Small-town market profile · Washington
Port Angeles, WA area market data
How the Port Angeles area compares with other small-town markets for 56 business types: competitors, household spending, official counts and growth.
- Population, 2025
- 78,202
- +1.1% since 2020
- Households
- 35,046
- Median household income
- $70,370
- +34.8% vs. 2015–2019, before inflation
- Median home value
- $421,800
- Jobs located here
- 23,717
- Highest market score
- 88
- Funeral homes, #10 of 365 scored small-town markets
A site report maps the competitors on map listings around any address in the Port Angeles area by name and distance, and the households and spending within reach. Or open the report at the center of the Port Angeles area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardSurvey estimates 2020–2024 · population estimates 2025 · official business counts 2023 · map listings September 2026 · Data credits · How we measure
What this means
The Port Angeles area has an estimated 78,202 people and 35,046 households. Population estimates put the population change in the Port Angeles area from 2020 to 2025 at +1.1%, slower than the U.S. (+3.1%). Median household income in the Port Angeles area is $70,370, 13% below the U.S. median of $80,734. Against the 2015–2019 survey, the median rose 34.8%, before inflation.
Relative to the U.S., household spending in the Port Angeles area runs highest on vehicle maintenance and repairs (an index of 111, where 100 is the U.S. average) and lowest on clothing, shoes and related services (82).
Of the business types scored in the Port Angeles area, funeral homes (88), fast food and sandwich shops (83) and pizza places (82) have the highest Groundwork market scores. For funeral homes, that ranks #10 of 365 scored small-town markets.
The Port Angeles area is made up of one county, Clallam County. Against the U.S., map listings per household run highest for coffee shops and cafes (86% above the U.S. rate) and lowest for fast food and sandwich shops (49% below the U.S. rate).
All 56 business types in the Port Angeles area
Highest Groundwork market score first. Each score compares the Port Angeles area with other small-town markets for that business type, from 0 to 100. Spending per listing divides a whole spending line (all vehicle repairs, all eating out) by one type’s listings: the demand for each competitor, not a business’s revenue. Compare it across markets with its index, where 100 is the U.S. figure for the same type; the real estate types, whose line is all housing costs, show the index only. How the score works.
| Business type | Score | Rank among small-town markets | Listings | Per 10k households | Spending per listing | Spending per listing vs. U.S. (100) | Official establishments |
|---|---|---|---|---|---|---|---|
| Funeral homes | 88 | #10 of 365 | 9 | 2.6 | $759K | 112 | 4 |
| Fast food and sandwich shops | 83 | #16 of 537 | 24 | 6.8 | $5.4M | 176 | 46 |
| Pizza | 82 | #14 of 520 | 17 | 4.9 | $7.6M | 149 | 46 |
| Barbershops | 80 | #30 of 377 | 8 | 2.3 | $4.2M | 220 | Under 3 |
| Gyms | 77 | #19 of 506 | 14 | 4.0 | $2.4M | 186 | 8 |
| Tire shops | 77 | #34 of 431 | 5 | 1.4 | $7.4M | 296 | 6 |
| Car washes and detailing | 76 | #30 of 441 | 8 | 2.3 | $4.6M | 184 | 5 |
| Physical therapy | 74 | #37 of 400 | 12 | 3.4 | $3.6M | 148 | 6 |
| Auto repair and car care | 74 | #47 of 538 | 93 | 26.5 | $399K | 149 | 49 |
| Insurance agencies | 74 | #74 of 537 | 31 | 8.8 | $2.2M | 174 | 20 |
| Auto repair shops | 73 | #51 of 538 | 57 | 16.3 | $651K | 146 | 35 |
| Property management | 71 | #20 of 180 | 8 | 2.3 | Index only | 135 | 10 |
| Pet stores | 71 | #30 of 220 | 7 | 2.0 | $4.5M | 100 | 4 |
| Child care and preschools | 71 | #65 of 454 | 17 | 4.9 | $1.2M | 121 | 20 |
| Primary care and pediatrics | 71 | #73 of 458 | 17 | 4.9 | $2.5M | 141 | 25 |
| Collision repair and body shops | 70 | #56 of 387 | 5 | 1.4 | $7.4M | 241 | 11 |
| Nail salons | 69 | #71 of 387 | 11 | 3.1 | $3M | 181 | 6 |
| Convenience stores | 69 | #94 of 529 | 26 | 7.4 | $7.8M | 100 | 9 |
| Yoga, Pilates and fitness studios | 68 | #12 of 112 | 10 | 2.9 | $3.4M | 83 | 8 |
