Groundwork

Clothing and laundry · County · Michigan

Clothing, shoe and laundry businesses in Grand Traverse County, MI

Competitor counts, household spending and official business counts for clothing, shoe and laundry businesses in Grand Traverse County, MI, set against other counties and the U.S.

Groundwork market score · out of 100

Score 30 out of 100: Lower middle

Ranked #1,854 of 2,210 scored counties
#69 of 71 scored counties in Michigan

Listings
141
53 chain locations (38%)
Official establishments
63
−12.5% since 2019
Household spending a year
$81.9M
On clothing, shoes and related services · $2,033 a household
Spending per listing
$581K
34% below the U.S.
Listings per 10k households
35.0
50% above the U.S.
Population, 2025
96,729
+1.4% since 2020

See the clothing, shoe and laundry businesses around any address in Grand Traverse County

The site report maps the clothing, shoe and laundry businesses on map listings near the address, by name and distance, and sizes the households and spending around it. Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

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Survey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure

What this means

For clothing, shoe and laundry businesses, Grand Traverse County has a Groundwork market score of 30 (lower middle): #1,854 of 2,210 scored counties and #69 of 71 scored counties in Michigan. That puts it in the bottom quarter of counties.

Map listings as of September 2026 show 141 clothing, shoe and laundry businesses in Grand Traverse County. Of those, 53 are chain locations, or 38%, against 37% across the U.S. That is 35.0 per 10,000 households, 50% above the U.S. rate of 23.3.

Households in Grand Traverse County spend about $81.9M a year on clothing, shoes and related services, or $2,033 per household, in line with the U.S. average. Spread across 141 clothing, shoe and laundry businesses, that is $581K per business, 34% below the U.S. figure of $880K.

Official counts show 63 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in Grand Traverse County in 2023, down 12.5% from 2019. That is one for every 639 households, against one for every 1,008 across the U.S. Since fiscal 2022, 2 SBA-backed loans worth $344K have gone to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Grand Traverse County. Between 2020 and 2025, the population of Grand Traverse County grew 1.4%, slower than the U.S. (+3.1%).

How Grand Traverse County compares

The same measures for Michigan and the whole U.S. Spending per listing divides a year of household spending on all clothing, shoes and related services by the clothing, shoe and laundry businesses counted, so it measures the demand for each competitor, not any business’s revenue. Households per establishment does the same with the official count.

Clothing, shoes and laundry in Grand Traverse County, MI compared with Michigan and the U.S.
MeasureGrand Traverse CountyMichiganU.S.
Listings per 10k households35.019.723.3
Spending per listing$581K$1M$880K
Households per official establishment6391,2251,008
Official establishment growth, 2019–2023−12.5%−13.5%−12.0%
Population growth, 2020–2025+1.4%+0.6%+3.1%
Spending per household on clothing, shoes and related services$2,033$1,975$2,055
Median household income$81,647$72,875$80,734
Groundwork market score3052

Official counts and lending

Businesses

Official establishments, 2019 to 2023
72 → 63−12.5% over the period
Employees, 2023
508
Annual payroll, 2023
$10.9M
One-person businesses, 2023
54Businesses with no payroll
Map listings, September 2026
14153 chain locations
Listings at the U.S. rate for this spending
93The U.S. ratio of listings to household spending, applied here

SBA-backed loans since fiscal 2022

Loans
2
Amount
$344K

SBA-backed loans to businesses classed as clothing and shoe stores, laundromats and dry cleaners in Grand Traverse County, through June 2026, placed by the borrower’s ZIP code. Official establishments are businesses with payroll; the official counts leave out places with fewer than 3.

Population and households in Grand Traverse County

Population, 2025 estimate
96,729+1.4% since 2020
Households
40,287
Median age
44.3
Homes lived in by their owners
77%
Vehicles per household
1.8
Land area
464 sq. mi.
People per square mile
207
Median household income
$81,647+28.4% vs. 2015–2019, before inflation
Average household income
$105,300
Median home value
$339,400
Jobs located here
46,591
Daytime population
102,841Residents who don’t work, plus everyone whose job is here

Looking at a specific site in Grand Traverse County?

