooming and boarding businesses on map listings, it comes to $1.7M per business. That spending covers all pets, which pet grooming and boarding businesses share with other businesses in the trade. It is estimated from the incomes of the 40,287 households in Grand Traverse County and national spending patterns by income.

How does Grand Traverse County, MI compare with the U.S. for pet grooming and boarding businesses?

Grand Traverse County has 5.2 pet grooming and boarding businesses per 10,000 households, 44% above the U.S. rate of 3.6. Spending per business is $1.7M, 34% below the U.S. figure of $2.5M. At the U.S. ratio of pet grooming and boarding businesses to household spending, Grand Traverse County would have about 14, against 21 on map listings. There is one business with payroll in the industry for every 3,662 households, against one for every 5,057 across the U.S.

How fast is Grand Traverse County, MI growing?

Population estimates put Grand Traverse County at 96,729 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 40,287 households. Median household income in Grand Traverse County is $81,647, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Grand Traverse County scores 42 for pet grooming and boarding businesses (lower middle), #913 of 1,461 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Grand Traverse County. It maps the pet grooming and boarding businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for pet grooming and boarding businesses · All 56 business types in Grand Traverse County

Screening a site or an acquisition in Grand Traverse County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.