| HVAC and plumbing | 68 | #63 of 476 | 13 | 3.7 | $7.2M | 151 | 31 |
| Gyms, studios and classes | 67 | #72 of 535 | 37 | 10.6 | $915K | 138 | 17 |
| Gas stations | 67 | #100 of 536 | 44 | 12.6 | $2.2M | 91 | 15 |
| Grocery and convenience stores | 67 | #106 of 538 | 58 | 16.5 | $3.5M | 104 | 24 |
| Martial arts and dance studios | 66 | #69 of 378 | 13 | 3.7 | $2.6M | 129 | 9 |
| Clothing, shoes and laundry | 66 | #128 of 536 | 47 | 13.4 | $1.3M | 143 | 10 |
| Clothing and shoe stores | 66 | #129 of 536 | 31 | 8.8 | $1.9M | 150 | 10 |
| Pest control | 61 | #24 of 85 | 6 | 1.7 | $7.2M | 71 | 4 |
| Laundromats | 61 | #43 of 150 | 6 | 1.7 | $9.9M | 79 | Under 3 |
| Grocery stores | 61 | #143 of 506 | 21 | 6.0 | $9.7M | 105 | 15 |
| Sit-down restaurants | 61 | #149 of 538 | 145 | 41.4 | $889K | 134 | 80 |
| Restaurants and cafes | 61 | #158 of 538 | 305 | 87.0 | $423K | 114 | 164 |
| Optometrists and eye care | 60 | #125 of 400 | 13 | 3.7 | $3.3M | 105 | 7 |
| Mortgage brokers and lenders | 59 | #55 of 177 | 12 | 3.4 | Index only | 128 | 6 |
| Electricians | 59 | #93 of 295 | 9 | 2.6 | $10.4M | 87 | 27 |
| Spas and skin care | 58 | #168 of 504 | 30 | 8.6 | $1.1M | 126 | Under 3 |
| Bakeries and dessert shops | 56 | #183 of 507 | 21 | 6.0 | $6.1M | 148 | 42 |
| Salons, barbers and spas | 56 | #200 of 538 | 126 | 36.0 | $264K | 124 | 30 |
| Home repair trades | 53 | #227 of 526 | 37 | 10.6 | $2.5M | 104 | 80 |
| Hair salons | 53 | #241 of 538 | 74 | 21.1 | $449K | 104 | 22 |
| House cleaning | 52 | #58 of 142 | 7 | 2.0 | $6.2M | 97 | 25 |
| Real estate agents and brokers | 51 | #244 of 533 | 69 | 19.7 | Index only | 159 | 52 |
| Real estate | 49 | #281 of 536 | 91 | 26.0 | Index only | 152 | 77 |
| Veterinarians | 48 | #221 of 398 | 19 | 5.4 | $1.7M | 61 | 14 |
| Pet businesses | 47 | #317 of 527 | 53 | 15.1 | $600K | 68 | 28 |
| Chiropractors | 46 | #241 of 426 | 19 | 5.4 | $2.2M | 94 | 15 |
| Doctors, dentists and clinics | 46 | #315 of 538 | 286 | 81.6 | $149K | 98 | 83 |
| Landscaping and lawn care | 45 | #232 of 399 | 17 | 4.9 | $2.6M | 87 | 53 |
| Dentists and orthodontists | 45 | #306 of 526 | 35 | 10.0 | $1.2M | 124 | 30 |
| Pet grooming and boarding | 44 | #243 of 387 | 22 | 6.3 | $1.4M | 57 | 10 |
| Lawn, cleaning and pest control | 38 | #347 of 481 | 30 | 8.6 | $1.4M | 86 | 82 |
| Roofing and gutters | 36 | #222 of 288 | 15 | 4.3 | $6.2M | 74 | 22 |
| Coffee shops and cafes | 29 | #478 of 529 | 72 | 20.5 | $1.8M | 48 | 38 |
| Dry cleaners | Not scored | Not scored | 2 | 0.6 | $29.6M | Too few | Under 3 |
| Home inspectors | Not scored | Not scored | 2 | 0.6 | Index only | Too few | 4 |
| Oil change and quick lube | Not scored | Not scored | 2 | 0.6 | $18.5M | Too few | 3 |
| Urgent care and walk-in clinics | Not scored | Not scored | 1 | 0.3 | $42.6M | Too few | Under 3 |
Household spending in the Port Angeles area
What households here spend in a year on each line, in total and per household, with the index against the U.S. average (100).
| Spending line | A year, all households | Per household | Index vs. U.S. (100) |
|---|---|---|---|
| Vehicle maintenance and repairs | $37.1M | $1,059 | 111 |
| Gasoline and other fuels | $95.7M | $2,731 | 105 |
| Food away from home | $128.9M | $3,678 | 90 |
| Groceries | $204M | $5,821 | 92 |
| Personal care products and services | $33.2M | $948 | 94 |
| Child care and other personal services | $20.6M | $588 | 101 |
| Memberships, classes and admissions | $33.8M | $966 | 98 |
| Medical and dental services | $42.6M | $1,216 | 94 |
| Pets | $31.8M | $907 | 100 |
| Clothing, shoes and related services | $59.2M | $1,690 | 82 |
| Vehicle insurance | $67.8M | $1,935 | 99 |
| Home repairs, maintenance and insurance | $93.6M | $2,671 | 89 |
| Lawn care, cleaning and other household services | $43.4M | $1,238 | 88 |
| Rent and homeowner costs | $598.8M | $17,086 | 103 |
Household spending is estimated from the incomes of the households in each neighborhood, using what households at each income spent nationally in 2024, adjusted for the region. It counts what residents spend, wherever they spend it.