These figures cover the whole county. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the clothing, shoe and laundry businesses on map listings by name and distance.

Or open the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

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Clothing, shoes and laundry across Michigan

Every Michigan market ranked →

The highest-scoring counties in Michigan for clothing, shoe and laundry businesses, numbered among those based in Michigan, with Grand Traverse County marked.

Top counties in Michigan

Counties in Michigan ranked for clothing, shoe and laundry businesses by Groundwork market score
MarketScoreListingsPer 10k householdsSpending per listingPopulation growthU.S. rank
1Clinton County, MI87165.1$4.2M+1.6%#40 of 2,210
2Barry County, MI85166.5$3M+2.2%#65 of 2,210
3Lapeer County, MI81298.3$2.4M+1.0%#117 of 2,210
4Monroe County, MI78589.2$2.2M+0.7%#168 of 2,210
5Allegan County, MI765712.5$1.6M+2.1%#214 of 2,210
6Montcalm County, MI752811.4$1.5M+4.1%#243 of 2,210
7Cass County, MI73178.0$2.4M+0.2%#283 of 2,210
8Shiawassee County, MI72269.2$2M−0.4%#308 of 2,210
9Ionia County, MI70114.7$4M−0.5%#359 of 2,210
10Newaygo County, MI70168.1$2.2M+3.1%#365 of 2,210
69Grand Traverse County, MI3014135.0$581K+1.4%#1,854 of 2,210

Other business types in Grand Traverse County

Each with its Groundwork market score here, out of 100, where it has one.

Questions

How many clothing, shoe and laundry businesses are in Grand Traverse County, MI?

There are 141 clothing, shoe and laundry businesses on map listings in Grand Traverse County as of September 2026. 53 of them (38%) are chain locations. The listings count clothing, shoe and jewelry stores, laundromats and dry cleaners. Official counts show 63 businesses with payroll classed as clothing and shoe stores, laundromats and dry cleaners in 2023, down 12.5% from 2019. Official counts list 54 one-person businesses without payroll.

How much do households in Grand Traverse County, MI spend on clothing, shoes and related services?

About $81.9M a year, or $2,033 per household. That is in line with the U.S. average (an index of 99, where 100 is the U.S. average). Spread across the 141 clothing, shoe and laundry businesses on map listings, it comes to $581K per business. It is estimated from the incomes of the 40,287 households in Grand Traverse County and national spending patterns by income.

How does Grand Traverse County, MI compare with the U.S. for clothing, shoe and laundry businesses?

Grand Traverse County has 35.0 clothing, shoe and laundry businesses per 10,000 households, 50% above the U.S. rate of 23.3. Spending per business is $581K, 34% below the U.S. figure of $880K. At the national ratio of clothing, shoe and laundry businesses to household spending, Grand Traverse County would have about 93, against 141 on map listings. There is one business with payroll in the industry for every 639 households, against one for every 1,008 across the U.S. The official count fell 12.5% from 2019 to 2023, against −12.0% for the U.S.

How fast is Grand Traverse County, MI growing?

Population estimates put Grand Traverse County at 96,729 people in 2025, up 1.4% since 2020, slower than the U.S. (+3.1%). It has 40,287 households. Median household income in Grand Traverse County is $81,647, in line with the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 28.4%, before inflation.

What is the Groundwork market score?

The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. Grand Traverse County scores 30 for clothing, shoe and laundry businesses (lower middle), #1,854 of 2,210 scored counties.

How can I see the market around a specific site?

Run a Groundwork site report on an address in Grand Traverse County. It maps the clothing, shoe and laundry businesses on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.

How the score works · Top markets for clothing, shoe and laundry businesses · All 56 business types in Grand Traverse County

Screening a site or an acquisition in Grand Traverse County?

A site report maps the competitors on map listings near an address and sizes the households and spending around it.

The button opens the report at the center of Grand Traverse County. Signed out, you see a blurred preview; on an account, each report is one action.

This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.

Figures are estimates for research only. Not investment or real estate advice.