Groundwork

Auto · County · Michigan

Auto repair shops in Grand Traverse County, MI

Competitor counts, household spending and official business counts for auto repair shops in Grand Traverse County, MI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 35 out of 100: Lower middle

Ranked #1,843 of 2,378 scored counties
#66 of 74 scored counties in Michigan

Listings
120
22 chain locations (18%)
Official establishments
62
+1.6% since 2019
Household spending a year
$43.2M
On vehicle maintenance and repairs · $1,073 a household
Spending per listing
$360K
19% below the U.S.
Listings per 10k households
29.8
39% above the U.S.
Population, 2025
96,729
+1.4% since 2020

See the auto repair shops around any address in Grand Traverse County

The site report maps the auto repair shops on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

Free10 actions over 3 days, no card

Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

Grand Traverse County scores 35 (lower middle) on the Groundwork market score for auto repair shops, ranking #1,843 of 2,378 scored counties and #66 of 74 scored counties in Michigan. That puts it in the bottom quarter of counties.

Household spending on vehicle maintenance and repairs in Grand Traverse County comes to about $43.2M a year: $1,073 per household, 12% above the U.S. average. Spread across 120 auto repair shops, that is $360K per shop, 19% below the U.S. figure of $445K. The spending figure covers all vehicle maintenance and repairs, not only auto repair shops.

There are 120 auto repair shops on map listings in Grand Traverse County as of September 2026. Of those, 22 are chain locations, or 18%, against 16% across the U.S. Per 10,000 households, that is 29.8, 39% above the U.S. rate of 21.5.

The official count of businesses with payroll classed as mechanical, body and glass repair in Grand Traverse County was 62 in 2023, up 1.6% from 2019. That is one for every 650 households, against one for every 955 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $1.3M have gone to businesses classed as mechanical, body and glass repair in Grand Traverse County. Population estimates put the population change in Grand Traverse County from 2020 to 2025 at +1.4%, slower than the U.S. (+3.1%).

How Grand Traverse County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all vehicle maintenance and repairs by the auto repair shops counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Auto repair shops in Grand Traverse County, MI compared with Michigan and the U.S.
MeasureGrand Traverse CountyMichiganU.S.
Listings per 10k households29.819.921.5
Spending per listing$360K$512K$445K
Households per official establishment650960955
Official establishment growth, 2019–2023+1.6%+1.2%+2.1%
Population growth, 2020–2025+1.4%+0.6%+3.1%
Spending per household on vehicle maintenance and repairs$1,073$1,022$958
Median household income$81,647$72,875$80,734
Groundwork market score3556

Official counts and lending

Businesses

Official establishments, 2019 to 2023
61 → 62+1.6% over the period
Employees, 2023
658
Annual payroll, 2023
$37.8M
One-person businesses, 2023
74Businesses with no payroll
Map listings, September 2026
12022 chain locations
Listings at the U.S. rate for this spending
97The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$1.3M

SBA-backed loans to businesses classed as mechanical, body and glass repair in Grand Traverse County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Grand Traverse County

Population, 2025 estimate
96,729+1.4% since 2020
Households
40,287
Median age
44.3
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
464 sq. mi.
People per square mile
207
Median household income
$81,647+28.4% vs. 2015–2019, before inflation
Average household income
$105,300
Median home value
$339,400
Jobs located here
46,591
Daytime population
102,841Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Grand Traverse County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the auto repair shops on map listings by name and distance.

Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

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Auto repair shops across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for auto repair shops, numbered among those based in Michigan, with Grand Traverse County marked.

Top counties in Michigan

Counties in Michigan ranked for auto repair shops by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Leelanau County, MI901111.4$1.1M+3.0%#18 of 2,378
2Lake County, MI8259.6$971K+9.1%#75 of 2,378
3Benzie County, MI821519.5$587K+3.1%#89 of 2,378
4Alcona County, MI7859.4$1.1M+3.7%#140 of 2,378
5Livingston County, MI7812516.4$766K+1.7%#148 of 2,378
6Cass County, MI753516.5$694K+0.2%#205 of 2,378
7Monroe County, MI749715.4$729K+0.7%#224 of 2,378
8Washtenaw County, MI7318612.4$828K−0.4%#250 of 2,378
9Clinton County, MI725918.6$643K+1.6%#286 of 2,378
10Crawford County, MI711016.0$595K+5.7%#311 of 2,378
66Grand Traverse County, MI3512029.8$360K+1.4%#1,843 of 2,378

Other business types in Grand Traverse County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many auto repair shops are in Grand Traverse County, MI?

As of September 2026, map listings count 120 auto repair shops in Grand Traverse County. 22 of them (18%) are chain locations. The listings count general, specialty, body and glass repair shops. Official counts show 62 businesses with payroll classed as mechanical, body and glass repair in 2023, up 1.6% from 2019. Official counts list 74 one-person businesses without payroll.

How much do households in Grand Traverse County, MI spend on vehicle maintenance and repairs?

About $43.2M a year, or $1,073 per household. That is 12% above the U.S. average (an index of 112, where 100 is the U.S. average). Spread across the 120 auto repair shops on map listings, it comes to $360K per shop. That spending covers all vehicle maintenance and repairs, which auto repair shops share with other businesses in the trade. It is estimated from the incomes of the 40,287 households in Grand Traverse County and national spending patterns by income.

How does Grand Traverse County, MI compare with the U.S. for auto repair shops?

Grand Traverse County has 29.8 auto repair shops per 10,000 households, 39% above the U.S. rate of 21.5. Spending per shop is $360K, 19% below the U.S. figure of $445K. At the U.S. ratio of auto repair shops to household spending, Grand Traverse County would have about 97, against 120 on map listings. There is one business with payroll in the industry for every 650 households, against one for every 955 across the U.S. The official count rose 1.6% from 2019 to 2023, against +2.1% for the U.S.

How fast is Grand Traverse County, MI growing?

Population estimates put Grand Traverse County at 96,729 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 40,287 households. Median household income in Grand Traverse County is $81,647, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Grand Traverse County scores 35 for auto repair shops (lower middle), #1,843 of 2,378 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Grand Traverse County. It maps the auto repair shops on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for auto repair shops · All 56 business types in Grand Traverse County

Screening a site or an acquisition in Grand Traverse County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.