Population and households in the Port Angeles area
- Population, 2025 estimate
- 78,202+1.1% since 2020
- Households
- 35,046
- Median age
- 51.5
- Homes lived in by their owners
- 74%
- Vehicles per household
- 1.9
- Land area
- 1,739 sq. mi.
- People per square mile
- 45
- Median household income
- $70,370+34.8% vs. 2015–2019, before inflation
- Average household income
- $93,407
- Median home value
- $421,800
- Jobs located here
- 23,717
- Daytime population
- 69,279Residents who don’t work, plus everyone whose job is here
Looking at a specific site in the Port Angeles area?
These figures cover the whole small-town market. A site report draws rings around one address and counts what’s inside them: households, spending, jobs, and the competitors on map listings by name and distance, for any of the 56 business types.
Or open the report at the center of the Port Angeles area. Signed out, you see a blurred preview; on an account, each report is one action.
Free10 actions over 3 days, no cardRelated markets
Counties in the Port Angeles area 1
- Clallam County, WA77,813 people
Other markets based in Washington 12
- Seattle-Tacoma-Bellevue, WA metro area4,061,920 people
- Spokane-Spokane Valley, WA metro area597,123 people
- Kennewick-Richland, WA metro area311,807 people
- Olympia-Lacey-Tumwater, WA metro area299,067 people
- Bremerton-Silverdale-Port Orchard, WA metro area277,881 people
- Yakima, WA metro area257,152 people
- Bellingham, WA metro area230,503 people
- Mount Vernon-Anacortes, WA metro area131,328 people
- Wenatchee-East Wenatchee, WA metro area124,538 people
- Longview-Kelso, WA metro area112,360 people
- Walla Walla, WA metro area62,161 people
- Moses Lake, WA area101,799 people
Questions
How fast is the Port Angeles, WA area growing?
Population estimates put the Port Angeles area at 78,202 people in 2025, up 1.1% since 2020, slower than the U.S. (+3.1%). It has 35,046 households. Median household income rose 34.8% from the 2015–2019 survey, before inflation.
How much do households in the Port Angeles, WA area spend?
Households in the Port Angeles area spend about $598.8M a year on rent and homeowner costs, $204M on groceries and $128.9M on food away from home. Set against the U.S., households in the Port Angeles area spend the most on vehicle maintenance and repairs (an index of 111, where 100 is the U.S. average) and the least on clothing, shoes and related services (82).
Which business types have the highest market scores in the Port Angeles, WA area?
The highest Groundwork market scores in the Port Angeles area are for funeral homes (88), fast food and sandwich shops (83) and pizza places (82). The Port Angeles area ranks #10 of 365 scored small-town markets for funeral homes.
How does the Port Angeles, WA area compare with the U.S.?
The median household income in the Port Angeles area is $70,370 a year, 13% below the U.S. median of $80,734. The population rose 1.1% from 2020 to 2025, against +3.1% for the U.S. The median home value is $421,800, against $332,700 for the U.S. For its number of households, the Port Angeles area has the most map listings, relative to the U.S., for coffee shops and cafes (86% above the U.S. rate) and the fewest for fast food and sandwich shops (49% below the U.S. rate).
What is the Groundwork market score?
The Groundwork market score runs from 0 to 100 and compares a market with others of its kind for one business type: states with states, metro areas with metro areas, small-town markets and counties with their own. A small-town market is a town of 10,000 to 50,000 people and the county or counties tied to it by commuting. It weighs household spending per competitor (35%), households per business with payroll (25%), population growth (20%) and spending power (20%), each ranked against those peers. A higher score means that, taken together, the market has more household spending and more households for each business already there, faster population growth and more spending per household than similar markets. It describes a market, not any one site or deal. 52 of the 56 business types have a score in the Port Angeles area, each ranked against other small-town markets.
How can I see the market around a specific site?
Run a Groundwork site report on an address in the Port Angeles area. It maps the competitors on map listings near the site and sizes the households and spending within the distance you choose. New accounts get 10 actions over 3 days, no card.
All markets in Washington · Every U.S. market · How we measure
Screening a site or an acquisition in the Port Angeles area?
A site report maps the competitors on map listings near an address and sizes the households and spending around it.
The button opens the report at the center of the Port Angeles area. Signed out, you see a blurred preview; on an account, each report is one action.
This product uses the Census Bureau Data API but is not endorsed or certified by the Census Bureau.
Figures are estimates for research only. Not investment or real estate advice.